| Special Event | Everyday Dose | 2nd St & Trinity St | 2nd St & Trinity St | Special Event | 08:00 | 20:00 | Functional coffee = smooth energy. Sip, breathe, and recharge with samples & live breathwork sessions at SXSW. | | OE46104 | |
| Activation | Exclusive Meeting Room Offers | Trick Hat Workway | Trick Hat Workway | Activation | 09:00 | 17:00 | Make the most of SXSW with Trick Hat Workway—your downtown hub for seamless productivity and premium amenities. Whether you're a visiting entrepreneur, a remote team, or a creative professional, we offer flexible
workspaces and tailored meeting room packages to keep you plugged in without missing a beat. Stay focused, get connected, and recharge—all while experiencing the best Austin has to offer.
Bundle Offers:
Trick Hat Fast Pass (Day Pass)
SXSW Week Pass
VIP Work & Play Bundle
Team Bundle
Podcast Room | | OE46129 | |
| Lounge | Platinum Recharge Zone | Hilton Austin Downtown | Room 408 | Lounge | 09:00 | 17:00 | Relax in the SXSW Platinum Recharge Zone. These exclusive areas are conveniently located in major Conference venues where Platinum badge holders can take a break and unwind. Complimentary refreshments will be available throughout the day as well as portable power banks for charging different devices. Power banks can be returned at any FUZE station located in all Platinum Recharge Zones, Registrant Lounge, Artist Lounge or Alamo South Lamar. | | OE46053 | |
| Lounge | Platinum Recharge Zone | Austin Convention Center | Room 14 | Lounge | 09:00 | 17:00 | Relax in the SXSW Platinum Recharge Zone. These exclusive areas are conveniently located in major Conference venues where Platinum badge holders can take a break and unwind. Complimentary refreshments will be available throughout the day as well as portable power banks for charging different devices. Power banks can be returned at any FUZE station located in all Platinum Recharge Zones, Registrant Lounge, Rivian Park at Brush Square Park or Highball at Alamo South Lamar. | | OE46037 | |
| Lounge | Platinum Recharge Zone | Austin Marriott Downtown | Room 301 | Lounge | 09:00 | 17:00 | Relax in the SXSW Platinum Recharge Zone. These exclusive areas are conveniently located in major Conference venues where Platinum badge holders can take a break and unwind. Complimentary refreshments will be available throughout the day as well as portable power banks for charging different devices. Power banks can be returned at any FUZE station located in all Platinum Recharge Zones, Registrant Lounge, Rivian Park at Brush Square Park or Highball at Alamo South Lamar. | | OE46173 | |
| Activation | Rivian | Trinity St. and 4th St. | Trinity St. and 4th St. | Activation | 09:00 | 20:00 | Swing by our display at 4th and Trinity and check out the all-electric Rivian R1T up close. Need a quick recharge? Plug in your devices while you chat with our team — we’re all about adventure, sustainability and making the most of SXSW. | | OE45751 | |
| Activation | Train Like An INDYCAR Driver | Hilton Austin Downtown | F45 Training | Activation | 09:00 | 15:00 | Two-time defending Indy 500 Champion Josef Newgarden will host three select workout sessions taking groups of festival attendees through a race car driver workout. Josef will showcase what it takes to train for high-speeds and high-G’s, steering a race car at 230+ m.p.h. for multiple hours. While the training will include some specialty tools used by INDYCAR drivers, it will also showcase several skills and exercises anyone might want to incorporate into their routine. | | OE45480 | |
| Activation | Volair Pickleball Open Play with Special Guest Fit2Serve | Urban Pickleball | Urban Pickleball | Activation | 09:00 | 16:00 | AirCFO Dink & Jam 3/8, Jack Munro Pro Mon, Open Play Tue-Fri | | OE46200 | |
| Activation | World’s First eVTOL Flights at SXSW 2025 | Long Center | Long Center | Special Event | 09:00 | 18:30 | LIFT Aircraft is offering flights of its groundbreaking HEXA personal eVTOL aircraft to SXSW badge-holders -- no pilot’s license (or runway) is required!
Free for Platinum badge-holders and $199 for other SXSW badge-holders, flight sessions include 30 minutes of training followed by a 3-5 min “beginner” flight and will be offered on March 12-13, 9am to 6:30pm, at the Long Center.
LIFT will also be performing demo flights over Ladybird Lake at 6:30pm on the 11-13th followed by a reception on the Long Center patio each evening.
Also, catch LIFT CEO, Matt Chasen’s, session “The Era of Personal Flight: Flying Cars (Finally) Takeoff” on Wednesday, March 12 at 2:30 pm (Hilton Austin Downtown, Salon F).
Flight slots are very limited and RSVPs for the waitlist and receptions are required here: www.liftaircraft.com/sxsw. All flight activities are weather permitting. | | OE46224 | |
| Activation | IBM AI Sports Club | Hilton Austin Downtown | Room 404 | Activation | 09:30 | 17:00 | See how watsonx is changing the game by delivering AI-powered experiences for some of the biggest sporting events and teams in the world — and how that same technology is being applied across global industries. Network with IBM executives, AI enthusiasts and the AI curious during daily happy hours. You can even get in the game yourself and test your skills with our AI-powered table tennis and foosball. | | OE45742 | |
| Session | (CANCELED) Music Mentor: Noren Ximena Cardenas Luna (ONErpm Mexico) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Distribution, Marketing/PR. | | PP1147232 | |
| Session | Ableton Drum Programing & Live Midi Drumming Workshop | Courtyard Marriott | Guadalupe | Workshop | 10:00 | 12:00 | Advance sign up is required. Please locate the “RSVP” button on the page to reserve your spot. If you are unable to RSVP, there are walk up slots available on a first come, first serve basis.
Join EMSKI for an Ableton workshop with emphasis on drum programming and live midi drumming, taught by Austin-based electronic music producer, vocalist, and drummer, EMSKI. Attendees will gain an overview of Ableton 12's new features before diving into the software’s drum racks and drum-specific features. This session will conclude with a demo of live integration on the SPD-SX Pro. | Emma Berrigan | PP1147693 | |
| Session | Accelerating Africa: Investing in Mobility and e-Mobility Innovation | Hilton Austin Downtown | Salon F | Fireside Chat | 10:00 | 11:00 | Mobility across Africa’s 54 countries is shaped by fragmented infrastructure, diverse regulatory environments, and 42 different currencies. From last mile logistics to emerging e-mobility solutions, startups are developing innovative, scalable models to tackle the continent’s unique challenges—including climate impact, energy access, and sustainable transportation.
Learn how startups are driving mobility transformation, the role of fintech, Mobility-as-a-Service (MaaS), and e-mobility solutions, and what it takes to scale these innovations in Africa’s dynamic markets. We’ll explore the gaps, opportunities, and investment trends shaping the continent’s mobility future, from electrification and charging infrastructure to smart logistics and cross-border transport solutions. | Idris Ayodeji Bello, Farai Gundan | PP155712 | ✓ |
| Session | AI Teammates: Methods to Use AI in Meetings & Workshops | Courtyard Marriott | Brazos I-II-III | Workshop | 10:00 | 12:00 | Advance sign up is required. Please locate the “RSVP” button on the page to reserve your spot. If you are unable to RSVP, there are walk up slots available on a first come, first serve basis.
Imagine running a meeting or workshop where AI isn’t just a passive tool but an active participant, filling gaps, enhancing collaboration, and enriching team dynamics. In AI Teammates, we explore how AI can be seamlessly integrated as both a participant and tool in your workshops, revolutionizing how you facilitate team interactions and engage participants.
This hands-on workshop explores a multifaceted approach to leveraging AI in facilitation. With AI as a "stand in participant," the team experiences a dynamic collaboration that wouldn't have been possible otherwise. We also explore AI as a full participant, able to provide unique perspectives, insights, potential blindspots, and ideas in real time—fostering richer discussions and offering new angles on problem-solving. | Erik Skogsberg, Eli Wood | PP1147495 | |
| Session | Beginner's Guide to UX Design | Courtyard Marriott | Rio Grande Ballroom 2 | Workshop | 10:00 | 12:00 | Advance sign up is required. Please locate the “RSVP” button on the page to reserve your spot. If you are unable to RSVP, there are walk up slots available on a first come, first serve basis.
Whether you’re looking to expand your tech skills, or thinking about starting a career change into UX, this class is the perfect starting point. Join us in this 2-hour class to get hands-on practice with the basics of UX Design. We’ll answer questions like, "What’s the difference between UX and UI?" and "What is it like to actually be a UX Designer?" Then, you’ll go through the full UX design process and along the way get hands-on experience with key UX Design skills like user research and sketching. Bonus: there will be time at the end for live Q&A with the instructor. | Alexandra Vélez | PP156115 | |
| Session | Beyond AI Hype: Customer-Centric Tech Strategies | Hilton Austin Downtown | Salon C | Panel | 10:00 | 11:00 | Everyone is talking about the peril and the promise of AI. But what about the plain old practical? How do we move past the hyperbolic and get to the nuts and bolts of implementing AI to make life better for customers? As with all new technologies, a measured test and learn approach paired with human-centered principles yields the business outcomes we want -- like faster service times, greater transparency, personalization and customer loyalty. Learn to identify when AI is and is not the answer through a candid discussion with leaders testing AI across air travel, retail and telecommunications. | Jason Birnbaum, Steven Norton, Kellyn Smith Kenny, Prat Vemana | PP148204 | ✓ |
| Session | Building Interactive Music Communities with XR Technology | Austin Convention Center | Room 18CD | Panel | 10:00 | 11:00 | As digital environments continue to evolve, XR offers musicians new avenues to break free from traditional boundaries of live performance, recording, and fan interaction. By pushing the limits of creativity, XR opens up unprecedented opportunities for co-creation, virtual storytelling, and experiential artistry, encouraging artists to rethink how they build communities and monetize their work. In this session, we will explore how artists can harness the power of immersive technologies like XR to not only expand their reach but also fundamentally reshape the way music is experienced and shared, as well as engage in conversations about the future of music distribution, performance, and fan participation through XR and technology-driven innovation. | Don Allen Stevenson III, Adrian Rashad Driscoll, Kas Vegas, Violetta Zironi | PP1146926 | ✓ |
| Session | Building Responsible Tech with the Latinx Community | Hilton Austin Downtown | Salon K | Panel | 10:00 | 11:00 | Amidst rapid AI development and its impact on education, workforce, safety nets, and health – coupled with demographic changes by 2030 – investing in Latinx talent is crucial. Currently, the Latinx community represents only 8% of the tech workforce and a mere 1% of tech leadership roles. The U.S. must adopt policies that significantly invest in this young, growing cohort of innovators. This session explores the infrastructure, investments, and policies needed to ensure AI development includes Latinx innovators. | Nora Benavidez, Lili Gangas, Brian Gonzalez, Jose Morey | PP155164 | ✓ |
| Session | CANCELLED: The Future of Sustainability: A Startup Perspective | Hilton Austin Downtown | Salon A | Presentation | 10:00 | 11:00 | As the world grapples with escalating challenges, the imperative for durable solutions has never been more critical; and these solutions will likely come from the most unexpected places. Innovators from all corners of the world are rewriting the startup playbook by transforming resource constraints into breakthrough and frugal innovations. This presentation showcases novel approaches that don't just solve local problems but offer a forward-looking blueprint for economic growth and resilience. | Thomas Debass | PP1147572 | |
| Session | Connect, Share, and Level Up: Women in Gaming Meet Up | Hilton Austin Downtown | Room 406 | Meet Up | 10:00 | 11:00 | Calling all women gamers and their allies! Whether you’re a seasoned player, industry professional, content creator, or simply passionate about the gaming world, this meet up is for you. Join us for an informal yet impactful session designed to celebrate women in gaming, share best practices, and forge meaningful connections.
We’re thrilled to feature insights from Ahna Boley, a creative force in the gaming and immersive experience industries. Ahna has spearheaded some of the most innovative activations in gaming, including designing a custom Hearthstone-themed escape room for Blizzard Entertainment’s Kobolds and Catacombs expansion. This elaborate project transported influencers into lifelike scenes from the game, immersing participants in a narrative-driven experience that trended #3 on Twitch. Ahna also produced the Alienware Update Livestream to celebrate the brand’s 25th anniversary and the launch of their Aurora PC. Partnering with PUBG, she recreated the iconic red airdrop crate, revealing Alienware’s newest computer in a showstopping moment. Ahna’s ability to blend storytelling, gaming, and brand engagement makes her a standout leader in the industry and a powerful advocate for women in gaming.
Moderating the session will be Jeff Duncan, CEO of Ingenuity Live. Jeff has extensive experience in talent management in the entertainment industry alongside being the CEO of Meetingmax, a saas based firm in Vancouver. He will facilitate the discussion, ensuring a dynamic and engaging conversation.
After the talk, it’s your turn to connect! Meet like-minded gamers, exchange ideas, discuss monetization strategies, share challenges, and collaborate on solutions. This is more than just a conversation—it’s a chance to expand your community, find allies, and form new groups around shared interests. Whether you’re here to network, learn, or simply meet amazing people, this session is your platform to grow and connect.
So bring your stories, your passion, and your gamer spirit. Let’s work together to create an inclusive, empowering gaming community! | Ahna Boley, Jeff Duncan | PP1148052 | |
| Session | Driving Quantum Performance in the Cloud: From Hardware to Applications | Austin Convention Center | Room 5ABC | Panel | 10:00 | 11:00 | Quantum computing is running in the cloud today and delivering R&D outcomes to users all over the world. But how do you actually build a quantum application that works today? Moderated by AWS, this panel brings together experts from IonQ, Q-Ctrl, and Accenture Federal Services to explore the full quantum stack, from cutting-edge hardware to performance-boosting software and enterprise applications. We’ll break down how quantum systems are optimized, what it takes to integrate them into real workflows, and why cloud access is unlocking new opportunities. If you’re wondering how to take quantum computing from the CTO’s to-do list and put it into practice, this is the conversation you need to hear. | Michael Biercuk, Helmut Katzgraber, Anastasia Marchenkova, Tim Rogers | PP1148174 | ✓ |
| Activation | Electric Joyride | 400 Congress Ave. | 400 Congress Ave. | Activation | 10:00 | 19:00 | Rivian’s Electric Joyride awaits.
We invite you to ride shotgun on the ultimate Electric Joyride. Experience the electrifying on-road and off-road capability of R1 on a closed course with an expert driver. Launch, navigate obstacles and get a first-hand look at what our all-electric adventure vehicles can do.
Available on a first-come, first-serve basis at 400 Congress Ave — a short walk from the Rivian Electric Roadhouse.
Attendees are encouraged to RSVP for a time window, while walk-ins are also welcomed.
https://riviansxsw.splashthat.com/ | | OE46237 | |
| Activation | Food Tank "All Things Food" SXSW Summit | Barr Mansion | Barr Mansion | Activation | 10:00 | 20:00 | Food Tank's 5th Annual SXSW Summit, "All Things Food," will take place Thursday, March 13 and Friday, March 14 at Austin's gorgeous Barr Mansion in partnership with Huston-Tillotson University. The Summit will feature a delicious all-day menu, drinks, live entertainment, special experiences on the farmhouse lawn, and 100+ luminary speakers to be announced soon. The event is open to all with registration and will also be live-streamed to a global audience.
https://www.eventbrite.com/e/food-tanks-all-things-food-and-environment-at-sxsw-2025-official-tickets-1009538766627?aff=oddtdtcreator | | OE45466 | |
| Session | Frenemies: How To Make Climate Adversaries into Allies | Hilton Austin Downtown | Salon B | Panel | 10:00 | 11:00 | Indigenous communities bear the brunt of climate change, political division, and cultural unrest. We can’t overcome these issues alone, but it’s not just a matter of finding white allies—it’s how you get them in the game. The Billy Frank Jr. Salmon Coalition rallied unlikely allies in the state of Washington to save salmon from extinction, bringing together tribal leaders, scientists, state and local officials, fishers, attorneys, conservation groups, and local industries. On this panel, you’ll hear what worked, what didn’t, and tips to unite historical adversaries around a common cause. | Kadi Bizyayeva, Peggen Frank, Willie Frank III, Ron Garner | PP147400 | ✓ |
| Session | How to Build Out a City EV Charging Network | Hilton Austin Downtown | Salon G | Panel | 10:00 | 11:00 | By 2030, 50% of all new vehicles purchased are expected to be electric vehicles (EVs). How will cities meet charging demand? Join us for a discussion with early adopter cities leading the way on EV charging to hear key takeaways on designing and building city charging networks. Learn how stakeholders, including the private sector, utilities, nonprofits, and the public, are essential to expanding your city’s EV charging footprint. | Elaine Buckberg, Cameron Freburg, Michael Samulon, Sara Teige Kalsas | PP148377 | ✓ |
| Session | Mentor: Moody Jones (EMPIRE) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Distribution, Health & Wellness, Streaming & Programming. | Moody Jones | PP1147663 | |
| Session | Music Mentor: J.D. Tuminski (Casadei Collective Marketing Agency) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Marketing/PR, Music Tech, Emerging Technologies. | J.D. Tuminski | PP1147209 | |
| Session | Music Mentor: Jennifer Bowder (Ultra Records) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Publishing, Sync/Licensing. | Jennifer Bowder | PP1147223 | |
| Session | Music Mentor: Josiah Albertsen (Sirius XM/Pandora) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Data, IP & Copyright, Music Tech, Nonprofits, Startups, Sync/Licensing, Touring, Distribution. | Josiah Albertsen | PP1147211 | |
| Session | Music Mentor: Justin Gressley ([PIAS]) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Marketing/PR, Distribution, Management. | Justin Gressley | PP1147939 | |
| Session | Music Mentor: Keith D’Arcy (Warner Chappell Music) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in IP & Copyright, Sync/Licensing, Publishing, Education. | Keith D'Arcy | PP1147226 | |
| Session | Music Mentor: Kelsey Mitchell (Ignition Creative) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Sync/Licensing, Songwriting, Marketing/PR. | Kelsey Mitchell | PP1147996 | |
| Session | Music Mentor: Noreen Hamid (notNoreen) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Marketing/PR, Live Events, Management. | Noreen Hamid | PP1148144 | |
| Session | Music Mentor: Sophia Sofferman (NTSS Law) | Austin Convention Center | Room 15 | Mentor Session | 10:00 | 11:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Contracts & Agreements, IP & Copyright, Live Events, Touring. | Sophia Sofferman | PP1147918 | |
| Session | The Next Wave: Multimodal AI in Media & Entertainment | Hilton Austin Downtown | Salon DE | Fireside Chat | 10:00 | 11:00 | AI adoption in media & entertainment companies is moving from curiosity to action. Join Cody Coleman, CEO of Coactive AI, and Florent Blachot, VP Of Data Science & Engineering at Fandom, for a guided discussion on multimodal AI's transformative potential. Fandom is the world's largest fan platform. In this session you'll learn how the team is using multimodal AI to automate content moderation, while improving trust and safety for this massive and engaged community. | Florent Blachot, Cody Coleman | PP1147399 | ✓ |
| Activation | Open House | Rivian Electric Roadhouse | Rivian Electric Roadhouse | Activation | 10:00 | 14:00 | Rivian’s Electric Roadhouse at SXSW 2025 is where adventure meets innovation. Join us as we explore the path toward an optimistic tomorrow, bringing together live music, thought-provoking panels and exclusive events. You’ll have the chance to get up close with Rivian’s all-electric trucks and SUVs — plus a few surprises. Step inside, connect with our community and book a drive experience. | | OE45647 | |
| Session | Partners in Culture: For-Profit Leaders as Community Builder | Austin Convention Center | Room 8ABC | Panel | 10:00 | 11:00 | Whether it's a result of budget cuts or a lack of financial support to begin with, small businesses are serving local arts communities in ways never before seen. These local business owners are using their own resources to fuel creative, educational, and economic opportunities in their own front yards. Speakers will discuss their own motivations, hurdles, resources used, and how to replicate what's already proven to be viable (and valuable) community services. | Jessie Hartke, Sulaiman Mausi, Rev Moose, Sean Watterson | PP152973 | ✓ |
| Session | Pioneering Climate Solutions: Climate Tech Startup Meet Up | Hilton Austin Downtown | Room 410 | Meet Up | 10:00 | 11:00 | You are not alone in the challenges of running a climate startup. Hosted by SXSW veteran David J. Neff, this meet up sits at the intersection of networking, innovation, and environmental stewardship. We bring together entrepreneurs, investors, and visionaries committed to addressing critical climate challenges through technological innovation. This is the place for Climate Tech pioneers. | David J. Neff | PP1147576 | |
| Session | Purple Teaming for AI: Ethics by Design | Courtyard Marriott | Rio Grande Ballroom 1 | Workshop | 10:00 | 12:00 | Advance sign up is required. Please locate the “RSVP” button on the page to reserve your spot. If you are unable to RSVP, there are walk up slots available on a first come, first serve basis.
This 90-minute, interactive session will introduce participants with any level of experience with AI to cutting-edge methodology for identifying and mitigating vulnerabilities in generative AI systems. Purple teaming stands out for its emphasis on diversity, collaboration, and ethical considerations - values that are at the core of responsible innovation. Engage in a hands-on exploration process, where you’ll combine both offensive (red team) and defensive (blue team) testing processes, creating a "purple team" that works collaboratively to strengthen AI systems. | Jesslyn Dymond, Justin Watts | PP1147373 | |
| Lounge | Rivian Recharge Lounge | Austin Convention Center | Main Hallway | Lounge | 10:00 | 17:00 | Escape the SXSW hustle and take some time for yourself at the Rivian Recharge Lounge in the Austin Convention Center. Discover the future of adventure, engage with our community wall, snap a photo at our backdrop and enjoy a relaxing space with charging stations for your devices.
We're located at 1E in the ACC, and open daily from 10am-5pm.
Come say hello and experience the spirit of adventure with Rivian at SXSW! | | OE45760 | |
| Session | The Signature Sound: Selecting and Creating Marketing Music | Austin Convention Center | Room 18AB | Panel | 10:00 | 11:00 | Industry leaders in music supervision, music production and sound design discuss how they create signature sounds that stand out in marketing campaigns, the importance of creating these sounds, and why and when they are necessary. We’ll give examples of signature sounds, instrumentals and voices in commercial music, as well as music and sounds created expressly for marketing purposes. We’ll ask for audience participation while we’re listening to tracks and we’re looking forward to a lively debate while we discuss the variety of signature sounds! | Anny Colvin, Sally House, Heather Mcclure, Bryce Miller | PP147150 | ✓ |
| Session | Small Stages, Big Impact: Saving Indie Stages for Artists | Austin Convention Center | Room 17AB | Panel | 10:00 | 11:00 | This panel will explore the challenges faced by independent stages and the essential role they play in nurturing new artists and fostering vibrant communities. Hear from industry experts and artists who have first-hand knowledge of supporting these stages. Discover how a national program, Live Independent, is working to elevate cultural havens and ensure a thriving future for live music.
In a world where corporate dominance threatens the diversity of live music, these intimate spaces are crucial for emerging talent to hone their craft and connect with audiences. | Alex Christie, Stephen Parker, Andre Perry, Fabrice Sergent | PP153346 | ✓ |
| Session | Smart Venues: Using Data to Boost Revenue and Fan Experience | Austin Convention Center | Room 12AB | Panel | 10:00 | 11:00 | Venue operators must balance maximizing ticket sales with delivering top-notch fan experiences. Tech advancements like dynamic pricing, waitlist innovations, and fan targeting offer valuable data to boost revenue. This panel will explore how data analytics can transform ticketing strategies, revealing insights to reach more fans, streamline operations, and enhance the concert experience. Industry leaders will discuss how data revolutionizes ticket sales and maximizes profitability. | Andrew Bragman, Ryan Hall, Sara Mertz, Howard Weiss | PP153211 | ✓ |
| Activation | SXSW Bookstore | Austin Convention Center | Room 10C | Bookstore | 10:00 | 18:00 | Visit the SXSW bookstore to find published works by Conference and Festival participants and connect with fellow attendees. Be sure to check out the daily book signings schedule as well! Open daily, March 7 - 13. | | OE45613 | |
| Exhibition | SXSW Flatstock - Thursday | Austin Convention Center | Exhibit Hall 5 | Exhibition | 10:00 | 17:00 | Looking for the perfect centerpiece for your gallery wall, a concert poster of your favorite artist, or even a sticker referencing a specific meme from 2011? Look no further than Flatstock, which runs March 11-13! The best concert posters have always captured both the essence of the music they promoted and the spirit of the time in which they were produced. Flatstock provides an ongoing series of opportunities to see fine poster art in person and to meet the artists who created it. | | OE45270 | |
| Session | Texas Music Nonprofit Meet Up | Austin Convention Center | Room 13AB | Meet Up | 10:00 | 11:00 | Texas Music Nonprofits help to fill in the gaps for the Texas Music Industry, musicians, music educators, students, the elderly, the homeless, and those at a disadvantage who want to participate in music throughout the state. Many Austin-based and Texas music nonprofits are the model and gold standard for similar programs and nonprofits across the country and world. Meet representatives from multiple esteemed Austin and Texas music nonprofits who support their local communities by filling in the gaps for musicians and those in need, including Mela SaraJane Dailey with American Artists Project; Lauren O'Connor and Dr. Peter Thomas with Amplified Minds; Pat Buchta with ATX Musicians; Mark Turk with Beat 4 Beat; Bobby Garza with Create Austin; Nagavalli Medicharla and Gavin Lance Garcia with EQ Austin; Hanna Cofer with H.O.M.E.; Bailey Morrison with HAAM; Vanessa Lively with Home Street Music; Andrea Magee and Cari Hutson with Music Helps ATX; Nicole Klepadlo with Red River Cultural District; Derrick Lesnau, Conrado Markel, Sarah Andrews, and Marissa Rivera with The SIMS Foundation; Hayley Harris with Sonic Guild; and Michael Clay and Peyton Prince with Texas Music Project. | Jenny Perkins, Courtney Santana | PP1147762 | |
| Session | Ubuntu's Role in Quantum Computing: A Collaborative Approach to Innovation | Austin Convention Center | Room 6AB | Presentation | 10:00 | 11:00 | The African philosophy of Ubuntu—"I am because we are"—embodies interconnectedness, empathy, and collective progress. These principles resonate deeply with the global challenges and opportunities presented by quantum technologies. As we push the boundaries of quantum innovation, Ubuntu offers a guiding framework for fueling collaboration, addressing ethical dilemmas, and ensuring equitable access to this transformative technology.
This talk explores how Ubuntu's emphasis on shared humanity is uniquely suited to the inherently collaborative nature of quantum development. It examines how adopting Ubuntu as a guiding principle, exemplified by the Africa Quantum Consortium which is creating a pan-African approach to quantum development, can drive rapid innovation, scale solutions responsibly, and create lasting societal impact. From African-led quantum initiatives to global partnerships rooted in Ubuntu, this approach highlights the power of collaboration as a foundation for technological progress that benefits all. | Farai Mazhandu | PP1148136 | ✓ |
| Session | Why Digital Identity Matters to Individuals and Businesses | Hilton Austin Downtown | Salon J | Presentation | 10:00 | 11:00 | Digital identity is more than just a login box! In this session, Eve will bridge the gap between this tech field and public awareness, helping individuals, enterprises and business owners enhance their digital security, privacy, and online experiences so that together, everyone can build a healthy and sustainable digital humanity. | Eve Maler | PP1146849 | ✓ |
| Session | You Killed My Wife: The Role of A.I. in Sex and Intimacy | Austin Convention Center | Room 9ABC | Panel | 10:00 | 11:00 | In 2018 a Japanese man married his holographic wife only to lose her when the program was later shut down. In a world where A.I. and technology are advancing at unprecedented rates, how will this affect the future of relationships, sex, and intimacy? This dynamic panel brings together psychological, technical, and legal perspectives to discuss the future implications of A.I. on sex and intimacy. They explore the evolution of consent, boundaries, and the potential culpability of A.I. when things go awry. | Albert Cahn, Stefani Goerlich, Wolfgang Goerlich, Jasmonae Joyriel | PP147644 | ✓ |
| Activation | THE AUSSIE BBQ | The Creek and the Cave | The Creek and the Cave | Activation | 11:00 | 19:00 | 2025 sees the return of the iconic THE AUSSIE BBQ across two days and two stages at The Creek & Cave, presented by Sounds Australia, who have been showcasing some of the best Australian talent for over 15 years in Austin, Texas. Don't miss your chance to discover your next favourite Australian act at this year's SXSW.
THURSDAY MARCH 13
Indoor Stage
12:00pm Holly Hebe
1:00pm Cap Carter
2:00pm Chris Lanzon
3:00pm Coldwave
4:00pm Takara
5:00pm Dune Rats
6:00pm Hachiku
6:30pm LO’99 (DJ Set)
Outdoor Stage
12:30pm Joan & The Giants
1:30pm Sir Jude
2:30pm Stella Bridie
3:30pm Oshua
4:30pm Vv Pete
5:30pm Pacific Avenue
6:30pm Kucka | | OE45669 | |
| Screening | Dear Tomorrow | Alamo Lamar | Alamo Lamar 5 | Documentary Feature | 11:00 | 12:31 | Dear Tomorrow is a multi-character story about loneliness. Set in Japan, the film centers around the mental health hotline called “A Place for You”, where a group of young volunteers are chatting with thousands in need, every single day.The film follows three lonely users as they struggle to find meaning in their lives. With support from the chat service and the Japanese government's focus on loneliness, they finally have a place to turn. Aware of their need for human connection, they embark on a journey toward healing and renewal. | Kaspar Astrup Schröder | FS18264 | |
| Screening | Dear Tomorrow | Alamo Lamar | Alamo Lamar 6 | Documentary Feature | 11:00 | 12:31 | Dear Tomorrow is a multi-character story about loneliness. Set in Japan, the film centers around the mental health hotline called “A Place for You”, where a group of young volunteers are chatting with thousands in need, every single day.The film follows three lonely users as they struggle to find meaning in their lives. With support from the chat service and the Japanese government's focus on loneliness, they finally have a place to turn. Aware of their need for human connection, they embark on a journey toward healing and renewal. | Kaspar Astrup Schröder | FS18265 | |
| Special Event | Live from the Rivian Electric Roadhouse, KCRW presents Morning Becomes Eclectic | Rivian Electric Roadhouse | Rivian Electric Roadhouse | Special Event | 11:00 | 14:00 | KCRW's signature music program, Morning Becomes Eclectic comes to the Rivian Electric Roadhouse for a special weeklong event. Hosted by Novena Carmel and featuring a thoughtfully curated mix of new releases, timeless classics, offbeat gems, live performances and candid artist interviews, this is an event you won't want to miss!
Check-in each day to see surprise guests while you enjoy freshly brewed coffee and snacks.
Space is limited. Admittance is on a first come, first serve capacity. | | OE45764 | |
| Screening | Make It Look Real | Violet Crown Cinema | Violet Crown Cinema 3 | Documentary Feature | 11:00 | 12:17 | Check out the Conference Session Safe Sex on Set" with Director Kate Blackmore
Claire Warden is a trailblazing intimacy coordinator, helping directors and actors craft convincing on screen intimacy while safeguarding personal boundaries. Hired for a new Australian film, Tightrope, Claire is unsure how the director, Kieran Darcy-Smith, will respond to her presence on set. As she choreographs scenes, designs modesty garments, and navigates the complexities of nudity riders, tensions rise when one of the actors grows uneasy about performing a proposed threesome. Claire and Kieran must collaborate to reimagine the scene balancing the actors’ comfort with the artistic demands of the story. | Kate Blackmore | FS18301 | |
| Screening | Make It Look Real | Violet Crown Cinema | Violet Crown Cinema 1 | Documentary Feature | 11:00 | 12:17 | Check out the Conference Session Safe Sex on Set" with Director Kate Blackmore
Claire Warden is a trailblazing intimacy coordinator, helping directors and actors craft convincing on screen intimacy while safeguarding personal boundaries. Hired for a new Australian film, Tightrope, Claire is unsure how the director, Kieran Darcy-Smith, will respond to her presence on set. As she choreographs scenes, designs modesty garments, and navigates the complexities of nudity riders, tensions rise when one of the actors grows uneasy about performing a proposed threesome. Claire and Kieran must collaborate to reimagine the scene balancing the actors’ comfort with the artistic demands of the story. | Kate Blackmore | FS18300 | |
| Activation | ON THE ROAD AGAIN - THE SX MERCH TRUCK IS BACK! | Congress Street Closure | Congress Street Closure | Activation | 11:00 | 16:00 | Hitting the asphalt again for the third year, the SXSW Merch Truck is rollin’ up around town bringing exclusive drops, limited-edition tees, and must-have swag straight to where all the fun is.
Bonus! - we sell music wristbands to get access to showcases happening right then and there.
Take a peek at the schedule of locations around town where you can grab official SXSW merch on the go.
Find the truck, grab the merch, thank us later! | | OE46069 | |
| Screening | The Rivals of Amziah King | ZACH Theatre | ZACH Theatre | Narrative Feature | 11:00 | 13:10 | Purchase Public Presale Tickets Here: "The Rivals of Amziah King"
Deep within the backwoods of rural Oklahoma, charismatic and musically gifted Amziah King herds a bluegrass-playing band of misfits while overseeing the premier honey-making operation in town. When Amziah’s estranged foster daughter unexpectedly returns, Amziah leaps at the possibility to renew connection and create a family business. But the honey game is ruthless, and Amziah’s rivals threaten to destroy everything he has built. | Andrew Patterson | FS18007 | |
| Screening | We Bury The Dead | Hyatt Regency Austin | SXSW Film & TV Theater @ The Hyatt Regency | Narrative Feature | 11:00 | 12:34 | Purchase Public Presale Tickets Here: "We Bury The Dead"
From acclaimed writer/director Zak Hilditch (1922, These Final Hours), WE BURY THE DEAD is a gripping and emotional thriller set after a military experiment decimates the people of Tasmania. Daisy Ridley (Star Wars: Episode VII – The Force Awakens) stars as Ava, a desperate woman who joins a "body retrieval unit” in the hopes of finding her husband alive. Ava’s search takes a chilling turn, however, when the corpses she’s burying start showing signs of life… As she journeys to the south of Tasmania in search of her husband, Ava is forced to confront the undead -- and make peace with her own unfinished business. | Zak Hilditch | FS18420 | |
| Screening | Night Fight | Alamo Lamar | Alamo Lamar 8 | Documentary Feature | 11:15 | 12:33 | It's been seven years since I was followed by a vigilante down back roads in rural Canada. During that time, I have sought to document — at first, unwittingly — the emergence of the versions of myself that were born on that day and in the weeks and months afterward. Now, as I return to the town, I begin to wonder whether I want answers to my many questions or something else. "Night Fight" explores this secret life and the impossible task of sharing it with my young son. | Khary Saeed Jones | FS18171 | |
| Screening | Night Fight | Alamo Lamar | Alamo Lamar 1 | Documentary Feature | 11:15 | 12:33 | It's been seven years since I was followed by a vigilante down back roads in rural Canada. During that time, I have sought to document — at first, unwittingly — the emergence of the versions of myself that were born on that day and in the weeks and months afterward. Now, as I return to the town, I begin to wonder whether I want answers to my many questions or something else. "Night Fight" explores this secret life and the impossible task of sharing it with my young son. | Khary Saeed Jones | FS18170 | |
| Session | (CANCELED) Music Mentor: Rob Weitzner (Love & Money Ventures) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Emerging Technologies, Sales & Sponsorships, Music Tech, Management, Startups. | Rob Weitzner | PP1147649 | |
| Screening | 40 Acres | Alamo Lamar | Alamo Lamar 9 | Narrative Feature | 11:30 | 13:23 | After a series of plagues and wars leaves society in ruins, the Freemans are surviving — even thriving — on a farm in the middle of nowhere... so long as they repel the occasional raiding party. Former soldier Hailey (Danielle Deadwyler) and her partner Galen (Michael Greyeyes) fled the collapse along with their children, training them to fight (and, yes, kill). But now Hailey’s eldest Emanuel (Kataem O’Connor) is a young man, and when he meets a young woman (Milcania Diaz-Rojas) in the forest beyond the fence, his need for human contact could place the whole family in jeopardy. | R.T. Thorne | FS18044 | |
| Session | Age-Old Tech for New-Age Disasters | Hilton Austin Downtown | Salon B | Panel | 11:30 | 12:30 | Across Hawaiʻi and beyond, mass environmental destruction and toxic contamination threaten the well-being of our human and more-than-human communities. Our grassroots and women-led organization formed to offer place-based and innovative bioremediation solutions rooted in Native Hawaiian protocols. These solutions involve working with plants, fungi, and Indigenous microbes to heal lands and waters affected by forever chemicals, heavy metals, petroleum hydrocarbons, and more. Join us to learn about our age-old, new-age, and integrated approach to cleaning the world's life-giving resources. | Hannah Hartmann, Sanae Hartmann, Mio Kamioka, Kauʻi Lopes | PP153135 | ✓ |
| Session | Breaking Borders: Gaining A Global Audience | Austin Convention Center | Room 17AB | Panel | 11:30 | 12:30 | For artists at any level, living anywhere in the world, the dream is to break borders and build a truly global career. In today’s streaming era, music is released worldwide at the click of a button — but how do you actually connect with international audiences without the backing of a major label?
We’ll dive into some of the real strategies that independent artists can use to make an impact in international markets: from leveraging DSPs to building on-the-ground support in key territories. How do you identify and create demand for your music in markets outside the U.S. before you’re a household name? What are some practical steps can you take now to position yourself for global success?
Join us as we break down how artists and their teams can make the world feel a little smaller — and their careers a whole lot bigger. | Eddie Blackmon, Benjamin Ezaki, Noreen Hamid, Gabi Kochlani | PP1148473 | ✓ |
| Session | CANCELED: The Future Of Hip-Hop is Global | Austin Convention Center | Room 17AB | Panel | 11:30 | 12:30 | This discussion will address the massive influence that hip-hop has across the global music industry. Hear from label owners, A&R executives, and more on how they are discovering and developing the next generation of hip-hop artists. Learn about the global fanbase of hip-hop and the way the genre is adapting, influencing a new era of artists, and reaching new audiences beyond the US. | | PP155414 | |
| Session | City Climate Planning When the Climate Is Already Changing | Hilton Austin Downtown | Salon A | Panel | 11:30 | 12:30 | Cities are responsible for 70% of the world’s emissions, more than half the world’s population, and are most vulnerable to the impacts of the climate crisis. Many US cities have had climate programs for 20 years. What have we learned? This panel explores how cities are answering the call for rapid decarbonization despite uneven federal climate commitments on the world stage. Learn how leading cities are breaking the bureaucratic mold with policy, finance and technical innovations while navigating the effects of the climate already changing their communities. | Susan Peterson, Ava Richardson, Vivian Satterfield, Hilari Varnadore | PP150660 | ✓ |
| Session | Crafting a Transparent Future for Music Rightsholders | Austin Convention Center | Room 18CD | Panel | 11:30 | 12:30 | Join us for a panel discussion on the future of music rights through transparency. Industry experts will share insights on innovative data programs and how technology companies are using these advancements to enhance music solutions and boost rightsholder revenue. Explore new technologies, robust databases, and comprehensive tools designed to streamline processes and elevate data transparency. Discover how data and music intersect to drive the industry towards unparalleled transparency, accuracy, and equitable compensation for rightsholders. | Dae Bogan, Chantal Epp, Diego Maldonado, Josh Simons | PP154503 | ✓ |
| Session | Creating Safer, More Equitable Public Transit Systems | Hilton Austin Downtown | Salon F | Presentation | 11:30 | 12:30 | Automated vehicles are promising, but still present significant challenges – especially in public transit. Increased automation eliminates many common accidents, but can lead to others, leaving drivers to handle only the most difficult situations. Hear about how we’re working with transportation operators and riders to help influence the future of public transportation and create safe, efficient public transit systems which leverage new autonomous technologies and enhance human work, rather than replace it. | Sarah Fox, Nikolas Martelaro | PP154165 | ✓ |
| Session | Digital Minions: Tales from the AI Tsunami | Hilton Austin Downtown | Salon DE | Presentation | 11:30 | 12:30 | Buckle up as we dive into the AI tsunami reshaping our world!
We'll tackle 'AI-vangelism', the mind-bending 'botterfly effect', and the burning question: can AI outsmart its creators?
What happens when silicon-brained assistants run our lives? Spoiler: It's not all robot butlers and flying cars.
From hilarious AI fails to jaw-dropping breakthroughs (and nightmares), these stories will captivate you. Skeptic or super-fan, you'll leave with a new perspective and a roadmap for navigating our algorithm-driven future. | Marek Kowalkiewicz | PP152081 | ✓ |
| Session | Featured Session: Inclusion in the Music Business: Examining Leadership | Austin Convention Center | Room 16AB | Featured Session | 11:30 | 12:30 | Despite ongoing calls for gender equity in the music industry, significant disparities persist. To drive meaningful change, support must come from industry leadership. In 2021, a staggering 86.1% of top executives were men, leaving just 13.9% to women. The "2025 Inclusion in the Music Business Study" sheds new light on the current state among top industry executives. This panel will discuss findings from the study, share personal experiences surrounding gender-based discrimination, and call on the entire industry to take actionable steps towards building a more equitable industry. | Katie Bain, Andreea Gleeson, Gina Miller, Stacy Smith | PP151521 | ✓ |
| Session | Featured Session: Rebooting AI from the Ground Up | Hilton Austin Downtown | Salon H | Featured Session | 11:30 | 12:30 | In this session, we'll explore the transformative potential of democratizing AI evaluation. Drawing from insights of 5,000 critical voices around the world, we'll discuss practical steps to rebuild AI systems that are transparent, fair, and accountable. | Rumman Chowdhury | PP1147755 | ✓ |
| Session | Future of Mobility Meet Up | Hilton Austin Downtown | Room 406 | Meet Up | 11:30 | 12:30 | This meet up is dedicated to bringing together professionals from the mobility ecosystem in an interactive and inspiring environment. The pariticipants will have the opportunity to connect, exchange ideas, and explore partnerships in a dynamic and effective manner. The session will promote discussions on technological innovations, urban challenges, and sustainable transport solutions. Participants will have the chance to discuss emerging trends, share practical experiences, and collaborate on projects that will shape the future of mobility. | Paula Braga, Giovanna Riato | PP152535 | |
| Session | Immersive Sound: How to Create Powerful Experiences | Hilton Austin Downtown | Salon K | Panel | 11:30 | 12:30 | Immersive sound enables unparalleled connections between users and enhances experiences. A new generation of immersive sound technology includes sound objects, which are multichannel sound files captured and designed with specific techniques. These 3D sound environments complement visual experiences with immersive, or spatial, audio that enhances a wide range of industry products and services, including virtual and augmented reality, auditory healing for healthcare, architecture design, automotive design, media, entertainment, and many others. | Jani Huoponen, Sylvana Levy, Chris Pfaff, Mirko Vogel | PP154223 | ✓ |
| Session | Level Up Your Release: Spotify's Tools for Artist Growth | Austin Convention Center | Room 18AB | Panel | 11:30 | 12:30 | At Spotify, we've been developing tools to help indie artists and their teams build hype for new music and connect with fans well into the release cycle — right on the platform where music is streamed. Join the Spotify team to learn how to best leverage our release products — like Countdown Pages, Clips, Marquee, Showcase, and more — and hear directly from artist teams who have driven meaningful results using these strategies. | Chris Demas, Kylie Everitt, Miller Guth, Natalie Sellers | PP147705 | ✓ |
| Session | Music Mentor: Alessia Cusumano (Universal Music Publishing Group) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Publishing, Songwriting. | Alessia Cusumano | PP1147658 | |
| Session | Music Mentor: Dave Hopper (Violet Hill Management) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Songwriting, Management, Publishing. | Dave Hopper | PP1147895 | |
| Session | Music Mentor: David Krinsky (YouTube Music) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Streaming & Programming, Marketing/PR, Music Tech. | David Krinsky | PP1147207 | |
| Session | Music Mentor: Judy Tint (Judy Tint, Counselor At Law) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Contracts & Agreements, Education, Live Events. | Judy Tint | PP1147713 | |
| Session | Music Mentor: Kel Bryant (Reservoir Media) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Songwriting, Sync/Licensing, A&R. | Kel Bryant | PP1147927 | |
| Session | Music Mentor: Naomi Belshaw | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Management, Marketing/PR, Sync/Licensing. | Naomi Belshaw | PP1147998 | |
| Session | Music Mentor: Paul Rocha (Warner Records) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Sync, Advertising, Licensing, Tour Management, Artist Management . | Paul Rocha | PP1147936 | |
| Session | Music Mentor: Talia Kraines (Spotify) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Music Tech, Streaming & Programming. | Talia Kraines | PP1148450 | |
| Session | Music Mentor: Vanessa Ferrer (Merch Cat) | Austin Convention Center | Room 15 | Mentor Session | 11:30 | 12:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Music Tech, Merchandise, Management. | Vanessa Ferrer | PP1147873 | |
| Session | Music Tech Professionals Meet Up | Austin Convention Center | Room 13AB | Meet Up | 11:30 | 12:30 | Take a breath from the panels and meetings to connect with people who share your passion! Join veterans and newbies from all walks of the industry as they journey through their story of working at the convergence of Music and Tech. Hear what trials and tribulations peers faced to get to where they are and how far the industry has come. Meet and connect with potential partners, co-founders, investors, and advisors who will help you take your business to the next level all in a supportive and facilitated environment. | Shayli Ankenbruck, Jonathan Streetman | PP152807 | |
| Session | Our AI-Driven World: A Utopian Dream or Dystopian Nightmare? | Hilton Austin Downtown | Salon C | Panel | 11:30 | 12:30 | AI is unlocking unprecedented advancements, transforming industries, enhancing our lives, and solving real-world problems. Yet, it carries risks that stoke fear and make dystopian sci-fi films a plausible reality. This debate will dive into the dual potential of AI in business and society, exploring its promise and peril. Drawing on academic research and real-world examples, Karim will argue AI is key to unlocking a utopian future where technology enhances every aspect of our lives, while Shikhar will argue lack of regulation will lead us to a dystopian nightmare dominated by machines. | Shikhar Ghosh, Karim Lakhani, Jennifer Stave | PP152914 | ✓ |
| Session | Quantum Applications: From Theory to Reality | Austin Convention Center | Room 5ABC | Presentation | 11:30 | 12:30 | Explore how quantum computing is moving from theory to real-world use, offering exciting new possibilities. Unlike traditional computers that struggle with complex tasks, quantum computers use the principles of nature to solve problems in ways we couldn't before. It’s like discovering whole new elements for the periodic table. These advancements in quantum computing are set to transform industries like materials science, energy, and healthcare. As we tap into these capabilities, quantum computing promises to push the limits of innovation and change how we interact with the world, giving us more control over our environment and future. | Peter Barrett | PP1148131 | ✓ |
| Session | Revolutionizing Roadway Safety with V2X Connectivity | Hilton Austin Downtown | Salon G | Panel | 11:30 | 12:30 | Imagine a world where every car can communicate seamlessly with traffic lights, bicyclists, and pedestrians, and will know the actions of other cars before they happen. This might sound like sci-fi, but it is closer to reality than you may think.
The session will outline how V2X can save lives with connectivity. Hear from top transportation officials, transportation innovators, and local leaders who have all answered the call to reduce deaths and serious injuries and increase mobility on our nation’s roadways by deploying V2X technologies in their communities. | Darran Anderson, Blaine Leonard, Sarah Puro, Gregory Winfree | PP146992 | ✓ |
| Screening | The Tallest Dwarf | Violet Crown Cinema | Violet Crown Cinema 4 | Documentary Feature | 11:30 | 13:02 | "The Tallest Dwarf" charts filmmaker Julie Wyman’s quest to find her place within the little people (LP) community at a moment when dwarf identity is poised to radically change. As Julie unpacks the rumors of “partial dwarfism” in her family she finds that hers is the last of a body type she has inherited. She joins forces with a group of dwarf artists to confront the legacy of being tokenized and put on display. Together they create films that reclaim a complicated history and speak back to the echoes of eugenics in the newly emerging pharmaceutical interventions that make little people taller. Through its personal and expanding perspective, the film invites audiences to a new way of... | Julie Forrest Wyman | FS18379 | |
| Screening | The Tallest Dwarf | Violet Crown Cinema | Violet Crown Cinema 2 | Documentary Feature | 11:30 | 13:02 | "The Tallest Dwarf" charts filmmaker Julie Wyman’s quest to find her place within the little people (LP) community at a moment when dwarf identity is poised to radically change. As Julie unpacks the rumors of “partial dwarfism” in her family she finds that hers is the last of a body type she has inherited. She joins forces with a group of dwarf artists to confront the legacy of being tokenized and put on display. Together they create films that reclaim a complicated history and speak back to the echoes of eugenics in the newly emerging pharmaceutical interventions that make little people taller. Through its personal and expanding perspective, the film invites audiences to a new way of... | Julie Forrest Wyman | FS18376 | |
| Session | Tech for Good Meet Up | Hilton Austin Downtown | Room 410 | Meet Up | 11:30 | 12:30 | Did you know that dozens of companies outside Silicon Valley have tech-for-good programs? At the beginning, neither did we. Join the Tech-for-Good Symposium—a network of corporate programs providing people, data, tech, and/or money to improve the communities in which we live and work through data- and tech-driven solutions—as we build a community of learning and collaboration, and map out the landscape of tech for good. The tighter our community, the more effective and sustainable our impact will be. Join this meet up to get to know your fellow tech-for-gooders—aka, your future partners. | Erin Stein, Britney Wehrfritz | PP147379 | |
| Session | Technology's Role in Achieving Net Zero Cities | Hilton Austin Downtown | Salon J | Fireside Chat | 11:30 | 12:30 | As the climate urgency for widespread, rapid building decarbonization mounts, smart building technologies have been critical to optimizing energy use and efficiency. These resource savings are significant and important but are often achieved reactively. Proactive and predictive building optimization is essential for further emissions reductions, requiring full-scale OT/IT systems integration with AI in the driver's seat. This talk explores the ins-and-outs of autonomous buildings and their role in eliminating the real estate industry's carbon footprint once and for all. | Farukh Aslam, Erin McDannald | PP147054 | ✓ |
| Session | Telling the Story of Science | Austin Convention Center | Room 9ABC | Panel | 11:30 | 12:30 | This panel explores the intersection of science, communication, arts, and culture, challenging conventional wisdom and offering new perspectives on how we convey scientific knowledge. While science thrives on the uncertainty of discovery and the iterative process of testing hypotheses, society increasingly craves certainty and definitive answers amidst chaos. Our panelists will discuss the art of storytelling in making complex scientific ideas accessible and the necessity of fostering a public that is comfortable with the evolving nature of scientific understanding. | Christina Agapakis, Linda Avey, Josh Jones-Dilworth, Helen Protheroe | PP151588 | ✓ |
| Session | Ultrafast Quantum Computing with Ultracold Atom Arrays at Quantum Speed Limit | Austin Convention Center | Room 6AB | Presentation | 11:30 | 12:30 | Professor Ohmori is currently leading large-scale / long-term national projects on the development of ultrafast quantum simulators and quantum computers generously supported with priority by the Ministry of Education, Culture, Sports, Science and Technology (MEXT) and Cabinet Office of the government of Japan, expected to be one of the front runners in quantum technologies. Learn more about his ground-breaking work at SXSW 2025 | Kenji Ohmori | PP1148147 | ✓ |
| Session | Unleashing World Class Art to Millions of Screens | Austin Convention Center | Room 8ABC | Panel | 11:30 | 12:30 | Growth of the global digital art market signals a monumental shift in ways art is being created, discovered and monetized. In this rapidly expanding and dynamic marketplace there is a unique opportunity to redefine long-standing practices governing the distribution, celebration and monetization of art. This panel explores how new digital innovations and formats are creating profound avenues for artists, institutions, collectors and brands worldwide – from accelerating art distribution and discovery to driving exponential exposure and unlocking unprecedented revenue streams. | Katarina Feder, Daria Greene, Josh Romm, Shinique Smith | PP147124 | ✓ |
| Special Event | Workshop: There Will Be Bleed, Featuring Madeline Hagy | Austin Convention Center | Austin Convention Center | Special Event | 11:30 | 12:30 | Industry Print Shop is bringing its exclusive Crop Cons workshop 'There Will Be Bleed' to the Flatstock Stage.
This will be a hands on screen print demonstration with featured artist Madeline Hagy the Master Printer on Industry. The workshop will begin with a brief discussion between Tony Industry and Madeline, attendees will then have a chance to screen print their own poster designed by Madeline. | | OE45794 | |
| Screening | ASCO: Without Permission | Alamo Lamar | Alamo Lamar 2 | Documentary Feature | 11:45 | 13:15 | ASCO: WITHOUT PERMISSION challenges the limits of documentary conventions to tell the story of a revolutionary Chicano art group who turned 1970s LA into their defiant canvas. Merging activism with radical art-making, ASCO challenged the established order of Hollywood, museums, and media and are now considered amongst the 20th century's most significant artists. Director Travis Gutiérrez Senger mirrors their boundary-breaking spirit through a groundbreaking approach, weaving nonfiction and fiction together with a new generation of artists. The result is more than a profile – it's a reimagining of what's possible in art and cinema, celebrating iconoclasts who were decades ahead of their time. | Travis Gutiérrez Senger | FS18232 | |
| Screening | ASCO: Without Permission | Alamo Lamar | Alamo Lamar 7 | Documentary Feature | 11:45 | 13:15 | ASCO: WITHOUT PERMISSION challenges the limits of documentary conventions to tell the story of a revolutionary Chicano art group who turned 1970s LA into their defiant canvas. Merging activism with radical art-making, ASCO challenged the established order of Hollywood, museums, and media and are now considered amongst the 20th century's most significant artists. Director Travis Gutiérrez Senger mirrors their boundary-breaking spirit through a groundbreaking approach, weaving nonfiction and fiction together with a new generation of artists. The result is more than a profile – it's a reimagining of what's possible in art and cinema, celebrating iconoclasts who were decades ahead of their time. | Travis Gutiérrez Senger | FS18233 | |
| Activation | ¿Desayunaste? Breakfast Comes First | SXSW Registrant Lounge | SXSW Registrant Lounge | Activation | 12:00 | 15:00 | McDonald's celebrates mamá's age-old question, ¿Desayunaste? and reminds fans that Breakfast Comes First. Featuring breakfast classic menu items and merch giveaways, McDonald's will be present at the SXSW Registrant Lounge and Billboard 'The Stage' concert series from March 12 - March 15. | | OE46191 | |
| Showcase | Casey Lowery | Rivian Park | Radio Day Stage at Rivian Park | Pop | 12:00 | 12:40 | Ever wondered what Springsteen would sound like if he had 6 million Gen-Z followers, surfed and lived in a Caravan in the UK? Look no further, after garnering the support (and follows) of Rihanna, Milky Chance and Lewis Capaldi the soft indie singer/songwriter is on the build up to his debut album that already has 30,000+ presaves on spotify and millions of views online.
The debut EP 'lekkerland' is out April 4th and has been funded completely by fans on kickstarter making Casey as independent as humanly possible and is currently in the running for a UK top 10 album + billboard charting album. | | MS62233 | |
| Activation | Dave's Killer Bread Sampling | SXSW Registrant Lounge | SXSW Registrant Lounge | Activation | 12:00 | 19:00 | Join us in the Registration Lounge area for delicious free samples of Dave's Killer Bread.
https://www.daveskillerbread.com/products | | OE46143 | |
| Screening | I Really Love My Husband | Alamo Lamar | Alamo Lamar 3 | Narrative Feature | 12:00 | 13:19 | Just one year into her marriage, Teresa (she/her) hopes her honeymoon in the tropical paradise of Bocas del Toro, Panamá will be the pinnacle of her relationship thus far. Yet, upon arrival, her perception of her husband Drew (he/him) as a people-pleasing golden boy begins to push her to the edge. Stripped of the routines that barely sustain their newlywed bond and unwilling to confront her true feelings, Teresa becomes captivated by Paz (they/them), a free-spirited expat who manages their vacation rental. In an impulsive attempt to reignite their fading connection, Teresa suggests a wild way to spice up their marriage. | GG Hawkins | FS18504 | |
| Screening | I Really Love My Husband | Alamo Lamar | Alamo Lamar 4 | Narrative Feature | 12:00 | 13:19 | Just one year into her marriage, Teresa (she/her) hopes her honeymoon in the tropical paradise of Bocas del Toro, Panamá will be the pinnacle of her relationship thus far. Yet, upon arrival, her perception of her husband Drew (he/him) as a people-pleasing golden boy begins to push her to the edge. Stripped of the routines that barely sustain their newlywed bond and unwilling to confront her true feelings, Teresa becomes captivated by Paz (they/them), a free-spirited expat who manages their vacation rental. In an impulsive attempt to reignite their fading connection, Teresa suggests a wild way to spice up their marriage. | GG Hawkins | FS18505 | |
| Special Event | The Paste Party | High Noon | High Noon | Special Event | 12:00 | 19:00 | Featuring 48 bands over 3 days, the Paste Party has become an annual tradition. Thursday lineup: 12:00 Elizabeth Moen, 12:25 Palmyra, 12:50 Baths, 1:20 mary in the junkyard, 1:45 Draag, 2:10 Lily Seabird, 2:40 Radio Free Alice, 3:05 Gurriers, 3:30 Brennan Wedl, 4:00 Cactus Lee, 4:25 Dead Gowns, 4:50 Humbird, 5:20 Cardinals, 5:45 Nara's Room, 6:05 Sierra Spirit, 6:30 Sedona.
RSVP:
https://paste.freshtix.com/events/paste25 | | OE46124 | |
| Special Event | Planetary Group Day Party | Valhalla | Valhalla | Special Event | 12:00 | 18:00 | Planetary Group day party with great artists from around the world!
Set Times:
12:20-12:50PM
Brennan Wedl
1:05-1:35PM
Honeyglaze
1:50-2:20PM
Betty Taylor
2:35-3:05PM
Dutch Interior
3:20-3:50PM
Le Securite
4:05-4:35PM
Knitting
4:50-5:20PM
Wishy
5:35-6:05PM
Antony Szmierek | | OE45352 | |
| Activation | Step Into Who Gives A Crap’s Dream Bathroom To Win! | SXSW Registrant Lounge | SXSW Registrant Lounge | Activation | 12:00 | 19:00 | 🚽 Who Gives A Crap makes toilet paper that’s good for the planet—and your bum. Step into our Dream Bathroom at the Registration Lounge for a chance to win a $4,000 bathroom glow-up! Snap a selfie, leave your big ideas on the Fart Wall, and grab a free eco-friendly TP roll. Bonus? 50% of our profits help fund clean water & sanitation initiatives—so every flush does good. | | OE46022 | |
| Lounge | SXSW Registrant Lounge | SXSW Registrant Lounge | SXSW Registrant Lounge | Lounge | 12:00 | 19:00 | Open throughout the Conference and Festivals, the Registrant Lounge provides a welcoming and convenient space for SXSW attendees to meet, mingle, and take a break from the action. Stop by each day and enjoy a complimentary beverage, courtesy of our sponsors. | | OE45781 | |
| Showcase | Brennan Wedl | Valhalla | Valhalla | Alt Country | 12:20 | 12:50 | Brennan Wedl documents those dizzying years spent in the world of ‘twenty-something’. Her
radically unvarnished accounts detail an expansive universe that interweaves the everyday
with scenes that might include catholic church camps, queer awakenings, one-night stands, or
collapsed ‘forever’ relationships. The result? An eminently relatable catalog of moments when
profound realizations arrive unexpectedly.
While she has been steadily releasing poignant dispatches as a solo artist since 2016, in 2024
she takes a striking step forward with a new series of singles that will be released via Kill Rock
Stars. These recordings capture Wedl at her most unbounded and creatively impulsive;
delivering sweetly lilting country one minute, and crashing rock the next, ringing out with
jangling brightness at times and introspective in hushed acoustic guitar picking elsewhere.
This impulsiveness is something that Wedl wrestles with daily. Much of her material is
indirectly inspired by her quest to live cleanly after the realization that she couldn’t live the life
she wanted when drugs and alcohol were involved. However, in a move that is definitive of her
approach, she explodes this specific expe | | MS62555 | |
| Showcase | Joan & The Giants | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Rock | 12:30 | 13:00 | Proving to be an act to watch in 2025, Boorloo's (Perth) indie pop-rock band Joan & The Giants have supported global superstars P!NK and Tones & I at Optus Stadium and they’ve recently returned from a theatre tour across the country supporting US pop icon Belinda Carlisle. The four piece landed Triple J Unearthed feature artist after the release of their single 'Born in the Wrong Time' which also won them the Happy Mag 'Needle in the Hay' comp and Best Rock Song / Runner Up Song of the Year at the 2024 WA Song of the Year Awards. Joan & The Giants are captivating crowds and critics across the country with their heart on sleeve, anthemic pop rock music. Helmed by powerhouse Queer vocalist Grace-Newton Wordsworth, this band will leave you feeling just as giant as they are.
Come down and support the debut international showcase of this powerhouse Aussie band. | | MS62950 | |
| Screening | Luv Ya, Bum! | Paramount Theatre | Paramount Theatre | Documentary Feature | 12:30 | 13:55 | Purchase Public Presale Tickets Here: "Luv Ya, Bum!"
In the ’70s, Houston was booming... except for the city’s woeful pro football team. The Oilers gambled on hiring Bum Phillips, an unconventional East Texas coach known for cowboy hats, ostrich boots, and folksy one-liners. Ditching tradition and embracing a family-first atmosphere, Bum brought in 'misfits' and 'has-beens' to build a winner. At its peak, Bum’s Oilers blew up into the Luv Ya Blue!’ phenomenon, with Earl Campbell and the Oilers going to war with a Pittsburgh Steelers dynasty. Bum’s success on and off the field, his humanity and unique style left a legacy now carried forward by many, including his son and grandson, celebrated coaches Wade and Wes Phillips. | Sam Wainwright Douglas, David Hartstein | FS18818 | |
| Session | Ableton User Meet Up | Austin Convention Center | Room 13AB | Meet Up | 13:00 | 14:00 | Ableton users are a community of producers, educators, and performers that span the globe and transcend music genres. SXSW is the perfect point of convergence for a meet up that reflects this rich and diverse community. This event will give Ableton users from a broad range of creative disciplines an opportunity to share their experiences and discover ways to enrich their collaborations. Whether you’re curious about getting started, or an advanced user; this meet up is the perfect place to unwind at the conference, meet other Ableton users, discuss your projects, and exchange ideas in person. | Tom Carlile, Alberto Chapa | PP149466 | |
| Session | AI Will Power A Tsunami of Demand For Software Engineers | Hilton Austin Downtown | Salon DE | Presentation | 13:00 | 14:00 | AI is disrupting software engineering, sparking predictions of layoffs and unemployment. Yet AI, paradoxically, can boost your need for skilled engineers and designers. To surf the wave of AI, you must plan for the distinct impact of AI on team roles and workflows, from augmentation to automation, while preparing for the expected increase in the demand for skilled people. | Dave Micko, Philip Walsh | PP147819 | ✓ |
| Session | Antone’s: 50 Years of Blues | Austin Convention Center | Room 17AB | Panel | 13:00 | 14:00 | B.B. King once said, “We that play the Blues owe him a lot."
In 1975, the late Clifford Antone opened a club in downtown Austin that helped spark a global Blues revival. Music pioneers were out of work, and Austin was without a dedicated Blues hub. Enter Muddy Waters, Jimmy Reed, and more, paired with Austin's best young talent like The Vaughan Brothers. Careers were born and revived, and unsung heroes got the spotlight. This panel celebrates those who defined the music and our city, as well as those still carrying the torch today. | CJ Chenier, Eve Monsees, Joe Nick Patoski, John Primer | PP1147982 | ✓ |
| Session | Artist Demo Listening Session: Indie/Rock/Alternative Music | Austin Convention Center | Room 12AB | Panel | 13:00 | 14:00 | SXSW Artist Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from seasoned A&R music professionals, those who listen to demos as part of their job.
This year, we can accept digital submissions for these sessions at any time prior to the day of the session. Physical submissions will not be accepted at the door. Demos will be played on a first come, first served basis. Please arrive early for a greater chance to have your demo selected. You must be present to have your music in the running to be heard! SXSW attendees not having demos played are encouraged to attend and listen in on the fun!
Please carefully read and fill out the form below to officially submit your demo:
https://airtable.com/appANn3I3w6RTdopM/pagXDkxrhST05qIFS/form | Sachin Johal, Justin Polokoff, Alany Rodriguez, Brooke Shapiro, Aj Tobey | PP1148108 | ✓ |
| Session | Asian Women's Meet Up | Hilton Austin Downtown | Room 412 | Meet Up | 13:00 | 14:00 | Rarely do Asian women have dedicated spaces to connect over their shared experiences. We're excited to host a meet up for Asian women attending the SXSW festival, representing diverse industries such as film, TV, marketing and advertising, social impact, entrepreneurship, tech, and more. This event aims to bring together, build bridges, and establish long-lasting relationships among attendees. | Gabrielle Nguyen, Samantha Wu | PP152713 | |
| Session | Austin’s Queer Showcase Meet Up | Hilton Austin Downtown | Room 406 | Meet Up | 13:00 | 14:00 | Join Austin’s most fabulous drag star Vylette Ward, partnering with Extragrams!, for an interactive social you don’t want to miss. Get ready for high energy drag performances, an interactive game show, and networking opportunities with a twist.
All are welcome. If you're looking to have meaningful conversations on the art of drag, need a place to recharge, or to make authentic connections this SXSW, please drop by and slay with us. | Kerry Lynn Sieff, Vylette Ward | PP1147787 | |
| Showcase | Cap Carter | The Creek and the Cave | The Creek and the Cave | Singer-Songwriter | 13:00 | 13:40 | Folk-soul artist Cap Carter is a raw, unapologetic singer/songwriter who is not afraid to bare his soul. Over the past few years, he’s been connecting with global audiences by sharing his story through music - documenting chaos and beauty in ballad-esque melody and emotionally charged narratives, amassing a fanbase of close to half a million online.
Cap has built a genuine relationship with his fans. They have resonated with his stories of addiction, heartbreak, and, personal growth as well as his dedication to communicating with them.
Having supported Teddy Swims on his debut Australia and New Zealand tour, and following strong viral moments on TikTok and Instagram, Cap went on to sell out shows all over the USA in iconic venues such as the Rockwood Music Hall in Manhattan, The Continental Club, Austin and Hotel Café, West Hollywood. | | MS62931 | |
| Session | Creatives in Command: Driving Social Change and Economic Empowerment | Austin Convention Center | Room 8ABC | Panel | 13:00 | 14:00 | In a world where culture is currency, creatives hold the power to drive economic transformation and social change. DAWA’s VISION:8291 presents a glimpse into the journey of Alan and Malina Simone Bacon, visionary leaders who seek to redefine economic ecosystems through art, music, and community investment. | Alan Bacon, Jonathan 'Chaka' Mahone, Malina Simon Bacon | PP1146932 | ✓ |
| Showcase | DEJA | Rivian Park | Radio Day Stage at Rivian Park | R & B | 13:00 | 13:40 | DEJA is the ‘verbal eye-roll’ you never knew you needed. The Birmingham-born singer blends sassy, relatable lyrics with infectious Black-Pop beats—her sound is bold, confident, and made to be played at full volume. Her infectious rhythms and vivacious energy have captivated BBC Radio 1Xtra, Kiss Xtra, Colors, Wonderland, Clash, Complex, Lyrical Lemonade and many more. In the summer of 2024, DEJA brought her dynamic choreography and captivating stage presence to performances at Glastonbury Festival and The Hundred. With her unapologetically bold releases and unfaltering determination, DEJA continues to push boundaries. | | MS62234 | |
| Session | Designed to Last: Circular Tech Without Obsolescence | Hilton Austin Downtown | Salon J | Presentation | 13:00 | 14:00 | They just don’t make ‘em like they used to. When we buy something, we should expect it to last, but far too often what we buy is disposable. That’s because companies are selling us stuff that doesn’t hold up, can’t be fixed, can’t be upgraded, or relies on updates that stop too quickly. All this disposable stuff has us stuck in a loop of buy, use, toss, and buying again. Tech which is quickly obsolete drives the 500 lbs. of electronic waste we toss per second.
Learn how to end the cycle of buy, use, toss because we deserve better than a world where nothing’s built to last. | Lucas Gutterman | PP150179 | ✓ |
| Session | Farmer-Founded Brands Will Save American Fashion | Hilton Austin Downtown | Salon A | Panel | 13:00 | 14:00 | Today, over 70% of fashion fibers are petroleum-based. Fast fashion fills landfills and rural US communities crumble as production is sent overseas. Meanwhile, natural fibers are wasted. Brands Range Revolution and Duckworth are rebuilding American fiber chains to empower farmers, rebuild soil, reduce waste, support rural communities, and reframe consumption. In this panel, explore how farmers are rebuilding US fiber supply chains to regenerate people, planet, and community. | Cate Havstad-Casad, Daniel Mouw, Ed Roberson | PP154148 | ✓ |
| Session | Featured Session: Building a Legacy: How Indies Create Long-Term Success | Austin Convention Center | Room 16AB | Featured Session | 13:00 | 14:00 | To mark both A2IM's 20th anniversary and the closing chapter of Dr. Richard James Burgess' tenure as A2IM's President and CEO, Dr. Burgess will lead a special panel featuring leading voices from pioneering independent labels, exploring their experiences and strategies for achieving long-term success in the ever-evolving independent music sector. | Patricia 'Miss Pat' Chin, Richard James Burgess, Melanie Sheehan, Ghazi | PP1147096 | ✓ |
| Session | Featured Session: IMO Live: Michelle Obama, Craig Robinson & Dr. Laurie Santos | Austin Convention Center | Ballroom D | Featured Session | 13:00 | 14:00 | This session will not be simulcast or live streamed. To hear the content please subscribe to IMO with Michelle Obama and Craig Robinson wherever you get your podcasts and listen to the episode on March 21st.
Former First Lady Michelle Obama and her brother, college basketball coach Craig Robinson, are live in person for a taping of their new podcast, IMO, and a conversation on transforming despair into hope—and ultimately, action—with Dr. Laurie Santos, psychology professor and host of The Happiness Lab. On IMO, Michelle and Craig give their opinions and candid perspectives to the everyday questions shaping our lives, relationships, and the world around us. Through honesty, humor, and deep reflection, they uncover the shared experiences that connect us all. | Michelle Obama, Craig Robinson, Laurie Santos | PP1148466 | |
| Session | Featured Session: The Art and Science of Organic Trendbuilding for Climate Initiatives | Hilton Austin Downtown | Salon H | Featured Session | 13:00 | 14:00 | Nearly everyone tries to use social media to further their cause nowadays. But what's actually working? This conversation will explore the art and science of organic trendbuilding, reveal social media strategies you can use to convert online viewership into offline impact and shatter the traditional assumptions holding back modern organizers. Hear inspiring stories that explain viewer psychology and how you can craft strong, inviting campaign narratives to recruit for your cause. This is an effective new perspective on how to build a movement. | Geoff Bennett, Alex Haraus | PP155881 | ✓ |
| Session | Featured Speaker Connect: Dr. Rumman Chowdhury | | | Speaker Connects | 13:00 | 14:00 | Speaker Connects are an opportunity to join a limited number of attendees for an intimate discussion with SXSW Speakers. Come brainstorm new ideas and engage in conversation in this unique format. Advance sign-up is required and will be limited to primary access only. An RSVP does not guarantee a spot for this Speaker Connect session. If selected to participate you will receive a confirmation via email. In order to RSVP, please log into schedule.sxsw.com with your registration linked.
Dr. Rumman Chowdhury’s passion lies at the intersection of artificial intelligence and humanity. She is a pioneer in the field of applied algorithmic ethics, creating cutting-edge socio-technical solutions for ethical, explainable and transparent AI. She is an active contributor to discourse around responsible technology with bylines in the Atlantic, Forbes, Harvard Business Review, Sloan Management Review, MIT Technology Review and VentureBeat.
Dr. Rumman Chowdhury is a data scientist and social scientist. She is the CEO of the tech nonprofit Humane Intelligence, which builds a community of practice around evaluations of AI models, as well as the United States Science Envoy for Artificial Intelligence. Dr. Chowdhury is also Responsible AI Fellow at Harvard University’s Berkman Klein Center for Internet and Society. Previously, Dr. Chowdhury was the Director of the ML Ethics, Transparency, and Accountability (META) team at Twitter, as well as the as Global Lead for Responsible AI at Accenture Applied Intelligence. She was named one of Time's 100 most Influential People in AI, BBC’s 100 Women, Worthy Magazine's Top 100, recognized as one of the Bay Area’s top 40 under 40 and named by Forbes as one of Five Who are Shaping AI. Chowdhury holds two undergraduate degrees from MIT, a master's degree in Quantitative Methods of the Social Sciences from Columbia University, and a doctorate in political science from the University of California, San Diego. | Rumman Chowdhury | PP1148215 | |
| Session | The Future of Quantum Programming | Austin Convention Center | Room 6AB | Presentation | 13:00 | 14:00 | Quantum computing holds tremendous promise as a way to tackle some of the world’s toughest computational problems. In recent years, significant progress has been made on the hardware side, with multiple technologies maturing in parallel and multi-round real-time quantum error correction being demonstrated for the first time late last year. Yet, as we build quantum machines capable of processing information in fundamentally new ways, it becomes increasingly clear that developing the software to harness their power is equally critical. In this talk, we explore how quantum programming can be made accessible to developers and why it may ultimately resemble programming conventional computers. | Joe Fitzsimons | PP1148404 | ✓ |
| Session | Imagine: Healing The Planet With Regenerative Capitalism | Hilton Austin Downtown | Salon B | Panel | 13:00 | 14:00 | As our world faces unprecedented challenges, a new wave of artists, creators, founders, tech and business leaders are redefining the power of collaborative communities via beneficial AI and deep tech collaboration. This panel will explore how innovation, storytelling, and impactful business models are driving planetary restoration and deepening humanity’s connection in an AI driven world. Join our iconic panel, as we examine how prioritizing people, planet, and profit reshapes our future while advancing societal and planetary well-being. | Sarabeth Brockley, Ani Chahal Honan, Katie Hoffman, Philip Mossop | PP155534 | ✓ |
| Special Event | JBL SOUND BODEGA | 3TEN Austin City Limits Live | 3TEN Austin City Limits Live | Special Event | 13:00 | 16:00 | JBL takes over 3TEN at ACL Live with an immersive, Austin-inspired corner store experience featuring live music, artist interviews, giveaways, and unique activations. Celebrate the launch of JBL Flip 7 and Charge 6 portable speakers, explore the space, and be among the first to hear them. Guests can play to win products, grab custom festival essentials, and enjoy daily performances. Stop by 3/11 from 5-8pm, or 3/12 and 3/13 from 1-7pm for this sound experience.
https://www.jbl.com/sxsw2025 | | OE45493 | |
| Session | Life, Music, And The Dream Syndicate with Steve Wynn | Austin Convention Center | Room 10AB | Book Reading | 13:00 | 14:00 | Steve Wynn’s new memoir, I Wouldn’t Say It If It Wasn’t True, is a tale of writing songs and playing in bands as a conduit to a world its author could once have barely imagined—a world of major labels, luxury tour buses, and sold-out theaters, but also one of alcohol, drugs, and a low-level rock’n’roll Babylon.
This is Wynn’s story, but it also features some of the biggest and most colorful characters of the period, offering a detailed field guide to the music business that manages to both glorify and demystify in equal measure. And, ultimately, it’s a tale of redemption, with music as a vehicle for artistic and personal transformation and transcendence. | Steve Wynn | PP1148118 | ✓ |
| Session | Music Mentor: Abby Goldsmith (Secretly Distribution) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Distribution, Marketing/PR, Sales & Sponsorships. | Abby Goldsmith | PP1148286 | |
| Session | Music Mentor: Ben Morris (UnitedMasters) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Sync/Licensing, Publishing, A&R. | Ben Morris | PP1147698 | |
| Session | Music Mentor: Brooke Eplee (ASCAP) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Contracts & Agreements, Music Tech. | Brooke Eplee | PP1147536 | |
| Session | Music Mentor: Cory Councill (The Untold) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Emerging Technologies, Marketing/PR, Media/Journalism, Music Tech. | Cory Councill | PP1147343 | |
| Session | Music Mentor: Eunique (Eunique Music) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Sync/Licensing, Publishing. | Eunique | PP1147937 | |
| Session | Music Mentor: Gil Carroll (First Date Touring) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Live Events, Touring. | Gil Carroll | PP1147710 | |
| Session | Music Mentor: Liam James Ward (Something Something) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Marketing/PR, Streaming & Programming, A&R. | Liam James Ward | PP1147228 | |
| Session | Music Mentor: Ryan Cano (The Loyalty Firm) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Management, Live Events, Streaming & Programming. | Ryan Cano | PP1148070 | |
| Session | Music Mentor: Scott Pappas | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Distribution, Streaming & Programming, Marketing/PR. | Scott Pappas | PP1147205 | |
| Session | Music Mentor: Tate Henshaw (Arc Business Management) | Austin Convention Center | Room 15 | Mentor Session | 13:00 | 14:15 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Contracts & Agreements, Emerging Technologies, Education. | Tate Henshaw | PP1148000 | |
| Session | Navigating Social Media and Mental Health: A Meet Up with Influencers and Experts | Hilton Austin Downtown | Room 410 | Meet Up | 13:00 | 14:00 | Join us for an interactive meet up exploring the intersection of social media and mental health, featuring:
•Nick & Ant: Popular content creators known for their candid discussions on digital life.
•Tommy Winkler: Renowned TikTok personality with over 16 million followers, celebrated for his “What I Eat in a Day” series.
•Luca Schaefer-Charlton (MostlyLuca): Canadian social media sensation with over 7 million followers, recognized for his humorous and relatable content.
•TBA Mental Health Expert: A professional specializing in the psychological impacts of digital media.
This session is designed for individuals seeking to understand and navigate the complexities of maintaining mental well-being in the age of social media. Key discussion areas include:
•Personal Journeys: Nick & Ant, Tommy Winkler, and Luca Schaefer-Charlton will share their experiences managing mental health challenges associated with their online presence.
•Psychological Insights: Our mental health expert will provide research-based perspectives on how social media influences mental health, including both risks and benefits.
•Healthy Engagement Strategies: Learn practical tips for using social media in ways that support mental well-being, such as setting boundaries, curating content, and recognizing signs of digital burnout.
•Community Building: Discuss the role of online communities in providing support and fostering a sense of belonging, while also addressing potential pitfalls like cyberbullying.
•Open Dialogue: Engage in an open Q&A session where attendees can share experiences, ask questions, and gain personalized advice from our panelists.
This meet up offers a unique opportunity to connect with others navigating similar challenges and to gain insights from both creators and mental health professionals on fostering a balanced relationship with social media.
Note: This session is open to all individuals interested in understanding the impact of social media on mental health and seeking strategies for mindful engagement. | Nick Toteda, Tommy Winkler | PP1148060 | |
| Session | A New Age of Independence: Modernized Artist Services | Austin Convention Center | Room 18AB | Presentation | 13:00 | 14:00 | The steady growth of the DIY and independent side of the recorded music market, with indies having accounted for a groundbreaking 50% of the total revenue generated in 2023 on Spotify, calls for a discussion of what models and services are available to this group of artists.
This presentation will focus on the emergence of alternative models for independent and DIY artists, who have a diverse range of ideas about what success looks like. Led by Kevin Lazaroff of global digital distributor and artist services company Amuse, the session will offer detailed insights into how new models can productively respond to independent artists’ evolving needs amidst shifts in listener and music consumption trends. | Kevin Lazaroff | PP151081 | ✓ |
| Session | The Power of Storytelling for Climate Action | Austin Convention Center | Room 9ABC | Panel | 13:00 | 14:00 | From raising awareness to inspiring collective action, stories have the power to bridge the gap between scientific data and emotional engagement. Panelists will discuss innovative storytelling techniques that amplify the urgency of climate action, highlight the human impact of environmental crises, and motivate diverse audiences to participate in sustainable practices. With real-world examples from journalism, film, social media, and grassroots movements, this session will examine how narratives can drive meaningful change and mobilize communities for a more resilient and sustainable future. | Elena Favilli, Chelsea Turner, Jeff Turner, Malaika Vaz | PP1147657 | ✓ |
| Session | Quantum Generative AI: Redefining Innovation | Austin Convention Center | Room 5ABC | Presentation | 13:00 | 14:00 | Quantum computing is no longer just a futuristic concept—it’s here, and it’s revolutionizing industries.
Explore how Quantum Generative AI is unlocking groundbreaking applications in fields like chemistry, computational biology, and finance. This talk will showcase how the fusion of quantum computing and AI is solving problems once thought impossible, driving innovation, and opening the door to entirely new possibilities for businesses and technology.
Quantum Generative AI isn’t just an enhancement—it’s a necessity. Without quantum computing, AI remains fundamentally constrained, unable to fully harness the quantum phenomena that drive molecular simulations, materials discovery, and next-generation drug design. To truly unlock the future of AI, we must embrace the quantum revolution. | Raj Hazra, Anant Sanchetee | PP1148398 | ✓ |
| Special Event | SIMS Support House | JW Marriott | Room 303-304 | Special Event | 13:00 | 17:00 | RELAX RESTORE RECOVER
We know that large events can bring their toll of mental and physical challenges to all of us in the industry. The SIMS Foundation is providing a space dedicated to SXSW Official Artist Music badge holders and music industry professionals alike to take a breath and rest during the festival. Support staff and therapists will be available daily as SIMS celebrates its 30th year being at the forefront of making emotional well-being a priority for our community, working to educate the public and to arm the music community with the resources needed to look out for themselves, and each other. | | OE46050 | |
| Session | Sparking Creativity: AI and the Future of Sound | Austin Convention Center | Room 18CD | Panel | 13:00 | 14:00 | What if the melody stuck in your head could become a full song in seconds? What if you could turn your favorite track into a whole new genre? Today’s AI music tools are revolutionizing how musicians, both professional and amateur, wield their creativity. By allowing anyone to manipulate tracks—speeding them up, slowing them down, or merging them creatively—AI enhances creativity and expands music production horizons. This panel will examine platforms that enable everyone to express themselves sonically, push ingenuity, and explore innovative styles while maintaining ethical AI practices. | Gareth Halsall, Alejandro Koretzky, Melinda Newman, Gaurav Sharma | PP153197 | ✓ |
| Session | Winning With Gen AI: Trail Blazers’ Blueprint for Success | Hilton Austin Downtown | Salon K | Panel | 13:00 | 14:00 | Explore how the Portland Trail Blazers harnessed generative AI to revolutionize business operations and customer engagement. Learn how we are reducing our hiring costs annually by 30% through automation and discover how democratizing AI across departments, not just IT, ignites innovation and efficiency. Gain actionable strategies to identify pain points, integrate AI solutions, and achieve tangible ROI. Join us to see how non-technical staff can implement AI-driven solutions, transforming business functions and keeping your organization ahead in the evolving sports industry. | Matt Abrahams, David Long, Christa Stout, Jeremy Utley | PP149231 | ✓ |
| Showcase | Honeyglaze | Valhalla | Valhalla | Rock | 13:05 | 13:35 | Honeyglaze’s second album, Real Deal, and first for Fat Possum, feels like their coming of age moment. The band have taken the foundations laid on their debut and focused it into a mammoth record filled with crashing riffs, devastating vocal performances, and nuanced breakdowns, resulting in a mature, complex record grappling with negative relationships, the mundanity of adult life, and identity. | | MS62564 | |
| Showcase | Sir Jude | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Pop | 13:30 | 14:00 | Catholic witch meets Berlin basement.
London-based, Sir Jude is a singer-songwriter and artist from Melbourne, Australia, who embodies love, sexuality and underground culture. Sir Jude’s music is a modern time warp – a discovery of raw emotion through sensuality and imagination which is explored on her debut EP, ‘Dreamlands’ (2020), and debut album, ‘Revelations’ (2022).
Inspired by the theatrics of Lady Gaga and St Vincent, Sir Jude's upcoming EP, ‘Venus Hotel’, flirts with her Italian roots, dramatised electronica and celebrates female agency. | | MS62951 | |
| Showcase | Betty Taylor | Valhalla | Valhalla | Pop | 13:50 | 14:20 | Betty Taylor is Australia’s rising indie sensation, blending heartfelt lyrics with dreamy harmonies and a powerful live presence.
Since signing to Hello Gardener in 2022, the band has gone from backyard shows to major festival slots, surpassing 1 million streams. Their debut single Stallin’ premiered on Triple J, while follow-ups Glitter, Can’t Get Enough, and Young Dumb Immature landed top 10 Triple J airplay and global Spotify playlisting.
Repped by WME, Betty Taylor has toured with girl in red, Beddy Rays, The Rubens, and The Grogans, with upcoming UK, US, and Australian tours. Their debut EP and SXSW 2025 invite position them for a global breakthrough.
The band is making an impact at US radio, debuting as the 15th Most Added record on the NACC Top 30 Adds chart, reaching #17 on SubModern, and earning spins on SoCal Sound and KUTX. | | MS62556 | |
| Showcase | Chris Lanzon | The Creek and the Cave | The Creek and the Cave | Folk | 14:00 | 14:40 | Chris Lanzon's music captures the warmth and melancholy of a sun-faded, well-loved journal, blending indie-pop and folk. It is a youthfulness, tempered with the deep wisdom of a mind that’s seen the best and the worst of the world, yet still believes in the magic of a simple moment.
Chris has emerged as a beacon for those who find solace in the understated and the sincere, each song a conversation, a campfire confession that is profoundly personal and universally resonant. With three EPs released between 2020-2023, Chris has seen acclaim from fans and industry alike, with an increasing following on social media and recognition from outlets such as NME, BBC Radio 1, and Triple J.
His 2024 EP, "Angel Litany," explores the coexistence of love and pain. Collaborating and writing with artists like Harmony, Deb Never, Blake Rose and Ber – each track reflects a moment of serendipitous connection born from first-time collaborations. The project embodies Chris's determination to show up for the people he loves, even through the pain of distance and emotional barriers that often accompany deep human connections. | | MS62932 | |
| Showcase | Master Peace | Rivian Park | Radio Day Stage at Rivian Park | Pop | 14:00 | 14:40 | Master Peace, real name Peace Okezie, has already racked up bold collaborations with the likes of Santigold, Wale and The Streets, played a string of electric headline shows across the country, while his Top 30 charting debut album earned him the Rising Star trophy at the 2024 Ivor Novello Awards. “It feels like other people are believing in what I’m doing now,” Peace says. “This is only the beginning though.”
After years of building Master Peace into something worth believing in, 2024 looks set to be his breakout year. Not that he’s planning on taking the easy route. “Nothing worth having is easy, but I knew what I was getting into when I first started making music,” Peace continues. The plan for the future is the same as what’s brought him this far. “I just need to keep making music that’s undeniable.” | | MS62235 | |
| Screening | The Perfect Neighbor | Violet Crown Cinema | Violet Crown Cinema 1 | Documentary Feature | 14:00 | 15:34 | In June 2023, Ajike Owens, a vibrant young Black mother of four and family friend, was shot and killed by her neighbor, Susan Lorincz. The conflict that ignited this tragic event was a neighborhood dispute over children playing in a nearby field. Heartbroken, I embarked on a film project to unravel the chilling escalation from a minor disagreement to a devastating murder. "The Perfect Neighbor" is a powerful and unsettling exploration, weaving together detective interviews, police body cam footage, and witness testimonies. This film chronicles the tragic sequence of events and also highlights the perilous implications of Florida's lenient gun regulations and Stand Your Ground laws. | Geeta Gandbhir | FS18127 | |
| Screening | The Perfect Neighbor | Violet Crown Cinema | Violet Crown Cinema 3 | Documentary Feature | 14:00 | 15:34 | In June 2023, Ajike Owens, a vibrant young Black mother of four and family friend, was shot and killed by her neighbor, Susan Lorincz. The conflict that ignited this tragic event was a neighborhood dispute over children playing in a nearby field. Heartbroken, I embarked on a film project to unravel the chilling escalation from a minor disagreement to a devastating murder. "The Perfect Neighbor" is a powerful and unsettling exploration, weaving together detective interviews, police body cam footage, and witness testimonies. This film chronicles the tragic sequence of events and also highlights the perilous implications of Florida's lenient gun regulations and Stand Your Ground laws. | Geeta Gandbhir | FS18128 | |
| Screening | American Sweatshop | Hyatt Regency Austin | SXSW Film & TV Theater @ The Hyatt Regency | Narrative Feature | 14:15 | 15:55 | Purchase Public Presale Tickets Here: "American Sweatshop"
In a device driven world, "American Sweatshop" takes a searing look at the toll of social media through the eyes of Daisy, who finds herself sucked into the underbelly of the internet. Daisy, and a motley group of coworkers, toil in a cottage industry of agencies that evaluate harmful and offensive pictures and videos uploaded to social media. With detached caution and a deranged sense of humor, they examine the millions of posts that get “flagged for review." But one particularly violent video grabs hold of Daisy, luring her out of this office, away from the safety of her keyboard and into a dangerous world as she obsessively seeks to hold someone accountable. | Uta Briesewitz | FS18417 | |
| Screening | Deeper | Alamo Lamar | Alamo Lamar 1 | Documentary Feature | 14:15 | 15:42 | In a remote part of New Zealand, lies a cold, dark and mysterious cave system with the potential to be the deepest dived cave in the world. It’s here that explorer and hero of the Thai cave rescue Richard “Harry” Harris is searching for a sense of self. There’s no question that this is the highest stakes dive he has ever attempted. Underground, underwater, with a finite amount of gas to breathe, it’s a dangerous game to play. So what drives Harry to continue in his pursuit when he knows the cost - not just to himself, but to those he loves - and will he make it back to them? | Jennifer Peedom | FS18271 | |
| Screening | Deeper | Alamo Lamar | Alamo Lamar 8 | Documentary Feature | 14:15 | 15:42 | In a remote part of New Zealand, lies a cold, dark and mysterious cave system with the potential to be the deepest dived cave in the world. It’s here that explorer and hero of the Thai cave rescue Richard “Harry” Harris is searching for a sense of self. There’s no question that this is the highest stakes dive he has ever attempted. Underground, underwater, with a finite amount of gas to breathe, it’s a dangerous game to play. So what drives Harry to continue in his pursuit when he knows the cost - not just to himself, but to those he loves - and will he make it back to them? | Jennifer Peedom | FS18273 | |
| Session | Marek Kowalkiewicz Book Signing | Austin Convention Center | Room 10C | Book Signing | 14:15 | 14:40 | Marek Kowalkiewicz will be signing copies of “The Economy of Algorithms: AI and the Rise of the Digital Minions" at the SXSW Bookstore. | Marek Kowalkiewicz | PP1148317 | |
| Session | Access to Play: Protecting Children and Privacy | Hilton Austin Downtown | Salon K | Panel | 14:30 | 15:30 | A critical issue is emerging as the next generation of digital natives joins the Internet: how to protect kids and teens online while empowering them with access. This challenge is compounded by complex legal regulations, leading to a frustrating array of onboarding processes that vary across platforms. Our panel of experts will share insights gained from navigating this complex terrain, from developers to safety and gaming experts, they will explore what the industry has discovered in addressing these challenges and how those insights can shape future solutions. | Stephen Balkam, Kieran Donovan, Stacy Feuer, Jennifer Lane | PP152992 | ✓ |
| Session | Are We Looking in the Right Places for Greenhouse Gases? | Hilton Austin Downtown | Salon A | Short Form | 14:30 | 15:00 | The advent of emissions monitoring technology—from space, aircraft, and ground techniques—has allowed the international community to understand emissions sources more completely than ever before. Yet global policymaking has focused on emissions from the energy sector, overlooking other significant sources like landfills. Harvard research has shown that methane emissions from landfills are 51% higher than EPA estimates. What are the sources of those emissions? How can we mitigate them? This session draws on data from emissions monitoring satellites to identify solutions for the climate community. | Stephane Germain | PP151683 | |
| Session | The Art of the Beat: Bridging Creativity and Technology | Austin Convention Center | Room 18CD | Panel | 14:30 | 15:30 | Elevate your music making with creative insights and tech innovations from top producers, rising stars and some of the team behind Akai’s iconic MPC and Native Instruments’ modern Maschine. Get inspired to explore unique sounds and push creative boundaries. Hear stories of iconic beats that shaped music culture, and explore how emerging tools as well as Akai and Native Instrument’s recent collaboration is driving the future of music production. | Vicky Casis, Andy Mac, Bomo Piri, Zaytoven | PP1147868 | ✓ |
| Session | Artist Demo Listening Session: Pop Music | Austin Convention Center | Room 12AB | Panel | 14:30 | 15:30 | SXSW Artist Demo Listening Sessions offer a unique opportunity for selected musicians to get direct feedback from seasoned A&R music professionals, those who listen to demos as part of their job.
This year, we can accept digital submissions for these sessions at any time prior to the day of the session. Physical submissions will not be accepted at the door. Demos will be played on a first come, first served basis. Please arrive early for a greater chance to have your demo selected. You must be present to have your music in the running to be heard! SXSW attendees not having demos played are encouraged to attend and listen in on the fun!
Please carefully read and fill out the form below to officially submit your demo:
https://airtable.com/appANn3I3w6RTdopM/pagXDkxrhST05qIFS/form | Meghan Booth, Alessia Cusumano, Camille Hudson, Alany Rodriguez, Andres Shaq | PP1148107 | ✓ |
| Session | Break the Bot: Red-Teaming Large Language Models | Hilton Austin Downtown | Salon DE | Fireside Chat | 14:30 | 15:30 | Red-teaming has long been a crucial component of a robust security toolkit for software systems. Now, companies developing large language models (LLMs) and other GenAI products are increasingly applying the technique to model outputs, as a means of uncovering harmful content that generative models may produce. Thus, developers can identify and mitigate issues before they occur in production.
In this session, join Numa Dhamani and Maggie Engler, co-authors of Introduction to Generative AI, to learn a complete workflow and arsenal of strategies for red-teaming LLMs. | Numa Dhamani, Maggie Engler | PP153680 | ✓ |
| Session | Creating a Quantum Computing Hub in Texas | Austin Convention Center | Room 5ABC | Panel | 14:30 | 15:30 | Texas, already a leader in multiple advanced computing technologies from silicon to supercomputing, is now developing plans to achieve national and global leadership in the race to develop and deploy revolutionary quantum computing systems. With game-changing potential in science and industry, such leadership can also drive tremendous economic value—in a market projected at $1-2 trillion annually by 2035—and significant defense advancements. Blessed with leading research universities, a vibrant startup ecosystem, presence of global technology giants, a robust industrial and defense base, and a proven history of large-scale innovation programs like the Texas Chips Act, Texas has the key ingredients to establish itself as the U.S. quantum capital.
The new Texas Quantum Computing Initiative aims to realize this potential and bring leadership in this transformative technology to Texas’s tech portfolio. Join Rep. Capriglione, a sponsor of transformative technology initiatives, and a panel of quantum and industry leaders as they explore critical questions: Why Texas? Why Quantum? Why Now? Learn about the plans, players, and opportunities shaping this exciting future. | Rep. Giovanni Capriglione, Philip Farah, Linda Garcia, Whurley | PP1148138 | ✓ |
| Session | The Evolution of Música Mexicana in the Live Music Space | Austin Convention Center | Room 17AB | Panel | 14:30 | 15:30 | The growth of Música Mexicana has become so widely accepted that the biggest arena venues in the US have been selling out shows this past year and even late night broadcasts like Jimmy Kimmel and Jimmy Fallon began booking the genre's biggest stars.
In this panel we will discuss how one single song ELLA BAILA SOLA by Eslabon Armando and Peso Pluma (debuted and performed live for the first time at SXSW) would lead the explosion of Música Mexicana in the live music space. It would go on to be the highest charting song in the genre’s history, reaching #1 on Billboard’s Global 200, achieving 21x platinum status, and be nominated for a 2023 Latin Grammy. Ella Baila Sola changed the way both Spanish AND non-Spanish speakers listened to and accepted Mexican Music. Constantly overlooked as a fad or “underground” sound, the genre would now be pushed into global recognition and consumption. | Geovanni Flores, Adrian Hernandez, Gabriela Lopez-Bucio, Sarah Yazdanpanah | PP1147656 | ✓ |
| Session | Featured Session: A Conversation with Taylor Tomlinson | Austin Convention Center | Room 16AB | Featured Session | 14:30 | 15:30 | Join Comedian and host of After Midnight Taylor Tomlinson as she brings her signature humor to the SXSW stage. | Selome Hailu, Taylor Tomlinson | PP1147950 | ✓ |
| Session | Featured Speaker Connect: Alex Haraus | Hilton Austin Downtown | Hilton Austin Downtown | Speaker Connects | 14:30 | 15:30 | Speaker Connects are an opportunity to join a limited number of attendees for an intimate discussion with SXSW Speakers. Come brainstorm new ideas and engage in conversation in this unique format. Advance sign-up is required and will be limited to primary access only. An RSVP does not guarantee a spot for this Speaker Connect session. If selected to participate you will receive a confirmation via email. In order to RSVP, please log into schedule.sxsw.com with your registration linked.
Alex Haraus (pronounced "Harris") is the social media strategist behind several of the world's largest environmental action trends. His content has catalyzed trends leading viewers to take action over 13 million times and played a key role in passing federal U.S. policies that protect people, the planet and the climate. He renders stories in whatever style is effective for a given campaign, having created hundreds of viral shortform pieces and directed/produced a feature documentary film with REI Co-op & Patagonia. Recognized by Forbes 30 Under 30 this year for his approach, he collaborates with local activists, nonprofits & impact groups to ensure online viewers can step beyond learning about good causes to champion them as their own, leveraging his deep understanding of shortform and longform media to generate offline impact. | Alex Haraus | PP1148216 | |
| Session | From Niche to Norm: Music’s New Success Model | Austin Convention Center | Room 18AB | Panel | 14:30 | 15:30 | Specialized platforms and social media have empowered musicians to tap into niche audiences, igniting a quiet revolution in the music industry. Despite the dominance of viral hits, a new wave of artists is redefining success by building dedicated fanbases with focused, niche strategies. This panel will discuss how depth over breadth can yield significant rewards, highlighting case studies of artists who have thrived by embracing niche markets. Discover why, now more than ever, going niche can lead to major impacts in music. | Nabil Ayers, Leah Chisholm, Dani Deahl, Charlie Harding | PP154790 | ✓ |
| Session | GRAMMY U Membership Meet Up | Austin Convention Center | Room 13AB | Meet Up | 14:30 | 15:30 | Are you an aspiring music industry professional or emerging artist? Come learn more about GRAMMY U, the Recording Academy's membership program for full-time college students, or those aged 18-29, pursuing a music career.
GRAMMY U leaders Jessie Allen (Managing Director) and Cat Sornmayura (Sr. Project Manager) will kick things off by discussing their music industry journeys and the benefits that come with GRAMMY U membership. Afterward, network with Recording Academy staff, Texas Chapter Board members, and fellow industry peers who are excited to take the next step in their music careers. | Jessie Allen, Cat Sornmayura | PP156372 | |
| Session | Innovation Unbridled: Balancing the Promise and Peril of AI | Hilton Austin Downtown | Salon C | Panel | 14:30 | 15:30 | Artificial Intelligence is revolutionizing our world, driving groundbreaking innovation, while raising critical questions about its impact on society, the workforce, and the planet. This panel will explore the dynamic aspects of Responsible innovation, Austin’s thriving AI ecosystem, Workforce transformation, and Sustainability, all through the lens of AI's role in shaping the future of humanity.
Join us for a thought-provoking discussion with leading industry experts as we navigate the promise and peril of unbridled innovation. | Patricia Geli, Anupam Govil, Vrinda Menon, Murali Swaminathan | PP1146920 | ✓ |
| Session | Music Mentor: Amy Davidman (TBA Agency) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Touring, Live Events. | Amy Davidman | PP1147875 | |
| Session | Music Mentor: Izzy Uknis (Universal Music Publishing Group) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Advertising, Publishing, Sync. | Isabella Uknis | PP1148417 | |
| Session | Music Mentor: James Cheney (Reservoir Media) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, songwriting, Audio/Production (Recording/Mixing/Mastering | James Cheney | PP1148416 | |
| Session | Music Mentor: Joshua Madell (Secretly Distribution) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Distribution, Marketing/PR. | Joshua Madell | PP1147922 | |
| Session | Music Mentor: Lindsay Bailey (Lindsay Bailey Law PLLC) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Music Tech, Contracts & Agreements, Distribution. | Lindsay Bailey | PP1147928 | |
| Session | Music Mentor: Melissa Garcia (Collective Entertainment) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Management, Health & Wellness, Education. | Melissa Garcia | PP1148072 | |
| Session | Music Mentor: Nicole Palko | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in A&R, Contracts & Agreements, Publishing, Sync/Licensing. | Nicole Palko | PP1147208 | |
| Session | Music Mentor: Nils Costerg (Universal Music Group) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Data, Distribution, Music Tech, Emerging Technologies. | Nils Costerg | PP1148449 | |
| Session | Music Mentor: Patrick Clancy (Warner Records)
| Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in Sync/Licensing, Publishing. | Patrick Clancy | PP1147935 | |
| Session | Music Mentor: Randy Ojeda (Randy Ojeda Law) | Austin Convention Center | Room 15 | Mentor Session | 14:30 | 15:45 | Advance sign-up is required and will be limited to primary access only. In order to RSVP, please log into schedule.sxsw.com with your registration linked. You will only be able to RSVP for one time slot per mentor.
If you are unable to RSVP, there are walk up slots available and we encourage you to check in at the start time and put your name on the list.
Meeting with this mentor is highly recommended if you're interested in IP & Copyright, Contracts & Agreements, Sync/Licensing. | Randy Ojeda | PP1147877 | |
| Session | Patricia 'Miss Pat' Chin Book Signing | Austin Convention Center | Room 10C | Book Signing | 14:30 | 14:55 | Patricia 'Miss Pat' Chin will be signing copies of “My Reggae Music Journey" at the SXSW Bookstore. | Patricia 'Miss Pat' Chin | PP1148307 | |
| Session | Philosophy, Spirituality, and Mysticism Meet Up | Hilton Austin Downtown | Room 410 | Meet Up | 14:30 | 15:30 | This Meet Up is for anyone interested in philosophy, psychology, spirituality, mythology, and mysticism.
Join us to connect with others passionate about meaning-making, consciousness exploration, and the convergence of ancient wisdom with science - in a world that too often seeks to profit from our search for truth. As society increasingly commodifies spirituality, we seek to reconnect with authentic traditions from Jungian psychology, myth, and mysticism that guide us toward a more grounded sense of purpose. | Mollie Adler, Michael Phillip | PP1148005 | |
| Session | The Quantum Leap: Re-Patterning The Future with a Feminine Perspective | Austin Convention Center | Room 6AB | Presentation | 14:30 | 15:30 | Quantum computing will unlock new dimensions of superintelligence, reshaping our understanding of life and enhancing individual potential, ultimately empowering us to create a prosperous future for all. To achieve this, incorporating feminine perspectives is essential to dismantling existing patterns of dominance, extraction, and centralization, ensuring our future reflects the full richness of our collective humanity. | Nancy Patierno Giordano | PP1148133 | ✓ |
| Session | Restoring Our Sanity Online: A Revolutionary Social Framework | Hilton Austin Downtown | Salon J | Fireside Chat | 14:30 | 15:30 | Big Tech is driving us, our kids, and society mad. We need a bold, revolutionary framework for an epic reboot. What would social media look like if it nourished our critical thinking, mental health, privacy, civil discourse, and democracy?
Join Mark Weinstein, tech thought leader, privacy expert, and one of the visionary inventors of social networking, for an entertaining, informative, and frequently jaw-dropping social reset.
Web Inventor, Sir Tim Berners-Lee says: “Mark's vision, which I share, is a digital future that prioritizes human well-being. This is a vital read." | Mark Weinstein, David Westreich | PP1148148 | ✓ |
| Session | Sober Space | Hilton Austin Downtown | Room 412 | Meet Up | 14:30 | 15:30 | Sober Space is a place for sober and sober curious people to gather and attend an all-format meeting. This is for Friends of Bill, and all other SXSW attendees, production crew, artists, and volunteers who are looking for a meeting during the festival to sit and share on your experience, strength, and hope. These meetings are facilitated by The SIMS Foundation and other leaders within the recovery community. | Chelsea Collier, Conrádo Markel | PP1148160 | |
| Showcase | Stella Bridie | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Singer-Songwriter | 14:30 | 15:00 | Stella Bridie is a 25-year-old Melbourne-based songwriter-vocalist. A potent musician and creative across forms, she writes for the long walk home from the party where mind games dance. Balancing the catharsis of indie rock with etchings of pop-impulses - think the lyricism of boygenius, the emotional grip of Ethel Cain, and the edge of Olivia Rodrigo - she conceptualises disillusionment with gripping imagery with her seemingly simplistic turn of phrase sung with captivating, stop-in-your-tracks delivery. With the release of her independent debut EP, Stella Bridie has seen support from triple j, triple j unearthed (Feature Artist), SiriusXM’s AltNation, KEXP, Vogue Australia, Rolling Stone Australia, Ones To Watch, NME, Stereogum and more, with playlisting across New Music Friday ANZ, Indie Arrivals, Fresh Finds ANZ & US, New Music Daily, The Matt Wilkinson Show, New In Indie, New In Rock, New In Alternative, Breaking Rock, Heaps Indie, Antidote, and more. | | MS62952 | |
| Session | Storytelling: How to Use Our Most Powerful Cultural Currency | Austin Convention Center | Room 9ABC | Presentation | 14:30 | 15:30 | In a world where ideas compete for attention and cultural relevance, storytelling emerges as the ultimate superpower.
In this session, you will learn why stories are more than just entertainment—they're the currency that drives connection, shapes perspectives, and influences cultural transformation.
You'll also learn how to craft and share your own story in a way that resonates and drives impact.
Whether you're a leader, creator, or changemaker, this talk will equip you with the tools to leverage storytelling as a powerful force for impact and cultural resonance. | Colleen Schell | PP1147806 | ✓ |
| Session | What Napoleon (and Other Dictators) Teach Us About Climate | Hilton Austin Downtown | Salon B | Short Form | 14:30 | 15:00 | Since 2016, climate leaders have faced uphill challenges in progress. With a new administration, many wonder about the next steps. Napoleon’s redesign of Paris offers a model for addressing large-scale issues under conservative leadership. This talk draws parallels to modern figures like Trump, suggesting bold action could drive climate solutions if framed around values like national security, self-reliance, and economic resilience. The takeaway: reframing climate action to highlight disaster preparedness, cost savings, and community strength can foster bipartisan support. | Laurie
McGinley | PP1148057 | |
| Screening | Your Higher Self | Alamo Lamar | Alamo Lamar 5 | Documentary Feature | 14:30 | 15:50 | By observing the sessions of fifteen life coaches, Your Higher Self offers an offbeat philosophical essay around this booming profession, a true mirror of the values of our time. In a form that plays on distance to frame the intimate, the plot playfully explores the new sacralization of individual emancipation. Between an empathetic gaze and the unveiling of the absurd, Your Higher Self is a cinematic reflection on the universal and perpetual quest of all human beings: the search for meaning. | Annie St-Pierre | FS18258 | |
| Screening | Your Higher Self | Alamo Lamar | Alamo Lamar 6 | Documentary Feature | 14:30 | 15:50 | By observing the sessions of fifteen life coaches, Your Higher Self offers an offbeat philosophical essay around this booming profession, a true mirror of the values of our time. In a form that plays on distance to frame the intimate, the plot playfully explores the new sacralization of individual emancipation. Between an empathetic gaze and the unveiling of the absurd, Your Higher Self is a cinematic reflection on the universal and perpetual quest of all human beings: the search for meaning. | Annie St-Pierre | FS18259 | |
| Showcase | Dutch Interior | Valhalla | Valhalla | Rock | 14:35 | 15:05 | The new record from Dutch Interior out on March 21st 2024. Stereogum has called the band’s music “fantastically immersive” and Paste cosigns their “recipe for a rock song that’ll stick with you long after it’s over.” Friends since childhood, the LA-based sixpiece’s new record is an an inventive blend of modern day Americana, shapeshifting indie and ultimately an inspired passion project from six lifelong friends who have made a record that sounds bigger than themselves. In the same way artists like Wilco or Lucinda Williams have turned classic songwriting on its head, the album both acknowledges and breaks with tradition, and is an ultimately hopeful elegy of what it means to confront change and find beauty in a precarious world. | | MS62557 | |
| Showcase | Shao Dow | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Hip-Hop / Rap | 14:40 | 15:10 | Shao Dow is an award-winning rapper, manga author and occasional ninja. Trained in Shaolin Kung Fu in China, he makes anime and gaming inspired music and raps in both English and Japanese.
Nominated for the Best Live Performer award at The AIM Awards 2022 and winner of the Hardest Working Artist Award at the 2017 AIM Awards, his music has been used by world class games including Fortnite and God of War and for an Amazon Prime series about Arsenal FC.
Alongside his regular releases, Shao Dow works on the soundtrack for the Shaggy Ball Z vs One Jump Man animated series with Mashed and Channel 4 – the 3rd episode achieved more than 1 million views on YouTube in 10 days.
Shao has performed at some of the biggest Anime and nerd culture events around the world and has toured the UK, Europe, the USA and Japan.
When it comes to performing live, Shao delivers an unforgettable stage show. Mixing skilful lyricism, infectious beats and Kung Fu, he creates an unparalleled live experience.
Red Bull Music
“Shao Dow approaches everything he does with the same tenacity and discipline: you wouldn’t bet against him.”
Crunchyroll
"UK Rapper and Certified Anime Protagonist" | | MS62573 | |
| Screening | Arrest the Midwife | Violet Crown Cinema | Violet Crown Cinema 2 | Documentary Feature | 14:45 | 16:07 | As their midwives are arrested, the Amish and Mennonite women of upstate New York break from their traditions as an insular community to become unexpected activists, fighting for systemic change.
With exceptionally rare and intimate access, director Elaine Epstein crafts a powerful David-and-Goliath story of resilience and resistance. Set against the backdrop of America’s maternal health crisis and the erosion of reproductive rights, ARREST THE MIDWIFE is both a poignant portrait of a community in crisis and an urgent call to protect every woman’s right to choose how she brings the next generation into the world. | Elaine Epstein | FS18297 | |
| Screening | Arrest the Midwife | Violet Crown Cinema | Violet Crown Cinema 4 | Documentary Feature | 14:45 | 16:07 | As their midwives are arrested, the Amish and Mennonite women of upstate New York break from their traditions as an insular community to become unexpected activists, fighting for systemic change.
With exceptionally rare and intimate access, director Elaine Epstein crafts a powerful David-and-Goliath story of resilience and resistance. Set against the backdrop of America’s maternal health crisis and the erosion of reproductive rights, ARREST THE MIDWIFE is both a poignant portrait of a community in crisis and an urgent call to protect every woman’s right to choose how she brings the next generation into the world. | Elaine Epstein | FS18304 | |
| Session | Jeremy Utley Book Signing | Austin Convention Center | Room 10C | Book Signing | 14:45 | 15:10 | Jeremy Utley will be signing copies of “Ideaflow: The Only Business Metric That Matters" at the SXSW Bookstore. | Jeremy Utley | PP1148341 | |
| Screening | Mermaid | ZACH Theatre | ZACH Theatre | Narrative Feature | 14:45 | 16:30 | Purchase Public Presale Tickets Here: "Mermaid"
Doug is an awkward Florida drug addict. Divorced and alone, he shares custody of his young daughter with his ex. Doug's reeling from losing his job at a local strip club, where he takes care of the fish in the aquarium. Things are beyond bleak - so Doug zips his boat out into the Gulf to end the pain of his reality. But at his lowest point, he discovers an injured Mermaid creature clinging to life. For Doug, it's a sign from the Universe - so he brings her home, gives her shelter in his tub and begins to nurse her back to health. He even names her Destiny. As their rapport blossoms, word of his secret gets out and he is forced to protect his new friend by any means necessary. | Tyler Cornack | FS18528 | |
| Screening | The Astronaut | Alamo Lamar | Alamo Lamar 3 | Narrative Feature | 15:00 | 16:30 | After returning from her first space mission, astronaut Sam Walker is placed under NASA’s care at a high security house for rehabilitation and medical testing. However, when disturbing occurrences begin happening around the property, she fears that something extraterrestrial has followed her back to Earth. | Jess Varley | FS18481 | |
| Screening | The Astronaut | Alamo Lamar | Alamo Lamar 4 | Narrative Feature | 15:00 | 16:30 | After returning from her first space mission, astronaut Sam Walker is placed under NASA’s care at a high security house for rehabilitation and medical testing. However, when disturbing occurrences begin happening around the property, she fears that something extraterrestrial has followed her back to Earth. | Jess Varley | FS18483 | |
| Showcase | BLACK FONDU | Rivian Park | Radio Day Stage at Rivian Park | Hip-Hop / Rap | 15:00 | 15:40 | BLACK FONDU, a 21-year-old artist born in Accra, Ghana, and based in London, is known for crafting immersive soundscapes that “blend electronic elements with hip-hop and abstract grime”—a genre the artist coins. Making waves since early 2024 the at various south london venues, supporting the likes of Shame and Fat Dog, as well as Detroit glitch-rap masters, HiTech, and New Orleans punk band Special Interest further afield, BLACK FONDU has been amassing a motley crew of punk, hip hop and avant-garde fans. Letting the visceral intensity of his live performances do the talking, his lyrics are often buried deep within the music, sometimes indistinguishable from his esoteric sonic world, and we are kept, fascinated, at arm’s length. Similarly, the artist's visual world is very much his own creation- as seen in the self-made video for 6Music B-listed track Another Domestic. There is the sense of the alien there, something incomprehensible, abrasive, yet addictive, as he patchworks his array of influences from the simple to the extreme. There is no telling where BLACK FONDU will go next, he feels like an artist who lives minute to minute, and it’s up to us to make sure we can keep up. | | MS62236 | |
| Session | Burial at Sea: The Next Tide in Green Burials | Hilton Austin Downtown | Salon A | Short Form | 15:00 | 15:30 | Join us as we discuss the history and current state of burial at sea. We'll explore how this ancient practice can be sustainably reimagined to become one of the most accessible forms of green burial today. This session will highlight Spirit Oceano's 501(c3) mission to educate and increase access to more eco-friendly burial methods. By collaborating with scientists, biologists, universities, and research institutions, we aim to determine if this green burial revolution is scalable and significantly better for the environment than today's mass use of cremation and ground burial methods. | Dax Patton | PP146879 | |
| Showcase | Coldwave | The Creek and the Cave | The Creek and the Cave | Punk | 15:00 | 15:40 | Australian six-piece Coldwave is a frantic yet tightly controlled blend of jagged guitars, booming horns and uncompromising vocal delivery that captures the abstract in life’s most mundane moments.
Formed in 2020 from the ashes of two beloved Adelaide post-punk outfits, the band has evolved rapidly in just four years – welcoming new collaborators, exploring experimental instrumentation, and building a national audience.
The band was named Triple J Unearthed’s feature artist ahead of their performance at Adelaide’s 2023 Laneway Festival, seeing them share a bill with the likes of Fontaines D.C. and Turnstile. They showcased at BIGSOUND the same year to critical acclaim, with Dave Ruby Howe applauding the band for “delivering heavily to a big room which seemed to have caught wind that something was cooking."
Wielding a sound described as “post-punk pulse accelerant” Coldwave have supported the likes of Pond, RVG and Citizen and showcased at SXSW Sydney. Their recent two track EP ‘The Ants / Italia ‘06’ received praise from Stereogum, Clash Magazine and Rolling Stone Australia. | | MS62933 | |
| Session | Matt Abrahams Book Signing | Austin Convention Center | Room 10C | Book Signing | 15:00 | 15:25 | Matt Abrahams will be signing copies of “Think Faster, Talk Smarter: How to Speak Successfully When You're Put on the Spot" at the SXSW Bookstore. | Matt Abrahams | PP1148355 | |
| Screening | Music Video Program | Alamo Lamar | Alamo Lamar 9 | Shorts Program | 15:00 | 16:25 | A dynamic mix of creativity and stylish visuals where music and storytelling collide. | | FS18048 | |
| Session | Transforming Business & Communities with Sustainable Inclusion | Hilton Austin Downtown | Salon B | Short Form | 15:00 | 15:30 | This talk explores how the ESG (Environmental, Social, and Governance) framework helps businesses manage risks and drive sustainable transformation. By integrating women's financial inclusion with ethical governance, companies can regenerate the planet while balancing profits with impact. Learn practical approaches, roadmaps, metrics, and risk management strategies to derisk investments and foster a sustainability-focused culture. Discover how technology accelerates transformation, enabling measurable revenue growth and scalable global operations for continuous improvement. | Bhuva Shakti | PP1148056 | |
| Screening | Corina | Alamo Lamar | Alamo Lamar 2 | Narrative Feature | 15:15 | 16:51 | Corina is a young woman who, for the past 20 years, has rarely left her home except to work at a publishing house in her neighborhood. After making a serious mistake with the end of the company's most famous book saga, Corina must overcome her fears with the help of Carlos and embark on a journey in search of a mysterious writer to save her job and the whole company. | Urzula Barba Hopfner | FS18172 | |
| Screening | Corina | Alamo Lamar | Alamo Lamar 7 | Narrative Feature | 15:15 | 16:51 | Corina is a young woman who, for the past 20 years, has rarely left her home except to work at a publishing house in her neighborhood. After making a serious mistake with the end of the company's most famous book saga, Corina must overcome her fears with the help of Carlos and embark on a journey in search of a mysterious writer to save her job and the whole company. | Urzula Barba Hopfner | FS18173 | |
| Showcase | La Sécurité | Valhalla | Valhalla | Rock | 15:20 | 15:50 | La Sécurité (Montréal/Tiohtià:ke) is a collective whose art punk is equal parts: jumpy beats, off-kilter arrangements, and minimalistic melodic hooks. After years of writing earworms for the pleasure of beautiful weirdos, all the while strutting their style on tour with their many different projects (Choses Sauvages, Laurence-Anne, Silver Dapple, etc.), the motley bunch now meanders the fringes of punk, new wave and krautrock. Since coming together, the five-piece has been invited to perform at Reeperbahn, SXSW, Sled Island and FME, also sharing the stage with the likes of Automatic, Orchestre Tout Puissant Marcel Duchamp and Annie-Claude Deschênes (Duchess Says). The band recently offered Stay Safe! (June 16th, 2023 via Mothland), a first full-length that is manic, yet surprisingly laid-back, and should no doubt strike a chord with fans of Le Tigre, Automatic, Wet Leg, Devo, E.S.G. or The B-52’s. | | MS62558 | |
| Showcase | Winnie Ama | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth Patio | Pop | 15:20 | 15:50 | Northern-Irish Ghanaian pop artist Winnie Ama has emerged as a standout talent over the past few years. Described as a 'modern day Renaissance woman', in 2024, she was recognised by The Belfast Telegraph and The Irish Times as 'One to Watch'. Initial recognition for her energetic live performances was noted by BBC Introducing ATL in 2022. Her 2023 single "Awe of You" reached #40 on the Irish Airplay Chart, and she earned the RTE2FM 'Rising Artist' title along with a 'Rising Star' gold disk from Ditto alongside Myles Smith and mustbejohn. Currently writing her debut album, supported by a PRS Power Up grant, Winnie also mentors artists and publicly advocates for mental health, wellbeing, and inclusion. | | MS62577 | |
| Showcase | Oshua | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Hip-Hop / Rap | 15:30 | 16:00 | Born in Canada and raised in South Africa, the now Perth/Boorloo (Australia) based artist began recording music in 2020 amidst the start of COVID-19, inspired by the likes of Young Thug, Nujabes, Alicia Keys and Tame Impala. Oshua leverages the power of internet collaboration with releases underpinned by introspective lyrics, Underground Hip-Hop drums, confident vocal deliveries, and handpicked instrumentals which are used to reflect a genre-bending sound.
Following Oshua’s debut and various co-signs including Young Thug & Denzel Curry, his Sophomore EP “Float Music 1” released in June of 2024, which saw frequented collaborators with Billboard and upcoming producers, as well as a feature from rising Atlanta star Destin Laurel, this EP brought with it yet another jump in quality, improvement in sound and even more tasteful visuals to accompany the music. The release led to him earning a spot on one of Australia’s biggest music festivals – Listen Out, where Oshua performed alongside global acts such as Tyla, 21 Savage, Lil Tjay, Teezo Touchdown and more.
Oshua now has his eyes set on his debut album "Angel Heights" with an expected release date in June 2025. | | MS62953 | |
| Screening | Summer of 69 | Paramount Theatre | Paramount Theatre | Narrative Feature | 15:30 | 17:10 | Purchase Public Presale Tickets Here: "Summer of 69"
Abby Flores spends her high school days playing video games and fantasizing about her forever crush Max Warren. When she discovers that Max is finally single in the last week of school, Abby knows she must do whatever it takes to land the guy of her dreams before it's too late. In talking to her only confidante, the school mascot, Abby finds out Max's favorite sexual position is 69. In an effort to go from 0 to 69, Abby makes the impulsive decision to enlist the help from a local stripper named Santa Monica. Summer of 69 is a modern day coming of age story about how landing the guy may just be the start of what you're actually looking for. | Jillian Bell | FS18506 | |
| Session | Nancy Giordano Book Signing | Austin Convention Center | Room 10C | Book Signing | 15:45 | 16:10 | Nancy Giordano will be signing copies of “LeaderING: The Ways Visionary Leaders Play Bigger" at the SXSW Bookstore. | Nancy Patierno Giordano | PP1148374 | |
| Showcase | NISATIWA X NOTEP | Austin Convention Center | Ballroom D | Electronic | 15:45 | 15:55 | NISATIWA X NOTEP: Bridging Tradition and Innovation
NISATIWA & NOTEP, two innovative Thai artists, fuse traditional Thai instruments with modern electronic sounds. Nisatiwa, a duo known for their “folktronica” style, blends instruments like the saw-duang, saw-u, phin, and khaen with electronic, lo-fi, and hip-hop beats, reinterpreting ancient folk music with a contemporary twist.
NOTEP (No-Tep), a versatile musician and environmentalist, began as a singer in 2010 before expanding into music production for art installations and conservation projects. Her live performances mix her captivating vocals with traditional instruments and electronic beats, creating a dynamic sound that ranges from jungle rhythms to quirky acid grooves.
Together, NISATIWA and NOTEP craft a unique musical experience that merges tradition with innovation, blending organic and electronic elements to create something entirely fresh and captivating. Additionally they’re using their music for environmental activism, collaborating with Greenpeace Thailand to raise awareness about environmental problems. | | MS62693 | |
| Special Event | JBL SOUND BODEGA | 3TEN Austin City Limits Live | 3TEN Austin City Limits Live | Special Event | 16:00 | 19:00 | JBL takes over 3TEN at ACL Live with an immersive, Austin-inspired corner store experience featuring live music, artist interviews, giveaways, and unique activations. Celebrate the launch of JBL Flip 7 and Charge 6 portable speakers, explore the space, and be among the first to hear them. Guests can play to win products, grab custom festival essentials, and enjoy daily performances. Stop by 3/11 from 5-8pm, or 3/12 and 3/13 from 1-7pm for this sound experience.
https://www.jbl.com/sxsw2025 | | OE45615 | |
| Session | Keynote: Don't Die with Bryan Johnson | Austin Convention Center | Ballroom D | Keynote | 16:00 | 17:00 | Bryan Johnson is an entrepreneur and visionary. Join us for what is sure to be a moving conversation exploring the vastness of consciousness and the future of humanity. | Bryan Johnson | PP1148247 | |
| Showcase | Man/Woman/Chainsaw | Rivian Park | Radio Day Stage at Rivian Park | Rock | 16:00 | 16:40 | Man/Woman/Chainsaw are Billy Ward (vocals, guitars), Emmie-Mae Avery (vocals,keys/synths), Vera Leppänen (vocals, bass), Clio Starwood (violin), Billy Doyle (Guitar), and Lola Cherry (drums).
A precociously talented band from London, who recently celebrated their 100th gig. Since their debut at 16 years old and across three self-released singles,the band have proven themselves as one of the most exciting and unpredictable young acts in the capital, both joyous and raucous in equal measures. Last year’s “What Lucy Found There” was to be their breakthrough, securing attention for the band from the likes of The Quietus, NME, The Line Of Best Fit, So Young, BBC 6 Music and more.
This November the band truly come of age with their debut EP, “Eazy Peazy”, to land on the indie taste-maker label Fat Possum Records. Recorded with Gilla Band’s Daniel Fox at Echo Zoo studio in Eastbourne, the group present us with cinematic arrangements, mauled by moments of cacophony; the band’s Billy Ward says of their writing process,“we thrive on the thin line between pretty and noisy, often trying to jump between the two-it’s that chaos that excites us.” | | MS62251 | |
| Showcase | Venus Grrrls | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Rock | 16:00 | 16:30 | VENUS GRRRLS have enjoyed emphatic support from BBC Radio 1’s Jack Saunders, Nels Hylton, Sian Eleri and Daniel P Carter, Radio X’s John Kennedy, 6music's Steve Lamacq and praise from the likes of Kerrang!, Dork and Upset, Distorted Sound and DIY. Due to the whirlwind nature of the band’s momentum, VENUS GRRRLS have also been spotlighted by the likes of The Independent, CLASH, Iggy Pop on BBC 6 Music, Guitar World, Ticketmaster, RockSound etc
2024 has been a hell of a year for the band, not only did they release three storming singles to critical acclaim across press and radio and picked up numerous Spotify playlists and cover features, join Sprints on their SOLD-OUT ‘Letter To Self’ tour as main support, and make their debut festival performances at Reading & Leeds, Isle Of Wight and more but the band have rounded out the year by selling out their debut UK headline tour. | | MS62574 | |
| Showcase | Knitting | Valhalla | Valhalla | Rock | 16:05 | 16:35 | What started out as a pandemic hibernation project is now the fully fledged Montreal indie-rock-unit knitting. With evocative storytelling and a dry sense of humour, knitting makes guitar driven and lyrically introspective indie rock evoking the nostalgia of 90s alternative rock bands like Pavement, Pixies and Sonic Youth.
Through precise lyricism, brash guitar solos and whispered vocals, knitting brings to life Dempsey’s experiences as a 20-something transitioning and working to understand themself in Montreal. At once massive and intimate, Some Kind of Heaven is a rock record that you can blast with your friends or listen to alone in your room, when you’re feeling alienated from everything you know — and wondering if anyone else is, too.
Some Kind of Heaven was released September 6, 2024 via Mint Records, spending five weeks at #1 on the Canadian campus radio charts, and earning the band press from Pitchfork, The FADER and Stereogum (Bands To Watch, Best New Artists 2024). knitting has shared the stage with the likes of Cherry Glazerr, Ovlov and Truth Club, and has toured and performed at festivals across North America. | | MS62559 | |
| Session | Switched On Pop’s Charlie Harding Book Signing | Austin Convention Center | Room 10C | Book Signing | 16:15 | 16:40 | Charlie Harding will be signing copies of “Switched On Pop: How Popular Music Works, and Why it Matters" at the SXSW Bookstore. | Charlie Harding | PP1148339 | |
| Session | Maggie Engler and Numa Dhamani Book Signing | Austin Convention Center | Room 10C | Book Signing | 16:30 | 16:55 | Maggie Engler and Numa Dhamani will be signing copies of “Introduction to Generative AI" at the SXSW Bookstore. | Numa Dhamani, Maggie Engler | PP1148350 | |
| Showcase | Vv Pete | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Hip-Hop / Rap | 16:30 | 17:00 | Without exaggeration - Vv Pete is the future. With her unique fusion of sharp rap hooks, heavy club beats & global dance music, Vv Pete has defined her place as a one-of-a-kind, infectious, & vital face of Australia’s new wave of rap via global club music. The Sudanese-Australian rap artist has made waves with her singles 'Bussit', 'Frauds', 'Jordan1s' and 'Bacardi Papi' - solidifying themselves as instant classics, played across family cultural events & fashion week alike. Working with long time collaborator UTILITY & international producers Kelman Duran (US), Brodinski (FR), Clementaum (BR), Logic1000 (EU), and Effy’s rework of ‘Mashallah’ hitting Boiler Room sets globally, is just the start. Vv’s latest single - the Durban Gqom inspired ‘Wassa’ (feat. Formation Boyz) - making it’s way from Sydney to Africa to UK, with a recent SZA co-sign is fast becoming an iconic statement preceding her debut mixtape ‘Varvie World’. Gracing Australia's major stages including Sydney Opera House, Listen Out AU, Promiseland Festival, Dark Mofo, & hyping crowds supporting Jay1 (UK) and Denzel Curry (US) on their AU tours, & 'Varvie World' on the horizon- Vv Pete isn’t running, she’s sprinting. | | MS62954 | |
| Showcase | Wynona Bleach | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth Patio | Rock | 16:40 | 17:10 | Mixing alt-rock, shoegaze & power pop, Wynona Bleach signed to Legendary label Fierce Panda Records (Coldplay, Placebo) in 2021. Their acclaimed debut “Moonsoake” (Feb 2022) was recorded with Bill Ryder-Jones in an abandoned factory in Portugal, after being personally chosen to support Alice in Chains on the irish leg of their world tour. Formed in 2018, as a previous outfit they performed at Reading & Leeds festivals, & a 12 date headline tour of Russia (covering 6500 miles). A UK tour coincided with the release of the debut, & saw the band nominated for the NI Music Prize for both Album & Live act in ‘22. Appearances at Other Voices Festival were followed by showcases at SXSW ’23, New Colossus Festival, a full UK/IRL tour incl. Ireland Music Week 2023, and a 5 date tour supporting Ash. In March ’24, in their bastardised studio space above a dive bar in west Belfast, they began recording their 2nd album with co production by Andy Bradfield and Avril Mackintosh (Björk, The XX, Manic st.Preachers, Bryan Adams) expected to be released in '25. They released the singles “Swim in the Bay” and “I Deserve That” ahead of an 11 date headline UK tour in October '25. | | MS62578 | |
| Session | Mark Weinstein Book Signing | Austin Convention Center | Room 10C | Book Signing | 16:45 | 17:10 | Mark Weinstein will be signing copies of “Restoring Our Sanity Online, A Revolutionary Social Framework" at the SXSW Bookstore. | Mark Weinstein | PP1148361 | |
| Showcase | Wishy | Valhalla | Valhalla | Rock | 16:50 | 17:20 | On the heels of their breakthrough debut album, Wishy returns with a new six-song EP titled Planet Popstar. A dreamy and pop-forward compilation of b-side tracks, the EP was recorded in the same sessions that birthed Triple Seven, the band's widely acclaimed debut ("one of the best indie rock debuts in recent memory" says Stereogum). A critical success, Triple Seven recently landed on “best of the year” lists from The New York Times, GQ, Alt Press, Paste, Stereogum, Uproxx, NME, and more.
Named for the glowing, five pointed star that the iconic bubblegum-pink Nintendo character Kirby hails from, Wishy’s latest offering, Planet Popstar, is a bite-sized antidote to the anxiety and precarity of life in the 2020s. A sun-soaked, hazy reflection on the band’s central themes–love, life, self-discovery and having fun–it’s a compilation of tracks that shows another side of the band’s kaleidoscopic sound. Following the enthusiastic reception and critical acclaim of the last year, a buzzy US headline tour, and looking ahead at an already packed-full 2025, the band decided not to leave the remaining songs from the Triple Seven sessions on the cutting room floor. | | MS62565 | |
| Showcase | Dune Rats | The Creek and the Cave | The Creek and the Cave | Rock | 17:00 | 17:40 | Dune Rats embody the carefree, rebellious spirit of Brisbane’s punk rock scene. Since forming over a decade ago, Danny Beus (vocals/guitar), BC Michaels (drums), and Brett Jansch (bass) have built a global reputation with their raucous, feel-good anthems and DIY ethos. Their 2017 album The Kids Will Know It’s Bullshit debuted at No. 1 on the ARIA charts, cementing them as Aussie punk icons with hits like “Scott Green” and “Bullshit.”
2022’s Real Rare Whale earned an ARIA nomination and fueled a massive international tour across the US, Europe, and beyond. Back home, they rocked Splendour In The Grass with a viral Like A Version cover of The Angels' “Am I Ever Gonna See Your Face Again.”
Their latest album, If It Sucks, Turn It Up (2024), blends their signature energy with a polished sound, featuring tracks like “Cheapskate.” A sold-out national tour alongside FIDLAR showcased the band’s enduring charm. “We’ve been doing this for 13 years because we love it—and each other,” says Danny. With no plans of slowing down, Dune Rats keep turning it up! | | MS62934 | |
| Special Event | Embeddable AI, Ping-Pong & Pints: A Smashing Time Happy Hour | Hilton Austin Downtown | Room 404 | Special Event | 17:00 | 18:00 | Close out the AI track with a grand slam as IBM’s software marketing leader, Lindsey Lurie, serves up insights at the IBM AI Sports Club Happy Hour! We’ll volley ideas about cutting-edge AI tech, rally around creating embeddable enterprise solutions, and smash through the future of innovation—all while enjoying cocktails and some friendly table tennis. So grab a paddle, sip on something refreshing, and let’s make this AI conversation a real game-changer! | | OE46118 | |
| Activation | ON THE ROAD AGAIN - THE SX MERCH TRUCK IS BACK! | 8th & Red River | 8th & Red River | Activation | 17:00 | 22:00 | Hitting the asphalt again for the third year, the SXSW Merch Truck is rollin’ up around town bringing exclusive drops, limited-edition tees, and must-have swag straight to where all the fun is.
Bonus! - we sell music wristbands to get access to showcases happening right then and there.
Take a peek at the schedule of locations around town where you can grab official SXSW merch on the go.
Find the truck, grab the merch, thank us later! | | OE46070 | |
| Showcase | ALT BLK ERA | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Rock | 17:20 | 18:00 | [email protected]
MOBO 2025 Award winners, ALT BLK ERA hit the UK No.1 spot in the Rock & Metal chart with their debut album 'Rave Immortal'. The genre-smashing sister duo Nyrobi (21) and Chaya (17) are busy redefining music by fusing Rock with Alt Pop, DnB, Rap and Electronic beats.
Hailed as ‘Ones to Watch 2025’ by BBC Introducing, these twice-MOBO Award nominated and Heavy Music Award nominated (2024) artists have stormed the UK music scene with standout performances at iconic festivals that include Glastonbury, Download Festival, and Reading & Leeds.
The sisters have also garnered rave reviews from the likes of NME, REVOLVER and Kerrang! Magazine.
The Brit Awards have spotlighted ALT BLK ERA across their social platforms and their musicand videos have lit up MTV, TV, radio, and Spotify editorial playlists.
Beyond the music, they advocate for hidden disability awareness and inclusivity in the music industry, inspired by Nyrobi’s personal journey - a key theme of Rave Immortal.
Their live show is an unforgettable experience - a high-energy showcase that defies convention and leaves their audiences demanding more. | | MS62575 | |
| Screening | Are We Good? | AFS Cinema | AFS Cinema | Documentary Feature | 17:30 | 19:05 | Purchase Public Presale Tickets Here: "Are We Good?"
Check out the Conference Session A Conversation with Marc Maron
The film follows the life of comic and podcast pioneer Marc Maron. Loss and growth take centerstage as he struggles to evolve in the wake of deep tragedy. The passing of his partner and filmmaker Lynn Shelton weighs on Marc, as the film picks up a year later. We follow him on a self-reflective journey as he builds an hour of comedy, while processing grief both on-stage and off. It chronicles his career from the 80’s with Sam Kinison through many career obstacles that eventually led him to the legacy defining podcast WTF with Marc Maron. Looking back over his life at 60, Marc reconciles with a declining father, a changing comedy landscape and the prospect of retirement. | Steven Feinartz, Marc Maron | FS18230 | |
| Showcase | Pacific Avenue | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Rock | 17:30 | 18:00 | Since their beginnings as local South Coast entertainers, Pacific Avenue’s trajectory has been steep, evidenced by their success on radio stations like triple j and Triple M, and an impressive streaming count exceeding 10 million on Spotify. Their acclaimed single ‘Easy Love’ set the stage for their ascendancy, leading to sold-out headline tours and prestigious festival line-ups. The album ‘Flowers’ not only celebrates the band’s artistic milestones and memories but also stands as a testament to their unity and shared experiences with fans, epitomizing the communal spirit of rock and roll
South Coast rockers, Pacific Avenue released their debut album ‘Flowers’ in 2023, leaving an indelible mark on the music industry, securing a spot as the number 1 Australian album and earning two ARIA nominations.
The album, a collection that spans the band’s half-decade journey, seamlessly blends classic rock with sweet ballads, establishing Pacific Avenue as a force that respects its roots while speaking to a contemporary audience. Harry O’Brien’s lead vocals and songwriting resonate with authenticity, channeling the band’s love for the bygone eras of the 60s and 70s into a modern-day classic. | | MS62958 | |
| Showcase | Antony Szmierek | Valhalla | Valhalla | Dance | 17:35 | 18:05 | The past few years have been a wild ride, cutting his teeth on the Manchester spoken word scene and gaining notoriety for his seamless flow of contemporary British life, to finding the unexpected beauty in the everyday, it was the 2023 release of his single ‘The Hitchhiker’s Guide To The Fallacy’ that kicked off his meteoric ascent. Set against the backdrop of a pounding kick drum and club-ready synths, Szmierek lets loose a stream of consciousness that lays out his vision of musical vulnerability and communal escapism: “Everything’s ironic now, post-post-punk. Take me away” he says on the track. The earworming record soon found its way onto the BBC 6 Music airwaves and led Szmierek to be named an Artist of the Year by the station. There followed appearances on Later… with Jools Holland, a BBC Radio 1 Maida Vale session, multiple triumphant Glastonbury sets and a flurry of comparisons: to the pavement prose of The Streets, the poetry of John Cooper Clarke if he found himself at the Haçienda. His dancefloor-focused debut album, Service Station at the End of the Universe is set for release 28th Feb 2025, where Szmierek cements his sound as one that is distinctly his own. | | MS62566 | |
| Screening | The Python Hunt | Hyatt Regency Austin | SXSW Film & TV Theater @ The Hyatt Regency | Documentary Feature | 17:45 | 19:16 | Purchase Public Presale Tickets Here: "The Python Hunt"
Every year, the Florida government calls upon the general public to compete in an invasive python removal contest in the Everglades in an attempt to save the threatened ecosystem. For ten grueling nights, an eclectic group of amateur hunters confront the dangerous terrain, nocturnal creatures and their own tiny demons. Meanwhile, one professional hunter leads the charge to undermine the competition, questioning what hides beneath the python mania gripping the ‘glades. | Xander Robin | FS18404 | |
| Screening | Surviving Earth | Violet Crown Cinema | Violet Crown Cinema 1 | Narrative Feature | 17:45 | 19:25 | Based on a true story, SURVIVING EARTH follows Vlad, a talented harmonica player who arrived in the UK after fleeing the conflict in Yugoslavia. Now a counsellor living in Bristol, Vlad has brought his love for Balkan music to the city with a band formed with his friends from work. As the band strives for success, Vlad is revisited by the traumas of his past and his carefully rebuilt world starts to fracture, jeopardising the relationships with those closest to him and particularly with his daughter, Maria. | Thea Gajić | FS18499 | |
| Screening | Surviving Earth | Violet Crown Cinema | Violet Crown Cinema 3 | Narrative Feature | 17:45 | 19:25 | Based on a true story, SURVIVING EARTH follows Vlad, a talented harmonica player who arrived in the UK after fleeing the conflict in Yugoslavia. Now a counsellor living in Bristol, Vlad has brought his love for Balkan music to the city with a band formed with his friends from work. As the band strives for success, Vlad is revisited by the traumas of his past and his carefully rebuilt world starts to fracture, jeopardising the relationships with those closest to him and particularly with his daughter, Maria. | Thea Gajić | FS18500 | |
| Screening | Take No Prisoners | Alamo Lamar | Alamo Lamar 6 | Documentary Feature | 17:45 | 19:24 | Check out the Conference Session Take No Prisoners: An Unprecedented Glimpse Into U.S. Hostage Negotiations
Take No Prisoners offers unprecedented access to America’s top hostage negotiator, Roger Carstens, as he battles to free LA public defender Eyvin Hernandez from a notorious Venezuelan prison called “The House of Dreams.” The film captures the raw, emotional fight of Eyvin’s family as they pressure the president for action. With rare behind-the-scenes moments—from tense White House meetings to chaotic Caracas streets—this gripping documentary exposes the dangerous, high-stakes world of U.S. hostage recoveries, filled with setbacks, breakthroughs, and relentless determination. | Adam Ciralsky, Subrata De | FS18390 | |
| Screening | Take No Prisoners | Alamo Lamar | Alamo Lamar 5 | Documentary Feature | 17:45 | 19:24 | Check out the Conference Session Take No Prisoners: An Unprecedented Glimpse Into U.S. Hostage Negotiations
Take No Prisoners offers unprecedented access to America’s top hostage negotiator, Roger Carstens, as he battles to free LA public defender Eyvin Hernandez from a notorious Venezuelan prison called “The House of Dreams.” The film captures the raw, emotional fight of Eyvin’s family as they pressure the president for action. With rare behind-the-scenes moments—from tense White House meetings to chaotic Caracas streets—this gripping documentary exposes the dangerous, high-stakes world of U.S. hostage recoveries, filled with setbacks, breakthroughs, and relentless determination. | Adam Ciralsky, Subrata De | FS18389 | |
| Screening | Bunny | Violet Crown Cinema | Violet Crown Cinema 2 | Narrative Feature | 18:00 | 19:27 | Bunny is a hustler out on a job when things go sideways and he’s thrown into a fight for his life. With the help of his best friend Dino, this fight kicks off one hot, endless, New York summer day spent scheming with the neighbors of their East Village tenement building to try — and repeatedly fail — to hide a dead body. Did I say body? I meant bodies. The cops keep sniffing around, the downstairs neighbors want to party, an Airbnb guest longs for love, an estranged father resurfaces, and Bunny just wants to make it through the night. | Ben Jacobson | FS18094 | |
| Screening | Bunny | Violet Crown Cinema | Violet Crown Cinema 4 | Narrative Feature | 18:00 | 19:27 | Bunny is a hustler out on a job when things go sideways and he’s thrown into a fight for his life. With the help of his best friend Dino, this fight kicks off one hot, endless, New York summer day spent scheming with the neighbors of their East Village tenement building to try — and repeatedly fail — to hide a dead body. Did I say body? I meant bodies. The cops keep sniffing around, the downstairs neighbors want to party, an Airbnb guest longs for love, an estranged father resurfaces, and Bunny just wants to make it through the night. | Ben Jacobson | FS18095 | |
| Showcase | Hachiku | The Creek and the Cave | The Creek and the Cave | Pop | 18:00 | 18:40 | Years into her career, Anika Ostendorf – the voice and producer behind Melbourne-via-Germany-via-Detroit indie-rock/alt-pop outfit HACHIKU – is embracing a new level of vulnerability on their second album, The Joys of Being Pure at Heart. The album’s marks a journey toward self-compassion, openness, and embracing life’s ups and downs featuring members of the Melbourne Symphony Orchestra and harpist Mary Lattimore.
Hachiku first entered the global scene via Courtney Barnett's Australian queer-run label Milk! Records where Ostendorf found a home in its community-minded ethos and DIY values. Through the release of their self-recorded and self-mixed EPs Hachiku (2017) and 99 Dreams (2020) and critically acclaimed debut LP I’ll Probably Be Asleep (2020), Hachiku has steadily built a loyal global fan base hinged on catchy melodies, shimmering walls of sound, and their praised live performances. They have seen consistent support and acclaim from NPR’s All Songs Considered, Bandcamp, DIY Magazine, Clash Magazine and NME and are continuously invited to support household names around the UK, Europe, U.S. and Australia including Courtney Barnett, The Breeders, José González and Snail Mail. | | MS62935 | |
| Screening | Now! More! Yes! | Alamo Lamar | Alamo Lamar 8 | Documentary Feature | 18:00 | 19:15 | TW Hansen is a blind used car salesman, a landlord, and a film picture car coordinator living in Milwaukee. One of TW's tenants began following him with a camera after he drunkenly purchased an ambulance with his boss's money. | Max Hey | FS18321 | |
| Screening | Now! More! Yes! | Alamo Lamar | Alamo Lamar 1 | Documentary Feature | 18:00 | 19:15 | TW Hansen is a blind used car salesman, a landlord, and a film picture car coordinator living in Milwaukee. One of TW's tenants began following him with a camera after he drunkenly purchased an ambulance with his boss's money. | Max Hey | FS18320 | |
| Special Event | SXSW Songs Listening Party | Marlow | Marlow | Special Event | 18:00 | 20:00 | The SXSW Songs 2025 Listening Party is the official playback event featuring the songs written during this week's 3-day songwriting camp which took place at Austin’s Arlyn Studios.
Join this year’s line-up of artists, songwriters and producers, as well as their teams, for a behind the scenes experience dedicated to the songwriting community at SXSW.
https://www.sxsw.com/festivals/music/sxsw-songs/ | | OE45354 | |
| Screening | Independent TV Pilot Program | Alamo Lamar | Alamo Lamar 9 | Shorts Program | 18:15 | 20:08 | Discover new pilots from indie talent. | | FS18066 | |
| Showcase | Rolling Stone’s Future of Music | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Showcase | 18:15 | 00:00 | Rolling Stone’s Future of Music showcase, presented by JBL, is a four-night concert series that celebrates the trailblazing artists shaping the music of tomorrow.
https://rollingstone.swoogo.com/futureofmusic2025/7709821?i=5YQr3OWE5HQiRVGvbvhReAhV6-VCjBZa | | OE45624 | |
| Screening | Strange Journey: The Story of Rocky Horror | ZACH Theatre | ZACH Theatre | Documentary Feature | 18:15 | 19:44 | Purchase Public Presale Tickets Here: "Strange Journey: The Story of Rocky Horror"
From humble origins as a London fringe theater play to its meteoric rise, fall and resurrection as the biggest cult film of all time, this is the definitive story of the Rocky Horror Show. With intimate access to its creator Richard O’Brien and other major players such as Tim Curry, Susan Sarandon and Lou Adler, the documentary explores what makes the play and film so singular: Its groundbreaking and transgressive themes, iconic performances and epic songs that took over popular culture. The cult phenomenon that sprung around it is unparalleled, and created not only the midnight screenings which continue to this day, but also a safe haven for those who ever felt different or marginalized. | Linus O'Brien | FS18380 | |
| Showcase | KUČKA | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Electronic | 18:30 | 19:00 | KUČKA is the solo project of Laura Jane Lowther. A self-powered producer, songwriter and vocalist who has collaborated with artists as varied as Flume, SOPHIE, Kendrick Lamar, A$AP Rocky, Mount Kimbie, Vince Staples and Machinedrum.
KUČKA’s second album ‘Can You Hear Me Dreaming?’ was released earlier this year (following her debut ‘Wrestling’ in 2020) and has been acclaimed by Rolling Stone, The Guardian, SPIN and more for its “digital soul” (FACT magazine) and intimate investigations of queer identity. ‘Can You Hear Me Dreaming?’ breaks through the clouds of introspection into a zone of playful fantasy. The album also reveals the musical partnership between KUČKA and her wife and creative director Dillon Howl under ‘PESH’, a project which debuted in February via UK label and community radio station Foundation.fm.
Last year saw KUČKA supporting Flume at Coachella and across the US and UK as well as debuting an audio-visual experience in collaboration with Bootleg Comics at the Sydney Opera House as part of Vivid Live. This September, KUČKA embarked on a tour Europe and the UK for her ‘Can You Hear Me Dreaming?’ album as well as performing at Ear 2 Ear Festival in Shanghai. | | MS62962 | |
| Screening | Outerlands | Alamo Lamar | Alamo Lamar 4 | Narrative Feature | 18:30 | 20:10 | Cass (they/them) juggles jobs as a nanny, restaurant server, and party drug dealer in order to make ends meet and pay for their tiny San Francisco apartment. After a one night stand with Kalli, a co-worker they have a crush on, Cass agrees to watch her 11-year-old daughter, Ari, while she goes out of town. But as days pass without word from Kalli, Cass and Ari form a bond that spirals Cass back to their own difficult childhood and the pain they’ve been running from. | Elena Oxman | FS18245 | |
| Screening | Outerlands | Alamo Lamar | Alamo Lamar 3 | Narrative Feature | 18:30 | 20:10 | Cass (they/them) juggles jobs as a nanny, restaurant server, and party drug dealer in order to make ends meet and pay for their tiny San Francisco apartment. After a one night stand with Kalli, a co-worker they have a crush on, Cass agrees to watch her 11-year-old daughter, Ari, while she goes out of town. But as days pass without word from Kalli, Cass and Ari form a bond that spirals Cass back to their own difficult childhood and the pain they’ve been running from. | Elena Oxman | FS18244 | |
| Screening | Glorious Summer | Alamo Lamar | Alamo Lamar 2 | Narrative Feature | 18:45 | 20:15 | A sun-drenched Renaissance palace. Three women exist in an airy state of suspension, a liminal, responsibility-free bubble, where summer never ends. An enigmatic system fulfills all their needs - providing food, entertainment and a daily routine focused on wellness affirmations. There’s just one rule: they are forbidden to cross the surrounding wall. Soon, cracks begin to appear in this idyllic picture: using a "touch language” - as some things can't be said out loud, secretly practicing how to die, which is supposed to be their ticket to "another place". Long-suppressed anger and a desperate need to escape emerge. Will the girls, raised in perpetual immaturity, be able to overcome the fear? | Helena Ganjalyan, Bartosz Szpak | FS18187 | |
| Screening | Glorious Summer | Alamo Lamar | Alamo Lamar 7 | Narrative Feature | 18:45 | 20:15 | A sun-drenched Renaissance palace. Three women exist in an airy state of suspension, a liminal, responsibility-free bubble, where summer never ends. An enigmatic system fulfills all their needs - providing food, entertainment and a daily routine focused on wellness affirmations. There’s just one rule: they are forbidden to cross the surrounding wall. Soon, cracks begin to appear in this idyllic picture: using a "touch language” - as some things can't be said out loud, secretly practicing how to die, which is supposed to be their ticket to "another place". Long-suppressed anger and a desperate need to escape emerge. Will the girls, raised in perpetual immaturity, be able to overcome the fear? | Helena Ganjalyan, Bartosz Szpak | FS18188 | |
| Showcase | Ashley Cooke | Moody Amphitheater @ Waterloo Park | Billboard Presents The Stage at SXSW | Country | 19:00 | 22:30 | | | MS62749 | |
| Showcase | Billianne | Shangri-La | Shangri-La | Pop | 19:00 | 19:40 | Billianne captivated the internet in 2021 when her adaptation of Tina Turner’s ‘The Best’ went viral on TikTok, rocketing to more than 2 million views and spurring a spark of virality that redefined her life. Gaining a natural fanbase with nods from some of her idols (Taylor Swift, The Lumineers, Joe Jonas, Ryan Reynolds, P!nk, and Michael Bublé), Billianne took on the encouragement and set out to release her own original music.
Her debut EP, The Things We Talk About (2023) was a reflection of her tastes and an unveiling of her thoughts, quickly earning her the title of “music’s next big voice” by The Toronto Star. Gearing up for her debut full-length album, Billianne premiered her heartfelt, whimsical ‘Daydream’ (April 2024) live on NBC’s TODAY show and appeared on CBC’s Q to discuss the single with Tom Power. Her next single ‘Crush’ (August 2024) broke through the Top 10 at Canadian Top 40 radio. | | MS61723 | |
| Showcase | Disko Cowboy | Moody Amphitheater @ Waterloo Park | Billboard Presents The Stage at SXSW | DJ | 19:00 | 22:30 | | | MS63079 | |
| Showcase | Exotic Fruitica | Zilker Brewing | Zilker Brewing | Punk | 19:00 | 19:40 | Bold and unapologetic art-rockers Exotic Fruitica formed in Austin, TX in 2022 by guitarist/vocalist Jon French and Drummer Aaron Gilligan, two lifelong friends. French and Gilligan waited nearly thirteen years to collaborate again, since their first indie rock project in Seattle in 2009. Gilligan, a citizen of New Zealand applied for the green card lottery twelve times before finally winning his ticket to the US. In August of 2021, during the height of the COVID-19 pandemic, Gilligan permanently relocated to Texas and the band has since expanded with the addition of Charlie Cruz on lead guitar, Carson Caldwell on rhythm guitar, and Reid Haynie on bass.
Influenced heavily by the revival of early 90s post-hardcore and modern day post-punk, this Texas punk outfit is harnessing their own explosive sound with an unhinged vocal style, absurd lyrics, and violent drums that are propelled by pitch bending guitars that stab and pulse against the beating kick drum. Exotic Fruitica creates music for those looking for unpredictability, as their live shows rattle concertgoers into a raw freneticism and enthrallment.
OUT NOW on Mr. Pink Records “EXOTIC FRUITICA” (Self-Titled LP) | | MS61006 | |
| Showcase | George Birge | Moody Amphitheater @ Waterloo Park | Billboard Presents The Stage at SXSW | Country | 19:00 | 22:30 | | | MS62979 | |
| Showcase | Her Skin | St David's Historic Sanctuary | St David's Historic Sanctuary | Folk | 19:00 | 19:40 | Her Skin is an Italy-based caramelized singer-songwriter with an intimate freak folk and faded punk flavor filling. Her real name is Sara Ammendolia and she has a thing for very sad lyrics combined with delicate and light-hearted melodies. Four years after her debut album “find a place to sleep.” Her Skin is releasing via WWNBB her sophomore album “I started a garden,” containing nine new songs dealing with the mess of being in your 20s, feeling lonely and nostalgic and out of place and not really knowing where you belong. “While writing this album I was just waiting for myself to become myself again,” says Her Skin, “but I learned that everything you bury is a seed.” | | MS61793 | |
| Showcase | Hierba Malita | Cuatro Gato | Cuatro Gato | DJ | 19:00 | 19:30 | Luya (they/them), aka Hierba Malita, is a queer Houston-native open-format DJ based in Austin, Texas. Now a Boiler Room alumn, Luya was originally a radio DJ on KVRX 91.7 FM for years focusing on underground music (non-popular, experimental, but GOOD shit aimed at relating to personal growth) and Blog Director / Journalist writing official coverage. Genres you may hear: R&B Club edits, Jersey Club, Southern Club, NOLA Bounce, Jungle, Footwork, Juke, Reggaeton, and just about anything that resonates and makes your body move.
Luya is also the founder of creative collective FLWRPOT.CO, which actively does official press, curated playlists, featured guest DJ mixes, artist interviews, and community events with live music, vendors, dancers and more. The focus is on nurturing BIPOC and queer communities via collaborative projects to promote artistic growth and opportunities for others. GROWTH 2.0 COMING SOON! | | MS61253 | |
| Showcase | The KAZI Collective | Rozco's | Rozco's | R & B | 19:00 | 19:45 | The KAZI Collective is a collection of Talent from the deep pool available at KAZI, including hosts, DJs, and personalities. | | MS62520 | |
| Showcase | Koe Wetzel | Moody Amphitheater @ Waterloo Park | Billboard Presents The Stage at SXSW | Country | 19:00 | 22:30 | Koe Wetzel never met a genre wall he couldn’t tear down: The Texas singer-songwriter has earned a rabid audience for his songs that mix country, rock, hip-hop, and even Nineties grunge. His new album, 9 Lives (Columbia) debuted at No. 15 on the all-genre Billboard 200 and No. 5 on the Billboard Top Country Albums chart, with Platinum-certified lead single “High Road” feat. Jessie Murph rapidly hitting Top 20 and climbing as his debut at Country radio while also ascending both the Hot AC and Top 40 charts. Previously, his 2016 album Noise Complaint endeared him to fans with its no-holds-barred lyrics about drunken nights, broken hearts and stints in jail, and included the Gold-certified hits “Love” feat. Parker McCollum, “Something to Talk About” and the infamous “February 28, 2016.” Wetzel’s 2020 major label debut, Sellout, only furthered his legend with the Platinum-certified “Drunk Driving” and “Good Die Young” plus the Gold-certified “Kuntry & Wistern.” The 2022 follow-up, Hell Paso, hit No. 3 on Billboard’s Country Albums and spawned hits on both the country and rock charts, including the Gold-certified “Creeps” and “Cabo.”
To date, Wetzel has 3.4 billion total streams and has | | MS61830 | |
| Special Event | Koe Wetzel at Billboard Presents The Stage at SXSW | Moody Amphitheater @ Waterloo Park | Moody Amphitheater @ Waterloo Park | Special Event | 19:00 | 23:00 | Billboard announced its return to South by Southwest (SXSW) in Austin, TX for three nights of star-studded concerts benefitting Waterloo Greenway. Taking place at Moody Amphitheater at Waterloo Park, Billboard Presents THE STAGE at SXSW on March 13 will be headlined by Koe Wetzel. Partners of the evening include Carnival Cruise Line and Azarro Parfums.
RAIN OR SHINE
Already a SXSW registrant? You’re in!
SXSW pre-registered badge and wristband holders are granted access to the show on a first come, first served basis. | | OE45342 | |
| Showcase | Mojoxojojo | Vaquero Taquero | Vaquero Taquero | DJ | 19:00 | 20:00 | NYC based, Queens born open-format DJ with West African roots, mojoxojojo is celebrated for her seamless blends of genres including Afrobeats, Amapiano, Hip-Hop/R&B, and soulful house remixes. She expertly mixes classic tracks with experimental sounds to create unique auditory experiences. Her mission is to evoke emotion and tell compelling stories, spreading messages of love, freedom, happiness, and peace through music. | | MS61797 | |
| Showcase | Nakia & The Never Not Now | Lefty’s Brick Bar | Lefty’s Brick Bar | Rock | 19:00 | 19:40 | Austin’s Nakia & The Never Not Now deliver a powerhouse blend of electric, modern soulful rock, driven by deep grooves, soaring harmonies, and an electrifying stage presence. Fronted by Nakia, a consummate showman and bandleader known for his commanding vocals and dynamic performances, the band fuses vintage soul, gritty rock, and cinematic synthesizers into a sound that’s both timeless and cutting-edge. While many first discovered Nakia from his breakout run on The Voice, he’s long been a force in the Austin music scene, captivating audiences with his raw energy and undeniable charisma.
With Benjamin Howard on bass, Andy Nolte on keys, Travis Deardorff and Jon Sanchez on guitar, and Danny Piccurrio on drums, the band is stacked with some of Austin’s finest musicians—each bringing their own fire to the stage. Every member contributes rich, layered backing vocals, creating a wall of harmony that elevates every song. Their sound is a high-voltage mix of The Nightsweats’ grit, Prince’s funk, and Otis Redding’s swagger, all pulsing with deep, groove-heavy synths and blazing guitars.
Nakia & The Never Not Now hold a residency at C-Boy’s Heart & Soul. | | MS62064 | |
| Screening | On Swift Horses | Paramount Theatre | Paramount Theatre | Narrative Feature | 19:00 | 20:57 | Purchase Public Presale Tickets Here: "On Swift Horses"
Muriel and her husband Lee are beginning a bright new life in California when he returns from the Korean War. But their newfound stability is upended by the arrival of Lee’s charismatic brother, Julius, a wayward gambler with a secret past. A dangerous love triangle quickly forms. When Julius takes off in search of the young card cheat he’s fallen for, Muriel’s longing for something more propels her into a secret life of her own, gambling on racehorses and exploring a love she never dreamed possible. | Daniel Minahan | FS18034 | |
| Showcase | Red Stamp | Central Presbyterian Church | Central Presbyterian Church | Pop | 19:00 | 19:40 | Núria Graham and Aoife Nessa Frances, two accomplished songwriters and multi-instrumentalists, have long admired each other's work. Their paths crossed at various festivals, sparking a creative kinship that has culminated in a collaborative endeavor. Hailing from diverse backgrounds, Núria, with her heritage blending her Irish and Catalan roots, was raised in Vic, Catalunya, while Aoife, a native of Dublin, now resides in West of Ireland with her own familial ties to Catalunya.
Beyond their geographical and cultural connections, Núria and Aoife share a tapestry of serendipitous occurrences, including sharing the same birthday and a harmonious resonance in their musicality and songwriting sensibilities. It's almost as if fate itself has orchestrated their union, with Núria embodying Irish heritage and Aoife's family extending into Catalan lineage through her sister.
United by their passion for music, the duo has embarked on an enthralling journey, intertwining their unique styles to craft captivating compositions. Collaborating on new material while seamlessly blending their individual works into performances. | | MS61603 | |
| Showcase | Sunna Margrét | Rivian Park | International Nights at Rivian Park | Pop | 19:00 | 19:40 | Of Sunna Margrét’s debut album ‘Finger on Tongue’, The Quietus said “Oddball Icelandic pop packs a dense punch, heavy with ideas” as well as featuring it as one of their ‘Albums of the Year So Far’ back in the summer. Drawing from influences such as CAN, Suzanne Ciani & PJ Harvey, Sunna’s music has received enthusiastic support from the likes of Paper Magazine, American Songwriter, The Line of Best Fit, KEXP, KCRW, Under The Radar, BBC 6 Music, Radio X & Soho Radio.
Sunna Margrét played The Great Escape earlier in 2024, most recently at Iceland Airwaves and at ESNS in January 2025. Sunna’s performance has been described by The Line of Best Fit as “Spacey, dramatic, rhythmically hypnotising”. Paste Magazine noted “I’ll not soon forget Margrét’s kaleidoscopic, unearthly show” while featuring her as one of their ’10 Best Acts We Saw At Iceland Airwaves’. Additionally she is a 2024 highlight for legendary KEXP presenter Kevin Cole, having filmed a in-studio KEXP session earlier in the year. | | MS62068 | |
| Showcase | Susobrino | Lamberts | Lamberts | Electronic | 19:00 | 19:40 | Born in Bolivia, Based in Brussels, and now deeply intertwined with Latin America's vibrant rhythms and melodies. With an insatiable passion for percussion and film music that effortlessly navigate between tranquility and intensity, Susobrino is a music artist who harmoniously fuses a multitude of instruments to create his world. acoustic ⚖️ electronic.
His musical journey began with keys, leading to guitar and a passion for composition.
Susobrino embarked on a transformative Latin American music tour in February 2023, connecting with local communities thanks to his song ‘El Camino Refleja' which was featured on Apple announcement for their latest iPad. Suso's music pays homage to Latin rhythms, bridging diverse worlds and cultures in his sonic tapestry. This lead to the creation of his upcoming self-titled album; which has no less then ten featured artists. divided in four chapters : Modern Boleros, Cumbia, Club music and Film music. | | MS61016 | |
| Showcase | Riobamba | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Latin | 19:15 | 19:45 | Riobamba is an Ecuadorian-Lithuanian DJ/producer, death doula, and cultural activist based in New York City.
Riobamba’s rowdy, deeply researched live sets reflect back nightlife’s power as a site of joy and resistance, amplifying connective tissues between YouTube clips, bodega soundtracks, and noise hyperreality "suped up with a twisted, industrial gnarl" (Complex).
She's the founder of APOCALIPSIS, a boutique record label that amplifies artists of the Global South and diaspora. The Fader has called her production work “a radically self-expressive piece of futurism that stands against a single, boxed-in definition of what Latinx club music can be."
Riobamba's performance highlights include Barcelona Museum of Contemporary Art, Boiler Room, Lincoln Center, and MoMA PS1 Warm Up, and her work has been featured in Vogue, The Guardian, Rolling Stone, The Fader, and Billboard. | | MS62369 | |
| Showcase | J’cuuzi | Hotel Vegas | Hotel Vegas Patio | Avant / Experimental | 19:20 | 19:55 | Describing J’cuuzi as a band is at the very least inaccurate, or worse: incorrect. While they do deliver sweaty, electrifying live performances of high octane songs that modulate between serrated post punk guitar and pulsing electro beats, there is at almost every turn some distortion of expectation, some curve, that the word “band” lacks the range to capture. The members, of which there are an ambiguous number, wear matching handmade couture, with bulbous anime-esque proportions and insectile features built around drag silhouettes. Their stage looks like a cheap apartment, with a dusty blue egg chair and a single guitar amp on either side of a bedazzled ironing board. Their performances, imbued with explosively manic energy and amateur acrobatics, often spill out and in to the crowd. Even the songs themselves pivot between perspectives on a dime, like two tracks of a similar tempo stitched together by a particularly opportunistic DJ. Whether you call them a band, a performing art troupe, or a drag family; J’cuuzi has set a pace of expansion and experimentation that proves their’s is an act worth watching. | | MS62306 | |
| Showcase | Miranda and the Beat | Hotel Vegas | Hotel Vegas at Volstead | Rock | 19:20 | 20:00 | Miranda and the Beat, is rock and roll band featuring Miranda Zipse (guitar and lead vocals), Dylan Fernandez (farfisa), and Alvin Jackson (bass). Since their explosive debut in 2018, the band has been renowned for their high-energy live shows and fearless punk approach.
Can’t Take It was recorded at King Khan’s Moon Studios Rock n Roll Vortex in a remote village on the German countryside. Written and recorded in just five days, the album blends all the best flavors from pure punk anthems played at a chair smashing intensity, to grinding R n B, to hypnotic edgy sci-fi alchemy and even some heart smashing balladry to boot. Miranda & The Beat have created a rock and roll storm so prepare your ears for a hurricane of blasphemy and tears. After extensively touring since their debut Self-Titled LP released in May 2023, the band is back in full force with their classic gut wrenching guitar, tear jerking vocals, and taste for blood. | | MS62303 | |
| Showcase | Alexis & The Sanity | Stubb’s | Stubb’s | Pop | 19:30 | 19:55 | Alexis & the Sanity, a pop duo hailing from New Orleans, LA, were formally christened in Spring
2023 when their debut single Hind Legs was released online. The band’s sound marries
electronic samples, acoustic instruments, and the powerful soprano of frontwoman Alexis
Marceaux.
The group, consisting of members Marceaux and violinist/keyboardist Sam Craft, have spent
the last decade as Alexis & the Samurai but found a new moniker appropriate for an evolving
sound. According to Alexis, “The Samurai had a jaunty, Americana vibe. Our new stuff is darker
and more electronic and we wanted to start fresh after the pandemic, hence the name change.”
The strength of Alexis and Sam’s successes (including appearances on NCIS, Tremé, and
inclusion in numerous other TV shows and movies) have won the pair weekly residencies and
invitations to large festival stages. Alexis & the Sanity’s debut LP Tongue Tied will find a limited
release on January 23, followed by a national unveiling February 4. | | MS62549 | |
| Showcase | DJ Bizzle Bluebland | Mohawk | Mohawk Outdoor | DJ | 19:30 | 20:00 | Jared "Jay B." Boyd is a Memphis-based multimedia journalist, DJ, and on-air personality. He is the program manager and co-founder of WYXR 91.7 FM, a nonprofit freeform radio station. Boyd covers Memphis music for outlets like The Daily Memphian and Memphis Flyer and has written liner notes for The Gospel Truth: Complete Singles Collection, The Truth Is Where It's At, and a reissue of Frederick Knight’s I've Been Lonely For So Long. He pens a monthly column for Stax Records and co-hosts Beale St. Caravan, an NPR-syndicated roots music show. Boyd also performs as DJ Bizzle Bluebland. | | MS62654 | |
| Showcase | Lodri | Cuatro Gato | Cuatro Gato | DJ | 19:30 | 20:00 | Venezuelan producer/composer and Dj, currently in his beginnings in the industry.
Lodri has great variety and versatility in his instrumentals.
He experiments with genres of afrobeats, reggaeton, dancehall, trap and has also begun to venture into genres such as R&B, afrohouse and dembow.
As a DJ he has played at events in Austin such as Perreo club, he has mixes of house and perreo. He currently has several collaborations with local artists in Austin. | | MS61635 | |
| Showcase | The Deli | Rozco's | Rozco's | Hip-Hop / Rap | 19:45 | 20:05 | Hailing from the state of Texas, The Deli is a beat maker who infuses the soul of jazz with the grit of boom bap, creating a unique sonic tapestry that resonates with both hip-hop purists and modern music enthusiasts. Known for his smooth, yet hard-hitting beats, The Deli's sound is a testament to his diverse influences and meticulous production skills.
With a career marked by impressive collaborations and significant milestones, The Deli has firmly established himself in the music industry. He has worked alongside Grammy-winning producer Sam Barsh for Spotify Singles. His innovative remixing skills have been showcased in tracks for the popular game Minecraft Dungeons, and his eclectic style caught the attention of the fashion world, leading to a feature on a compilation for Gucci in Japan.
The Deli's music has not only reached a wide audience but has also achieved remarkable success, amassing over 250 million streams on Spotify. His live performances are equally noteworthy, having opened for renowned acts such as RJD2, Mndsgn, and Dibiase. Furthermore, his contributions to DJ Mark Farina's legendary series, Mushroom Jazz, highlight his ability to blend seamlessly into the lineag | | MS62368 | |
| Showcase | GALE | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Pop | 19:45 | 20:15 | | | MS62363 | |
| Showcase | haha Laughing | Hotel Vegas | Hotel Vegas | Hip-Hop / Rap | 19:45 | 20:15 | haha Laughing is an Austin-based experimental hip-hop project founded by Jay Dilick in 2020. What started as a solo recording venture evolved into a live-performing duo in 2023 when Dilick brought Aby Oviedo on board. Their music blends call-and-response vocals with disorienting samples and distorted beats, crafting a bold sound that is both nostalgic and innovative. Known for their high-energy, emotionally charged live shows, haha Laughing delivers an unfiltered mix of angst and playful absurdity that captivates audiences.
Haha Laughing recently released the single “PETER PARKER ASS” and is set to release their highly anticipated full-length LP, Losing Teeth Dream, in the summer of 2025. | | MS62884 | |
| Showcase | 4th Rope Wrestling: Heels Have Eyes 5 | Empire Control Room & Garage | Empire Garage | Hip-Hop / Rap | 20:00 | 01:00 | | | MS62864 | |
| Showcase | Amelia Coburn | The Driskill | The Crystal Room @ The Driskill | Singer-Songwriter | 20:00 | 20:40 | Amelia Coburn has a knack for making the unusual sound timeless. Drawing inspiration from gothic literature and the shadowy allure of film noir, there is a darkness at the heart of many of her songs, populated by vivid characters and nocturnal creatures that inhabit the liminal space “between the moon and the milkman”. This is artfully counterbalanced, like the chiaroscuro of an old master, by Amelia’s down-to-earth charm and wicked sense of humour.
Her debut album produced by Bill Ryder-Jones (founding member of The Coral), has already gained a cult following, including praise from British music legends Paul Weller and Paul Heaton as well as national radio play in the UK and Ireland (BBC Radio 2, 3, 4, 5, 6music, Scotland and Ulster). The album reached number 7 on the Official UK Independent Album Breakers chart and spent 3 consecutive months on the Official Folk Top 40.
“A world full of darkness and light, soundtracked by magic and melancholy” Louder Than War
“Songs that feel like centuries old fairy tales” Shindig! Magazine | | MS61379 | |
| Showcase | Annie-Dog | The Velveeta Room | The Velveeta Room | Pop | 20:00 | 20:40 | Influenced by a plethora of fellow idiosyncratic artists like Dean Blunt and Imogen Heap, Annie-Dog crafts bittersweet, shapeshifting pop tracks that occupy a world somewhere between Grimes and grunge. | | MS61239 | |
| Showcase | ASOBOiSM | Elysium | Elysium | Hip-Hop / Rap | 20:00 | 20:40 | ASOBOiSM is a Japanese singer-songwriter, rapper and music producer. She was raised in a multilingual household in Yokohama. Her multicultural background and passion for music have made her a versatile and influential figure in the Japanese hip-hop, R&B and pop scenes. Blending all her influences perfectly, she has managed to combine Japanese and English in her lyrics.
She mostly sings about her real emotions based on her experiences as a musician and office worker, using her iconic catchy melodies. Her message of "Be yourself" resonates with many audiences. As a music producer, she also writes many songs for other artists. | | MS61667 | |
| Showcase | Cari Cari | Valhalla | Valhalla | Rock | 20:00 | 20:40 | “Cari Cari is the biggest discovery of Primavera Sound Barcelona”
Rolling Stone Magazine
Cari Cari is Stephanie Widmer (Vocals, Drums & Didgeridoo) and Alexander Koeck (Vocals, Guitars). The duo lived in London, Hamburg and Madrid before releasing their debut album “Anaana”. They were called “the lovechild of The Kills and The xx” (IndieShuffle, US) “with the raw grit of a Cat Power record” (BestBefore, AUS) and “a pinch of Ennio Morricone ” (FM4, AUT). Since their inception, Cari Cari have been tirelessly working to create their own world, carefully crafting everything from their music to their artwork, videos to set design in-house. This meticulous attention to detail has earned the band a loyal following; Rolling Stone Magazine called them ‘the biggest discovery of Primavera Sound Festival’, their die-hard fans sold out 1000+ capacity rooms across Europe and their debut album was praised by the likes of NME, KCRW, Rolling Stone, BBC Radio 1 and many more. | | MS62018 | |
| Showcase | Chan | Coconut Club | Coconut Club | Electronic | 20:00 | 20:40 | Sebastian Oliva, known as "Chan," is an EDM music producer from Milwaukee who began his career in 2012. With no traditional music background, he has spent over eight years evolving his sound by blending electronic dance music with his Mexican heritage, creating a unique fusion of a traditional and modern sounds. He has opened concerts for Deorro in San Diego and San Francisco. He has performed at festivals such as Carne Asada Fest in Texas, and his music has been supported by Steve Aoki, Deorro, Diplo, OOKAY, and others. | | MS62978 | |
| Showcase | Cloudy June | Shangri-La | Shangri-La | Pop | 20:00 | 20:40 | Born and bred in Berlin’s Schöneberg district, Cloudy June was inspired by countless genres and musical spheres. Between early guitar lessons and underground SoundCloud finds, Hannah Montana and Berlin’s rap scene, Stoner Rock and Courtney Love, Lana Del Rey, Frank Ocean and various Death Metal bands, she wrote her first song at nine and later sang in a metal band. After finishing school, she studied Music in Berlin – and soon began to work on her very own definition of Pop. Having launched her solo career in 2020 with “High Waist To Hell,” her 2022 smash “FU In My Head” garnered millions of streams (40m+ on Spotify alone), making her an international newcomer sensation. Following a major deal, two acclaimed EPs, various trips around the world, a Billboard advert on NYC’s Times Square, and dozens of sold-out shows across Europe, her debut full-length “Crazy Woman” is finally here. | | MS61366 | |
| Showcase | The Cumbia Movement | Lamberts | Lamberts | Latin | 20:00 | 20:40 | The Cumbia Movement band, based in Austin, Texas, is a harmonious collaboration of seasoned musicians, each bringing a wealth of experience from diverse genres. United by a shared love for cumbia, they've embarked on a musical journey to bring the soulful rhythms of this genre to audiences far and wide. With a repertoire spanning classic and contemporary cumbia hits, the band's mission is to connect with listeners on a universal level, delivering hometown nostalgia through their spirited cumbia covers. Their vibrant performances resonate with audiences, creating a rhythmic tapestry that bridges cultural gaps and celebrates the joyous spirit of cumbia. | | MS62491 | |
| Showcase | DJ Ajah Monet | Antone’s | Antone’s | DJ | 20:00 | 20:10 | Austin-based DJ AJAH MONET infuses her sets with dynamic energy, seamlessly blending Afrobeats, house, hip-hop, and R&B to captivate diverse audiences. Inspired by festival performances and honoring the legacy of her late best friend, DJ DreDay, she has transformed her passion into a thriving career. The influence of her late brother, Tony, a producer, also shapes her unique sound.
As the co-host and DJ for Austin’s top night show on KAZI 88.7 FM, AJAH MONET has expanded her presence in both music and radio. She imparts her skills to aspiring DJs as an instructor at Dub Academy. Beyond the turntables, she owns Tuft N Stuff, a custom rug business where she crafts unique, hand-made pieces, blending her artistic vision with entrepreneurship.
As an official SXSW 2025 DJ, AJAH MONET is eager to share her distinctive sound and vibrant energy with a global audience, further establishing her multifaceted brand. | | MS62185 | |
| Showcase | DJ Malechin | Mala Vida | Mala Vida | Latin | 20:00 | 20:50 | | | MS62643 | |
| Showcase | Dusted | St David's Historic Sanctuary | St David's Historic Sanctuary | Folk | 20:00 | 20:40 | Brian Borcherdt, founder of noisy dance experiment Holy Fuck, embarked on an entirely new path in 2012 with the release of his debut Dusted album, Total Dust, on Polyvinyl. The transition between these two projects was described as the comedown to the wild night before. Fittingly, Borcherdt set out on tour with the likes of Perfume Genius and Great Lake Swimmers.
A successful balance between the two bands has played out over the last decade. Dusted’s surprise hit, Property Lines, led to further indie soundtrack work as well as frequent collaborations with the late director Jean-Marc Vallee.
After moving back to Nova Scotia to focus on family, and with a now 6 year old daughter, Dusted is back with a soon-to-be-released new album (featuring Julie Doiron and Alex Edkins of Metz among others), and a minimal yet captivating three member live show. | | MS61577 | |
| Showcase | Elia | Marlow | Marlow | Reggaeton | 20:00 | 20:40 | Elia is a Puerto Rican singer-songwriter carving her space in the Latin urban pop and alternative scene. Signed to Rimas Publishing, she blends infectious melodies with introspective storytelling, creating a sound that is both fresh and emotionally resonant. Her single “Recordarte” and Game Over EP showcase her evolving artistry, fusing urban rhythms with alternative pop influences. Recently, she was selected for Spotify’s GLOW Sessions, an exclusive songwriting camp celebrating LGBTQIA+ artists, further cementing her as a rising and influential voice in Latin music. | | MS62718 | |
| Showcase | Emily Frembgen | The 13th Floor | The 13th Floor | Americana | 20:00 | 20:40 | Emily Frembgen made her first studio album with producer Hugh Pool at Excello Studio in Greenpoint, Brooklyn, in 2021. Irreverently titled It’s Me or the Dog, it was received warmly by critics and radio alike, with New York Music Daily naming it “one of the best records of 2021” and Glide Magazine calling it “a strong study in writing both melodies and powerful lyrics.”
Emily spent her childhood bouncing from Colorado to Baltimore then finally to New York City in 2000. She was shaped musically by both the city and by Americana heroes like Kathleen Edwards and Alejandro Escovedo. In 2024, she signed with Don Giovanni Records and debuted as an official artist at their SXSW showcase.
“Fentanyl,” the first single off No Hard Feelings, her latest release with Don Giovanni, was described by Glide Magazine as “brimming with sharp and twangy guitar and vocals that bring to mind the likes of Lucinda Williams, Laura Cantrell, and Amy Rigby.” | | MS61166 | |
| Showcase | Frankie Venter | The Creek and the Cave | The Creek and the Cave | Pop | 20:00 | 20:40 | It's becoming increasingly harder to avoid Frankie Venter, one of the fastest growing artists that New Zealand has seen in years. At just 17 years of age Frankie is having an incredible 2024 announced on the lineup for Rhythm and Vines, Opening for superstar international artist Griff and local legends Drax Project & Kaylee Bell and being featured as a Ones to Watch artist. You might have heard her songs on a few of NZ’s big radio stations helping push Frankie’s latest single ‘How You Like Me Now’ to a #1 spot on the official NZ charts NZ Hot 20. She has recently come off her first international tour, supporting South East Asian artist Keenan Te, and is set for a big 2025. | | MS61107 | |
| Showcase | Grace Sorensen | Las Perlas | Las Perlas | R & B | 20:00 | 20:40 | Grace Sorensen is one of the fastest-rising stars in music today. A dynamic singer, songwriter, and dancer, she’s already earned the titles of “Austin’s Wonderkid” and “Austin’s R&B Cool Girl” from Austin Chronicle and KUTX.
In just a short time, Grace has made an impact: featured on Joe Budden’s “Sleeper Picks,” collaborating with BLK ODYSSY, and contributing vocals to Rapsody’s Please Don’t Cry album. She’s shared stages opening for music icon like Diana Ross, performed at Austin City Limits and SXSW, Iconic Peppermint Club in Los Angeles, and her single “Digits” has amassed over 1 million organic streams. Her highly anticipated debut album is slated for release in early 2025.
Drawing from her disciplined roots in the competitive dance world, Grace blends influences from classic rock, hip hop, soul, reggae and reggaeton into a lush, genre-defying sound that’s as emotionally raw as it is captivating. A rising star with undeniable drive, Grace Sorensen is a name to watch. | | MS62042 | |
| Showcase | H | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 20:00 | 20:10 | Noah Peña, better known by his stage name “H,” is a South Texas-born singer, songwriter, and rapper recognized for his distinctive and dynamic style. A visionary performer blending eccentric creativity with polished professionalism, he began releasing music in February 2022 and has swiftly risen in popularity and acclaim. Quickly emerging as an artist to watch, H is on track to become a widely celebrated name in the American music scene. | | MS62698 | |
| Showcase | Jacob Alon | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth Patio | Folk | 20:00 | 20:30 | Jacob Alon is a Scottish singer-songwriter with a profound gift for storytelling. Both intimate and devastatingly introspective, their music is touched by a rare timelessness. Drawing fair comparisons to artists such as Jeff Buckley and Rufus Wainwright, Alon’s sound cuts through the air with their powerful and haunting vocals, intricate guitar playing, and pensive, poetic lyrics.
Alon was born and raised by a young single mother in the quiet suburbs of Dunfermline, Fife, between the winding woods and industrial park mystics. They learned their first piano piece from their mum for a school show at age 9 and later picked up the guitar at 15, enchanted by the intimate, somber beauty of wizards such as Nick Drake and Adrianne Lenker.
Alon began writing songs in school as a way of making friends laugh but never considered a career in music possible until much later. While studying medicine at university, Jacob found themselves deeply confused and unhappy, only finding joy when making music. To the disapproval of their family, they decided to drop out and pursue their true dream full-time. Creating is part of who Jacob fundamentally is - a lens by which they process and understand the | | MS61507 | |
| Showcase | King Isis | Central Presbyterian Church | Central Presbyterian Church | Rock | 20:00 | 20:40 | King Isis is the queer, Black genre-bending afrofuture. Born-and-raised in the cultural hub of Oakland, CA, Isis emerges with a refreshing fusion, from alt-rock to RnB, to boho indie-pop. Through each song, Isis takes you on a journey, with haunting vocals, vulnerable lyrics, and expansive musical abilities. | | MS63095 | |
| Showcase | Knitting | Chess Club | Chess Club | Rock | 20:00 | 20:40 | What started out as a pandemic hibernation project is now the fully fledged Montreal indie-rock-unit knitting. With evocative storytelling and a dry sense of humour, knitting makes guitar driven and lyrically introspective indie rock evoking the nostalgia of 90s alternative rock bands like Pavement, Pixies and Sonic Youth.
Through precise lyricism, brash guitar solos and whispered vocals, knitting brings to life Dempsey’s experiences as a 20-something transitioning and working to understand themself in Montreal. At once massive and intimate, Some Kind of Heaven is a rock record that you can blast with your friends or listen to alone in your room, when you’re feeling alienated from everything you know — and wondering if anyone else is, too.
Some Kind of Heaven was released September 6, 2024 via Mint Records, spending five weeks at #1 on the Canadian campus radio charts, and earning the band press from Pitchfork, The FADER and Stereogum (Bands To Watch, Best New Artists 2024). knitting has shared the stage with the likes of Cherry Glazerr, Ovlov and Truth Club, and has toured and performed at festivals across North America. | | MS61419 | |
| Showcase | Love, Ella | Lefty’s Brick Bar | Lefty’s Brick Bar | Soul | 20:00 | 20:40 | Devoted to the pursuit of passion, "Love, Ella" harmonizes music, neuroscience, and quantum consciousness to create... Grounded in the realm of music as the universal frequency, she channels her breath and word as ignition for transformation. Her vision explores the confluence of art and science, where sound aligns with that which is our soul. | | MS62044 | |
| Showcase | Lukah | Mohawk | Mohawk Outdoor | Hip-Hop / Rap | 20:00 | 20:45 | Back with a vengeance, Lukah has teamed up with legendary New York producer and DJ Statik Selektah for a cross-continental LP that explicates and contorts the black American dialect through rich lyrics traded with a formidable lineup of guest MCs, including Grammy winner Killer Mike, Memphis legend 8-Ball, frequent homies and collaborators Stooky Bros and Sonny (Everyday Saints).
Lukah has established a name for himself among hip-hop purists for complicated and encyclopedic rhymes that remain heartfelt and true to his life experience. Across his discography, every new song adds another piece to the puzzle. His last project, Temple Needs Water, Village Needs Peace, drew heavily on jazz and neo-soul, with contributions from Billy Woods, Shabakah Hutchins, and Adrian Utley. On A Lost Language Found, he relates the experience of his great grandparents and their work in the political underground of the Southern 70s to the persistent issues faced by underprivileged communities in Memphis, interlacing monologues from a vibrant cast of local characters. The effect is like a documentary film. | | MS62653 | |
| Showcase | Mallory Hawk | Stephen F's Bar | Stephen F's Bar | Rock | 20:00 | 20:40 | Hailing from North Carolina, Mallory Hawk earned her stripes fronting the NYC punk group Customer and as a live member of Trace Mountains. Hawk’s songwriting is alternative and robust, ranging anywhere from zany art punk to swampy 90s grunge. Hawk’s debut solo album, produced by Sam Acchione, is slated for release in 2025. | | MS61653 | |
| Showcase | Melissa Bellz The DJ | Speakeasy | Speakeasy Kabaret | DJ | 20:00 | 20:30 | Melissa Bellz is a versatile open-format DJ based in Austin, Texas, renowned for her dynamic performances across various events, including clubs, festivals, weddings, and corporate gatherings. She began her DJ career in Cleveland,Ohio in 2015, establishing herself as an innovative force in the music scene.
Known as "The Vibe Herself," Melissa seamlessly blends genres to create unforgettable experiences, earning accolades such as being recognized as one of the top female DJs in Austin.
Her passion for music and commitment to energizing crowds have solidified her reputation as a leading figure in Central Texas nightlife and event entertainment. | | MS62647 | |
| Showcase | Moira & Claire | Swan Dive | Swan Dive | Folk | 20:00 | 20:40 | Born on one side of Canada and now living on another, Halifax, Nova Scotia’s Moira & Claire write lighthearted, indie folk-pop songs that appeal to East and West Coasters and everyone in between. The sisters have been singing together for longer than their professional careers, their voices harmonizing in the kind of familial magic that only living together your entire life can attain. Their debut project “I’m not usually this forward but…” was nominated for three 2023 East Coast Music Awards as well as two 2023 Music Nova Scotia Awards. Most recently, their song Delaney's Dad, an anthem for today's queer youth, was nominated for Single of The Year at the 2024 The Canadian Folk Music Awards.
On TikTok, Moira & Claire have gained over 150k followers worldwide. Their most-viewed video to date, with 2.9M views, is a cover of indie-folk artist Noah Kahan’s "Stick Season". Kahan has since publicly praised the duo, saying “Moira & Claire rock”, and “they never miss”. The sister's following also extends outside social media, with 20k monthly listeners on Spotify, and over 4M all-time streams on the platform. | | MS61378 | |
| Showcase | Murdocks | Zilker Brewing | Zilker Brewing | Rock | 20:00 | 20:40 | Murdocks formed in a dilapidated public storage facility in East Austin in 2001. The band quickly signed to Hollywood’s now defunct Surprise Truck Records and began recording their unique breed of frantic, catchy, high-energy, punk-infused rock.
Over an intense decade-plus long run Murdocks released 5 records (multiple of which charted on CMJ’s top 50) and hit the road, playing more than 200 shows in 40 states with artists like Cake, The War on Drugs, Ben Kweller Local H, and showcasing in official slots at festivals like SxSW, The Warped Tour and CMJ.
Murdocks disbanded in 2012. The band reformed in 2024. | | MS61421 | |
| Showcase | Muri | Flamingo Cantina | Flamingo Cantina | Pop | 20:00 | 20:40 | Muri is Muriel Gonzales, a Filipino singer-songwriter and violinist now based between London & Paris. A member of Manila’s pioneering indie folk band The Ransom Collective, Muri has evolved her career into an exciting solo journey, blending her signature violin swells with soulful melodies & introspective songwriting. Think Jorja Smith meets Arlo Parks, featuring Lindsey Stirling - Muri's live performance is a unique combo of neo soul pop energy, infused with simultaneous singing and violin playing.
Her debut EP, ‘11ème’, received widespread attention, with features in Billboard Philippines, Bandwagon, NME, & Earmilk. This follows earlier recognition with her single “Letters,” which earned nominations for Wishclusive Contemporary R&B Performance of the Year and Favorite Female Artist at the Wish Awards (the Philippine equivalent of the Grammys).
Her live performances span continents, from launching her debut EP in Manila, her first showcase at the 2024 AXEAN Music Festival in Bali to performing at Fête de la Musique in Paris.
Muri is now poised in her solo career to expand beyond Asia, building her presence in Europe and the US and taking the next steps to reach global audiences. | | MS62806 | |
| Showcase | Pacific Avenue | Parish | Parish | Rock | 20:00 | 20:40 | Since their beginnings as local South Coast entertainers, Pacific Avenue’s trajectory has been steep, evidenced by their success on radio stations like triple j and Triple M, and an impressive streaming count exceeding 10 million on Spotify. Their acclaimed single ‘Easy Love’ set the stage for their ascendancy, leading to sold-out headline tours and prestigious festival line-ups. The album ‘Flowers’ not only celebrates the band’s artistic milestones and memories but also stands as a testament to their unity and shared experiences with fans, epitomizing the communal spirit of rock and roll
South Coast rockers, Pacific Avenue released their debut album ‘Flowers’ in 2023, leaving an indelible mark on the music industry, securing a spot as the number 1 Australian album and earning two ARIA nominations.
The album, a collection that spans the band’s half-decade journey, seamlessly blends classic rock with sweet ballads, establishing Pacific Avenue as a force that respects its roots while speaking to a contemporary audience. Harry O’Brien’s lead vocals and songwriting resonate with authenticity, channeling the band’s love for the bygone eras of the 60s and 70s into a modern-day classic. | | MS61353 | |
| Showcase | PAL | Low Down Lounge | Low Down Lounge | Punk | 20:00 | 20:40 | PAL is a woman-fronted punk band led by Maureen Joyce. She takes on the synth in this minimalist, high-energy, new wave project alongside Jake Schott (guitar), Adam Atkinson (bass), and Mario Slagle (drums). Based in Cleveland/Akron, PAL leans into its weirdo roots and takes inspiration from hometown heroes like DEVO and The Waitresses, writing songs with melodies that people are finding "dangerously addictive." PAL is a new, vibrant group that's more than ready to make a name for themselves in the world of punk. | | MS62027 | |
| Showcase | Pell | Stubb’s | Stubb’s | Hip-Hop / Rap | 20:00 | 20:25 | | | MS62381 | |
| Showcase | Queenie Lasoul | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 20:00 | 20:10 | Queenie Lasoul is an independent artist, songwriter, and poet whose Afro-Panamanian roots and unique life journey breathe depth and resilience into her music. Born in Long Island, raised in Brooklyn and Panama, and now based in Atlanta, Queenie’s music is a dynamic blend of lyrical rap, alternative hip-hop, and infused with elements of R&B. Her work reflects the diversity of her upbringing, shaped by influences from Hip-hop, R&B, Reggae, Soca, salsa, and the rich storytelling traditions of her family’s heritage.
In collaboration with her producer and business partner, Danny Lewie, Queenie has dedicated herself to crafting music that is at once conscious, bold, and motivational. Her lyrics mirror her life—unfiltered, introspective, and filled with both vulnerability and empowerment. Influenced by artists like Lauryn Hill, Nicki Minaj, and J. Cole, Queenie’s sound combines thought-provoking lyricism with the confidence of a seasoned performer. Her music doesn’t just tell her story; it invites listeners to reflect on their own journeys and embrace their authentic selves. | | MS61863 | |
| Showcase | Quelle Rox | The Driskill | The Driskill Bar & Grill | Latin | 20:00 | 20:30 | Quelle aka Rocky is a Latinx (Puerto Rican and Cuban) singer, songwriter, and producer based in Brooklyn. Originally from South Florida, Quelle grew up influenced by her Hispanic upbringing and the Latin culture of Miami. Listening to artists like Tego Calderon, Ivy Queen, and more, Quelle was a self-proclaimed chonga wearing big hoops with Puerto Rico written on them and neon Brazilian jeans. She wrote music as early as two years old, singing to her mom so she could write them for her, though she was shy to sing all her childhood. Her first show was in 2019 when she was asked to open for Homeshake’s sold show at Baby’s Alright. Since then, her glittery, ethereal performances have drawn attention. Quelle left FL to attend NYU on academic scholarship, where she taught herself to produce in Ableton, creating her signature sound inspired by an ethereal cosmos of nostalgia, blues, flowers, and stars. Often written in Spanish and English, she's carving out her lane of “Spanglish Dream Pop.” She says her music is Spanglish bops to cry to and vibe too, often vibey but with a sense of sadness, reflecting on themes of heartbreak, being the other woman, loneliness, anxiety, and depression. | | MS61692 | |
| Showcase | Rachel Fenlon | Cooper's BBQ | Cooper's BBQ | Avant / Experimental | 20:00 | 20:40 | Rachel Fenlon is a soprano and pianist who has carved a courageous career and place on the international scene. Rachel performs song recitals as both singer and pianist accompanying herself. Her debut album, Winterreise, was released in October 2024 to huge critical acclaim. Fenlon's Winterreise was selected as Album of the Week (CBC Canada, BBC Radio 3) and Album of the Month (Classic 106 FM). It was praised as “An outstanding new record…This is Winterreise as it has never been recorded before. It is extraordinary.” (CBC Radio); “Extraordinary…Rachel Fenlon’s Winterreise is spellbinding”, as well as numerous 5 star reviews (La Scena Musicale, Opera Wire). Fenlon’s Winterreise is the first ever self-accompanied recording to exist on record.
This season, Rachel tours Winterreise and solo recitals across Europe, Canada, the UK, and Brazil. Past performances include self-accompanied recitals at international festivals Fundación Juan March Madrid, Oxford Lieder Festival, Festival de Lanaudière, Martha Argerich Festival, Ottawa Chamberfest, Oper Leipzig, Povoa de Varzim Portugal, Konzerthaus Berlin, Settimane Musicali di Ascona, Bechstein Hall London, Salle Bourgie Montreal. | | MS61672 | |
| Showcase | The Red Eye Gamblers | Continental Club | Continental Club | Rock | 20:00 | 20:40 | Formed in 2023 through mutual friends, Beaux Cherry (guitar, vocals), Hunter Lockhart (guitar), Sean Whalin (drums), Jayce Roman (bass) and Clayton Bliss (keys) make up The Red Eye Gamblers.
A southern rock band with a rambling unforgettable psychedelic groove.
Known for their extended jams throughout songs, and dueling solos, they make sure every show is something you'll not want to miss! | | MS62326 | |
| Activation | Redbreast Unhidden Bar | Powder Room | Powder Room | Activation | 20:00 | 00:00 | Enter the exclusive world of Redbreast Irish Whiskey, where cocktails and cinema collide. Located at Powder Room, from March 11th – March 13th, where guests can expect a series of carefully curated surprises. The thrill is in the discovery, so we don’t want to give too much away just yet, but we can guarantee that what you’ll encounter will be Quite The Find. A premium cocktail party with a cinematic twist, this event is one you will not want to miss.
Attendees must be over 21, be SXSW badge holders, and have pre-registered their attendance at the link below. Entry is also not guaranteed and permitted on a first come first serve basis.
http://bit.ly/41fTgm9 | | OE45695 | |
| Showcase | Roxy Cottontail | Coconut Club | Coconut Club Rooftop | DJ | 20:00 | 21:30 | Roxy Cottontail is a preeminent generator of street-level culture and the force behind some of today’s most prominent music acts. She produced & promoted decades of genre-bending music and parties across New York City, leaving her mark on many subcultures, the industry, and generations. A spunky, cool kid passionate about music and fostering a welcoming environment, Roxy hit the streets promoting shortly after arriving in New York in the late 90s. In the early aughts, Roxy began producing events, putting on many then-unknown artists--Diplo, Chromeo, Santigold, Kid Cudi, Big Freedia, Aquaria, Afrojack, and many others all played their first New York shows because of Roxy Cottontail. As of 2024, Roxy launched DOM RECS, an audiovisual label with media and music industry veteran Dan Petruzzi. DOM RECS brings a specialized (in-house) take on Artists, Comms, PR, Digital Marketing, and Creative.
DOM RECS Artists: Twin Shadow & Theo Croker | | MS62601 | |
| Showcase | Stella Bridie | Mohawk | Mohawk Indoor | Singer-Songwriter | 20:00 | 20:40 | Stella Bridie is a 25-year-old Melbourne-based songwriter-vocalist. A potent musician and creative across forms, she writes for the long walk home from the party where mind games dance. Balancing the catharsis of indie rock with etchings of pop-impulses - think the lyricism of boygenius, the emotional grip of Ethel Cain, and the edge of Olivia Rodrigo - she conceptualises disillusionment with gripping imagery with her seemingly simplistic turn of phrase sung with captivating, stop-in-your-tracks delivery. With the release of her independent debut EP, Stella Bridie has seen support from triple j, triple j unearthed (Feature Artist), SiriusXM’s AltNation, KEXP, Vogue Australia, Rolling Stone Australia, Ones To Watch, NME, Stereogum and more, with playlisting across New Music Friday ANZ, Indie Arrivals, Fresh Finds ANZ & US, New Music Daily, The Matt Wilkinson Show, New In Indie, New In Rock, New In Alternative, Breaking Rock, Heaps Indie, Antidote, and more. | | MS62445 | |
| Showcase | Switch Angel | Coconut Club | Coconut Club | Electronic | 20:00 | 21:30 | Switch Angel creates highly energetic performances using live code and custom instruments. She performs her unique ear-wormy blend of electronic pop, breaks, shoegaze influences, and vocal performances while coding on a laptop. She performs at clubs and events on the East Coast of the USA, mainly in Boston and NYC. | | MS63001 | |
| Showcase | Taylor Rae | Saxon Pub | Saxon Pub | Americana | 20:00 | 20:40 | Taylor Rae spent years touring behind Mad Twenties, the career-launching debut album that spent more than 30 weeks on the Americana Radio charts. While the album's lead single, "Home on the Road," climbed into the Top 10, Rae kept the pedal glued to the metal, driving herself from show to show, watching America unfold outside the car windshield. With her second release, The Void, she takes her eyes off the road and turns her attention inward instead. Produced by Grammy winner Eric Krasno, The Void celebrates the contradictory and complementary parts of the human experience, exploring life's dark corners — from breakups to intergenerational trauma — with a colorful mix of roadhouse roots-rock, modern-day folk, alternative music, blues, and analog Americana. These are the most personal and introspective songs of her career, written by a road warrior who remains dedicated to the long haul… but is taking the time to appreciate the journey, too. | | MS61952 | |
| Showcase | TropX DJ | Mala Fama | Mala Fama | Caribbean | 20:00 | 20:30 | | | MS62993 | |
| Showcase | Wynona Bleach | Rivian Park | International Nights at Rivian Park | Rock | 20:00 | 20:40 | Mixing alt-rock, shoegaze & power pop, Wynona Bleach signed to Legendary label Fierce Panda Records (Coldplay, Placebo) in 2021. Their acclaimed debut “Moonsoake” (Feb 2022) was recorded with Bill Ryder-Jones in an abandoned factory in Portugal, after being personally chosen to support Alice in Chains on the irish leg of their world tour. Formed in 2018, as a previous outfit they performed at Reading & Leeds festivals, & a 12 date headline tour of Russia (covering 6500 miles). A UK tour coincided with the release of the debut, & saw the band nominated for the NI Music Prize for both Album & Live act in ‘22. Appearances at Other Voices Festival were followed by showcases at SXSW ’23, New Colossus Festival, a full UK/IRL tour incl. Ireland Music Week 2023, and a 5 date tour supporting Ash. In March ’24, in their bastardised studio space above a dive bar in west Belfast, they began recording their 2nd album with co production by Andy Bradfield and Avril Mackintosh (Björk, The XX, Manic st.Preachers, Bryan Adams) expected to be released in '25. They released the singles “Swim in the Bay” and “I Deserve That” ahead of an 11 date headline UK tour in October '25. | | MS62274 | |
| Showcase | Scuttino | Rozco's | Rozco's | Hip-Hop / Rap | 20:10 | 20:30 | "Your Favorite Cousin” Scuttino is one of the most exciting new voices in hip-hop. The multifaceted rapper, singer, and songwriter hails from Oak Cliff, a tough inner-city area of Dallas, Texas that’s also home to artists such as Yella Beezy, N’Dambi, and The D.O.C. With his love for hip-hop, neo-soul, and R&B, Scuttino has developed a versatile vibe that fuses classic instrumentation with modern production, along with his own mellow style and gift for wordplay. Inspired by a diverse range of artists, from T-Pain to Lil Wayne to hometown hero Erykah Badu, he has crafted a sound that is fresh and innovative, yet rooted in tradition and southern culture.
Scuttino sets himself apart from other artists with his smooth and confident flow, his soulful melodies, and his distinctive vocal fry, which gives him a unique and recognizable voice that makes him stand out in the crowded hip-hop universe. This breath of fresh air has captivated audiences, both locally and online, with streams and views that are constantly piling up across multiple platforms.
Keep your ears open for Scuttino, who's sure to take the music world by storm and become your favorite artist's "Favorite cousin". | | MS62553 | |
| Showcase | Strawberry Launch | Hotel Vegas | Hotel Vegas Patio | Pop | 20:10 | 20:45 | Strawberry Launch is a female-fronted pop rock band, born from a serendipitous cold call by lead singer Riiza to guitarist Matrianna Gahol in 2018. They quickly added Abby Flicker on bass, Taylor Hurt on keyboard, and Benjy Berkowitz on drums. Their debut EP, released in 2021, garnered acclaim from Rolling Stone India, Atwood Magazine and Under the Radar, who praised their expansive soundscapes and emotional crescendos. Building a devoted following in New York City, they’ve shared stages with Beach Bunny, Hot Flash Heat Wave, Small Crush, and The Toxhards. Their sophomore EP via Trash Casual Records, released in 2024, elevated their already soaring artistry. | | MS61279 | |
| Showcase | Bobby Dove | Swan Dive | Swan Dive Patio | Americana | 20:15 | 20:55 | Bobby Dove, the Montreal born singer-songwriter, is quickly becoming a magnetic presence in the world of Country and Americana music. With a voice as powerful as their storytelling, this trans/non-binary troubadour pays tribute to the golden age of honky tonk, while crafting original, emotionally charged songs that “blend genres with the touch of a master.” (Mary Gauthier)
Currently based in rural Manitoba, Bobby Dove is preparing to release a new full-length album in the spring of 2025, including a cowrite/duet with grammy winning songwriter, Jim Lauderdale.
“I’m not sure if Hank Williams or Hank Snow kept a mistress
in Montreal or Manitoba maybe we didn’t hear about and
passed some genes down, or what has possessed Bobby
Dove to become like a vessel or channeller for all the great
classic country music influences we so sorely miss.” - Saving Country Music (USA)
“The Canadian singer’s refreshing take on classic country has
been lovingly crafted with an obvious affection for its golden
age, without ever succumbing to nostalgic fetishism. Like
Charley Crockett, they make the kind of music that’s keeping
the very heart of country beating.” - Holler Country (UK) | | MS61452 | |
| Showcase | Borderline | Seven Grand | Seven Grand | Pop | 20:15 | 20:55 | Tāmaki Makaurau (Auckland)-based guitar pop group Borderline have been generating significant momentum in New Zealand and Australia, firmly positioning them as ones to watch.
The band, comprising Ben Glanfield (vocals, guitar), Matthew McFadden (guitar), Jackson Boswell (drums, vocals), and Max Harries (bass), have known each other since childhood. Together, they have grown a natural chemistry as friends and musicians.
Their music features bright guitars, synth lines, and swirling chorus hooks that create a unique and incredibly catchy blend of indie pop and rock, resulting in a sound that is both nostalgic and fresh. | | MS62006 | |
| Showcase | Lola Kinsey | Empire Control Room & Garage | Empire Control Room | Pop | 20:15 | 20:25 | Based in Texas, Lola Kinsey's debut album, Come of Age, captures the bittersweet journey of growing up, with heartfelt explorations of heartbreak, family challenges, and self-discovery.
Her breakout single, “Pack It Up” resonates as a coming-of-age anthem, reflecting her small-town roots and big-city dreams. She brings to life the moments that every teenager has grappled with, sprinkling in her own unique perspective. Drawing inspiration from legends like Stevie Nicks and Fleetwood Mac, Lola weaves storytelling and emotional depth into her music while infusing it with a contemporary flair.
A lifelong performer, Lola discovered her passion for music through choir and theater in high school, finding solace and strength in songwriting. Despite facing challenges, including Tourette syndrome, ADHD, and OCD, Lola has turned her struggles into motivation.
Now performing in intimate venues across the Dallas-Fort Worth area, Lola connects deeply with fans, fueled by her authenticity and determination. “I just want to reach people who understand struggle and heartbreak,” she shares. With a focus on her music and message, Lola Kinsey is just getting started. | | MS62521 | |
| Showcase | Tracei | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 20:15 | 20:25 | Meet the vibrant Tracei, a musical force hailing from the sunshine-filled Boca Raton, FL. Born on May 17, 1997, Tracey's journey is a symphony of influences, from playing instruments in diverse churches to drawing inspiration from J.Cole, Andre 3000, Biggie Smalls, Lil Wayne, Nicki Minaj, and Kendrick Lamar. The emerging Florida Rap star strikes the perfect balance between menace and empowerment with her bass-heavy, anthemic songs of self-assurance and devotion to personal boundaries. The juxtaposition is reminiscent of Cash Money‘s peak Pen & Pixel era and a pre-2000s Three 6 Mafia.
Beyond the notes, Tracei is more than a musician; she's a Johnson C. Smith University graduate, a former collegiate athlete who conquered both fields. Now armed with a social work degree, Tracey orchestrates a unique blend of melodies to create music that not only resonates but leaves a lasting, positive impact on the hearts of her listeners. Tracei uses her voice to advocate for the voiceless through music. | | MS61777 | |
| Showcase | Zayytee | Antone’s | Antone’s | Hip-Hop / Rap | 20:15 | 20:25 | Zayytee is an up-and-coming artist hailing from El Paso, Texas, whose raw and unfiltered lyricism reflects the depth of his journey. Known for his sharp punchlines and intricate metaphors, Zayytee uses his music to share his testimony, candidly exploring the struggles he’s faced with addiction, incarceration, and the countless trials that have shaped him.
His style is a fusion of vulnerability and authenticity, delivering powerful messages that resonate with anyone who’s ever faced hardship or fought to overcome their circumstances. With a deep-rooted connection to his Texas roots, Zayytee is committed to representing the Lone Star State as a true emcee who stays loyal to his craft and himself.
Zayytee’s mission is clear: to leave an indelible mark on the hip hop world, not only as a skilled lyricist but as an artist who never compromised his truth. His resilience shines through every track, making him a voice that speaks to the heart of the struggle and the power of staying authentic, no matter the odds. | | MS62448 | |
| Showcase | Kayps | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Hip-Hop / Rap | 20:20 | 21:00 | Born in Broome, Western Australia, Kurrungaya Bieundurry, professionally known as Kayps, is a 19-year-old Indigenous Walmatjarri and Bunuba artist who is quickly making his mark on the Australian music scene. After spending his early years in Fitzroy Crossing, a remote town in the Kimberley region, Kayps relocated to Perth/Boorloo to pursue greater educational opportunities.
A gifted writer and producer, Kayps is known for his dynamic approach to music, seamlessly blending lyrical storytelling with melodic vocal performances. His distinctive style combines infectious hooks with high-speed, intricate rap flows—an impressive skill set that many artists take years to develop. Drawing inspiration from his life experiences, Kayps’ music is a unique mix of introspection, clever wordplay, and memorable melodies.
With the release of Buon Giorno in 2024, Kayps ushers in a bold new era in his career. The track introduces a house/rap hybrid sound that defines his evolving sonic focus, showcasing his ability to innovate while staying true to his roots. This fresh direction demonstrates his versatility and marks a significant step in his artistic journey. | | MS62091 | |
| Showcase | SKORTS | Hotel Vegas | Hotel Vegas at Volstead | Rock | 20:20 | 21:00 | In under two years, SKORTS went from conception to one of the most talked about and in demand local bands in New York. Their sound has been described as many things including garage-glam, post-psych and dark wave disco. Their live shows have become a crown jewel of the NYC & Brooklyn music scene, winning them 'Our Wicked Lady's 2024 Winter Madness' and also earning them the number one spot on the 'Ohmyrockness Hardest Working Bands List of 2024'. They have received coverage from Paste, PAPER magazine and many more! With a jaw dropping live show and undeniable song writing, SKORTS continues to grab the attention of music fans from all genres and generations. | | MS62727 | |
| Showcase | VALÉ | Cuatro Gato | Cuatro Gato | Latin | 20:20 | 21:00 | VALÉ is a rising force in Latin alternative music, seamlessly blending her Colombian roots with fresh pop, rock, and R&B influences. Hailing from Barranquilla, her commanding vocals, sharp songwriting, and infectious hooks have rapidly set her apart. Fresh off opening for The Driver Era on their North American tour, VALÉ has positioned herself as a rising star with powerful, high-energy performances that turn new crowds from passive listeners to long-term fans. Her recent features in Galore Magazine, People Magazine, and Rolling Stone highlight her growing influence, and her major sync placement with Vita Coco in 2024 further showcases her ability to break through across industries. VALÉ is trailblazing the next generation of Latin alt-pop,
and her debut EP 'under the sun' is out now. | | MS61855 | |
| Showcase | DEJA | Speakeasy | Speakeasy | R & B | 20:25 | 20:55 | DEJA is the ‘verbal eye-roll’ you never knew you needed. The Birmingham-born singer blends sassy, relatable lyrics with infectious Black-Pop beats—her sound is bold, confident, and made to be played at full volume. Her infectious rhythms and vivacious energy have captivated BBC Radio 1Xtra, Kiss Xtra, Colors, Wonderland, Clash, Complex, Lyrical Lemonade and many more. In the summer of 2024, DEJA brought her dynamic choreography and captivating stage presence to performances at Glastonbury Festival and The Hundred. With her unapologetically bold releases and unfaltering determination, DEJA continues to push boundaries. | | MS62774 | |
| Showcase | b. spoke | Antone’s | Antone’s | Hip-Hop / Rap | 20:30 | 20:40 | A proud born and raised Mississippian, b. spoke is a multidisciplinary artist currently growing in the Austin music scene as a southern rapper-- with an emphasis on the southern. b. spoke (a.k.a. "B" by fans) is a classically trained singer with a degree in writing and music performance. They are passionate about storytelling through creative expression, especially on the local level, from production to marketing to the audience she's speaking to. A mezzo-soprano, B has a background writing, arranging and performing across some of their favorite genres: rap, soul, classical, arias, a capella, theater and both sacred and secular choral arrangements.
Through rap, b. spoke has created a poetic outlet to pay homage to the things that have watered them as an artist: her deep voice, her confidence, her queer community and her Black southern roots. | | MS61729 | |
| Showcase | David Shaw | Stubb’s | Stubb’s | Rock | 20:30 | 20:55 | Following widespread success, sold out tours, and critical acclaim as frontman of multiplatinum band The
Revivalists, New Orleans-born singer, songwriter, producer, and multi-instrumentalist David Shaw introduced
himself as a solo artist with his self-titled debut, David Shaw, in 2021. Beyond generating tens of millions of
streams, it incited unanimous critical praise. Billboard hailed the single “Got Me Feeling Good” as “an uplifting, sing-along style anthem,” and NOLA.com applauded how “the album has a range of feel-good styles: fiery rock ’n’ roll, soul, funk, rhythm and blues and more. And there’s a staunch optimistic streak throughout.” American Songwriter christened the record “a bold break-out.” Between solo material and his output with The Revivalists, his songs have notably been played over 1 billion times and counting to date. During 2024, he took the next step on his journey. His second full-length LP, Take A Look Inside [OneRPM], struck an intimate chord. Against a backdrop of hazy acoustic guitar, organic percussion, ethereal piano, bluesy grooves, and seismic vocals, he explored life, love, relationships, and fatherhood with acute intuition, keen insight, and unabashe | | MS62619 | |
| Showcase | Ki Storii | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 20:30 | 20:45 | Bronx rapper Ki Storii tends to create good energy wherever she goes. With a witty pen and disarming personality, Ki combines a signature New York bravado with a ladylike appeal and one-of-a-kind rap voice to grab the ears and bodies of listeners. Add her skills as a bass guitarist, and Ki can go rock star at any moment. Even with this myriad of skills, she most often functions as a dope lyricist/party starter and her songs reflect this, with her pre-game anthem “Throw It Back” earning over 100,000 views on YouTube, a premiere on BET Jams, and her song “Whole ‘Nother Level” earning over 100,000 streams on Spotify. Now, Ki looks to ramp it up even more and solidify her name as a certified NYC star and rap queen.
With “Shawty Lo” launching her onto the female hip-hop scene, Ki is ready to take her career by the reins. She is full throttle with new music that is a perfect reflection of her personality: energetic, captivating, and guaranteed to take the party up a notch. Her lyrics exude the classic New York rapper swag while still demanding the respect of a lady. As she embraces the spotlight, it’s apparent that she can be the next big fem-cee. It makes for a “Storii”-book ending. | | MS62183 | |
| Showcase | SUMiT | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 20:30 | 20:40 | SUMiT is an eclectic rapper, lyricist, and poet hailing from Worcester, MA, known for his captivating passion and creative genius.
With a name that represents striving for the highest level of his craft while staying humble (as denoted by the lowercase “i”) SUMiT’s reverence for the art form of rap music began at a young age. The combination of witnessing the vibrant hip-hop culture in his hometown and being captivated by the lyrical prowess of East Coast emcee’s in the mid-late 90’s such as, Biggie Smalls, Jay-Z and DMX, fueled SUMiT’s desire to express himself through rhythm and rhyme. SUMiT has said that music goes beyond entertainment; he wants it to serve the purpose of making people feel less alone, just as artists before had done for him. Now his music resonates deeply with listeners and he stands out as one of the best pound-for-pound lyricists even amongst current hip-hop heavyweights with his distinct style and sound. The lyricism is never forced or fake, delivering an authentic and unique experience. | | MS62345 | |
| Showcase | The Waivers | Mala Fama | Mala Fama | Caribbean | 20:30 | 20:50 | Hailing from the vibrant musical landscape of Trinidad and Tobago, The Waivers have been a powerhouse backing band since 2021, effortlessly blending genres and elevating every performance with their dynamic energy. Under the expert musical direction of Joshua “Supayouth” Salcedo (keys & bass), alongside Kwami “Cecil” Morrison (guitar) and Nicholas “StaticNick” Thomas (drums), this trio has provided seamless live support for an array of acclaimed artists, including Machel Montano, Kes The Band, Bunji Garlin, and Protoje, Mortimer, Kalpee, Nailah Blackman, Destra, J Perry, and more.
Their versatility and deep-rooted Caribbean influences allow them to traverse reggae, soca, calypso, R&B, jazz, Afrobeats or amapiano with ease, making them one of the most sought-after live units in the region. Whether igniting a festival stage or delivering an intimate live session, The Waivers bring a level of musicianship that enhances every performance. | | MS62781 | |
| Showcase | WilliE | Vaquero Taquero | Vaquero Taquero | Singer-Songwriter | 20:30 | 20:40 | WilliE is a multifaceted Artist-Songwriter hailing from Houston, Texas. WilliE fka Tia’ Gold released her first EP titled "Crybaby" which gained momentum due to catchy tracks such as "Sorry Love" & "Pretty Girls Love Sad Songs" . Following this, she continued to take steps towards building her fan base by taking on local television performances & other similar networking opportunities in hopes of gaining notoriety as both an artist & a songwriter. Willie's efforts did just that and in 2020 the songstress claimed her spot on the highly acclaimed "Roc Nation '' roster. Recently moving to Los Angeles to further pursue her music career, WilliE loves to write for film and tv and has landed cuts with Issa Rae’s company Raedio. Along with having a song in the highly anticipated last season of HBO's Insecure and Issa's newest venture Rap $hit, most recently she's added vocal acting to her list of skills, performing as Mary J Blige in Hulu's "Wu-Tang: An American Saga". All the while building her catalog as a writer by penning R&B melodies for the likes of RCA's Nnena, sassy trap raps for Saucy Santana and a KPOP mellow groove for the group NCT 127 she is constantly redefining what it looks | | MS62225 | |
| Showcase | Andre Taylor | Rozco's | Rozco's | R & B | 20:35 | 20:55 | | | MS62426 | |
| Showcase | CHUWI | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Latin | 20:35 | 21:15 | | | MS63070 | |
| Showcase | Pedazo De Carne Con Ojo | Hotel Vegas | Hotel Vegas | Avant / Experimental | 20:35 | 21:05 | Philly-based musician and poet Steven Perez, otherwise known as Pedazo de Carne con Ojo, speaks his own language. Borrowing from the lexicons of pop and experimental music, Perez's productions sample everything from bachata to shoegaze to create a unique sonic dialect on record. Since his first release under the moniker in 2018, his music has been featured on Pitchfork, KCRW's Private Playlist, Dublab, and NTS Radio. | | MS62399 | |
| Showcase | corto.alto | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Jazz | 20:40 | 21:10 | Fast-emerging Scottish composer, producer and multi-instrumentalist corto.alto has been described as a traditional jazz head raised in the age of the internet. The moniker of Glasgow-based Liam Shortall, corto.alto brings a fresh perspective to a heady mix of intuitive improvisation, electronic production, broken beat bounce and bass-heavy dub.
His debut album ‘Bad With Names’ out in Oct 2023 was shortlisted for the Mercury Prize 2024. It’s an honest and iconoclastic work. challenging the boundaries of contemporary jazz Championed by Gilles Peterson, Jamie Cullum, BBC 6 Music, KCRW, Jazzwise, Fip radio in France and RRR in Australia to name a few, as well as the editorial teams at Spotify, Apple Music and Bandcamp, ‘Bad With Names’ brings together some of the UK’s finest young players, including pianist Fergus McCreadie, trumpet player James Copus, drummer Graham Costello, with the flair of a string quartet, taking the corto.alto sound in a new direction. It is also the most complete and sophisticated statement of the corto.alto sound to date– a riptide demonstration of his multi instrumental abilities. | | MS61900 | |
| Showcase | Jayveon Jackson | Antone’s | Antone’s | Hip-Hop / Rap | 20:45 | 20:55 | Jayveon C. Jackson (born June 24th, 1998) is an American rapper, singer, songwriter, and youth mentor. He gained recognition with his debut mixtape "Pacific & Waterloo," released in February 2021. To further his career, Jay teamed up with childhood friend Antonio Harper to release "OVRTME," a collaborative album showcasing their artistry.
Known for thought-provoking lyrics and magnetic stage presence, Jayveon blends genres and storytelling to captivate audiences. Following "OVRTME," he released singles that highlight his artistic growth, earning critical acclaim and a loyal fanbase.
Released in November 2023, "Goodnights and Bad Dreams" explores the contrasting realities Jayveon faces. From milestones like graduating as the first in his family, proposing to his fiancée, and leading a ministry in Austin, Texas, to family struggles like his sister’s depression and his mother’s surgery, Jayveon channels these highs and lows into music. He shares the emotional battles of balancing triumphs with adversity, creating a heartfelt testament to resilience.
In 2025, as an official SXSW artist, Jayveon brings raw emotion and electrifying energy to the stage, solidifying his place as a star | | MS61549 | |
| Showcase | She23 | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 20:45 | 20:55 | Born & raised in Austin,TX, She23 is a music artist, songwriter and event curator. She23 enjoys mixing genres creating experimental genre bending music with roots in Hip-Hop & Pop. Blending vocals from singing to rapping, When not making music, She is curating events, parties, music shows and showcases. Highlighting her community, the queer community and POC creatives. Through her music and events, She23 aims to connect with others. | | MS63020 | |
| Showcase | Sin City Cairo | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 20:45 | 20:55 | “Sin City Cairo, born and raised in the vibrant and diverse city of Las Vegas, Nevada, is a force to be reckoned with in the world of rap.
Hailing from a melting pot of different cultures, Sin City Cairo's music is a testament to the rich and eclectic influences that have shaped his sound. The bustling energy and dynamic environment of Vegas undeniably left an indelible mark on his artistry, laying the foundation for his distinctive and evocative musical style.
However, it was his move to the bustling metropolis of Los Angeles that further honed and refined his sound, elevating it to new heights of creativity and innovation. Sin City Cairo's music is a powerful fusion of raw emotion, poignant storytelling, and electrifying beats that captivates listeners and leaves an indelible impression.
When asked about his musical influences, Sin City Cairo credits legendary artists such as Eminem, Jay Z, Tupac, and J Cole as the driving forces behind his craft. Drawing inspiration from these iconic figures, Sin City Cairo has carved out his own unique place in the rap world, embodying the essence of true artistry and lyrical prowess.” | | MS62673 | |
| Showcase | Bigg Brattzz | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 20:50 | 21:05 | BiggBrattzz is an emerging force in hip-hop, bringing unapologetic energy and confidence to the mic. Born in New York and raised in Richmond, VA, she fuses raw lyricism with bold delivery, crafting anthems that resonate with her audience. From her formative years, she found solace in music, translating life's stories into melodies. "I embarked on my musical journey around the tender age of 5." Her fearless versatility and charismatic presence have positioned her as one of the most exciting rising stars in the industry. | | MS62651 | |
| Showcase | Lila Forde | The Driskill | The Driskill Bar & Grill | Americana | 20:50 | 21:20 | Introducing Lila Forde, a soulful singer-songwriter whose music weaves poignant lyrics, distinctive melodies, and infectious grooves into a musical experience entirely her own. Her style evokes timeless artists such as Joni Mitchell and Bonnie Raitt, while also reminiscent of modern musicians such as Kacey Musgraves and Emily King. A standout contestant on Season 24 of NBC's The Voice, she soared to the Top 5 under John Legend's guidance. During her time on the show she wowed the world with her silky vocals and her ability to deliver classic songs as if she wrote them. In August 2024, Forde embarked on her first headlining tour of the West Coast, selling out venues from Seattle to LA. This past year, she released 5 singles, in addition to an EP entitled River, which includes six classic renditions of songs she sang on The Voice. Forde closed out the year by singing The Nationa Anthem on Sunday Night Football at the Seattle Seahawks game. | | MS61694 | |
| Showcase | Adrian L Santos | Mala Vida | Mala Vida | Jazz | 21:00 | 21:30 | | | MS62641 | |
| Showcase | Alesia Lani | Rozco's | Rozco's | R & B | 21:00 | 21:25 | Alesia Lani is an innovative singer-songwriter and fashion influencer known for her eclectic sound and bold style. Midwest born yet Texas raised, Alesia’s passion for music blossomed at a young age. Influenced by the musically diverse she was exposed to, her unique blend of pop, R&B, and indie has captivated audiences and earned her a dedicated fanbase. Alesia began her career by posting original songs and covers on social media platforms, quickly garnering attention for her soulful voice and heartfelt lyrics. Her debut EP " Self - Titled", released in 2023, showcased her talent and solidified her place in the music scene. Alesia's music often explores themes of love, self-discovery, and empowerment, resonating deeply with listeners. In addition to her musical pursuits, Alesia is a prominent figure in the fashion world. Known for her striking aesthetic and fearless fashion choices, she has collaborated with various brands and appeared in fashion shows, inspiring many with her creativity and authenticity. | | MS62410 | |
| Showcase | BLACKGOLD | Hotel Vegas | Hotel Vegas Patio | Metal | 21:00 | 21:35 | Since catapulting themselves onto the scene only in 2022, BLACKGOLD have created a stir with their nostalgic nu metal sound and curious anonymity. Their rise to popularity has included landing themselves tours with heavyweights such as LIMP BIZKIT and SKINDRED, collaborating with FEVER 333 and Hyro The Hero, adorning editorial playlist covers across Spotify and TIDAL and finding themselves on iconic festivals such as Download, Graspop, Rock For People, Copenhell and more. In such a short amount of time, BLACKGOLD have achieved in 24 months, what some bands could dream of in a lifetime.
Despite all of this activity the band still remain anonymous to the public & the music industry and rumours continue to circulate as to who BLACKGOLD actually are behind the masks. | | MS62167 | |
| Screening | Butthole Surfers: The Hole Truth and Nothing Butt | AFS Cinema | AFS Cinema | Documentary Feature | 21:00 | 22:50 | Purchase Public Presale Tickets Here: "Butthole Surfers: The Hole Truth and Nothing Butt"
Through exhaustive interviews, archival footage, cutting-edge animation and graphics, surreal reenactments, and more, we will make a film in the anarchic spirit of the band. It will be irreverent and funny, but also sincere and heartfelt at times as we get these post-punk rock legends to look back on their strange and extraordinary lives.
This won’t be a hagiography. We will present the hole truth and nothing butt, warts and all: Sex, drugs, rock and roll, the beautiful, the ugly, and the weird. | Tom J Stern | FS18196 | |
| Screening | Buzz Screening 2 - Friendship | Hyatt Regency Austin | SXSW Film & TV Theater @ The Hyatt Regency | Narrative Feature | 21:00 | 22:40 | Purchase Public Presale Tickets Here: "Buzz Screening 2"
A film that everyone is talking about, and audiences need another chance to see it. | | FS18808 | |
| Showcase | Damaris Bojor | Flamingo Cantina | Flamingo Cantina | Latin | 21:00 | 21:40 | Dámaris Bojor is an emerging artist from Hermosillo, Sonora, Mexico, known for her unique genre, Folkpirano—a blend of regional Mexican campirano, American folk, and country. Her sound is shaped by the contrasting landscapes of Sonora, from its harsh desert to the lush forests of Yécora. A former painter, Dámaris integrates visual art into her music, often showcasing her oil paintings alongside her releases.
Her debut album, Folkpirana, is set to release in March 2025 and is produced by Iván De La Rioja (Daniel, Me Estás Matando). The album features the singles "Nube De Paso" and "Volar" (with Juan Cirerol), the latter being named one of NPR's best songs of 2024. Dámaris was also featured on NPR's Alt.Latino, further boosting her visibility. | | MS62352 | |
| Showcase | Dutch Interior | Mohawk | Mohawk Indoor | Rock | 21:00 | 21:40 | The new record from Dutch Interior out on March 21st 2024. Stereogum has called the band’s music “fantastically immersive” and Paste cosigns their “recipe for a rock song that’ll stick with you long after it’s over.” Friends since childhood, the LA-based sixpiece’s new record is an an inventive blend of modern day Americana, shapeshifting indie and ultimately an inspired passion project from six lifelong friends who have made a record that sounds bigger than themselves. In the same way artists like Wilco or Lucinda Williams have turned classic songwriting on its head, the album both acknowledges and breaks with tradition, and is an ultimately hopeful elegy of what it means to confront change and find beauty in a precarious world. | | MS61371 | |
| Showcase | Dyna Edyne | Vaquero Taquero | Vaquero Taquero | R & B | 21:00 | 21:15 | Bio: Oscillating between the realms of Soul, Hip-Hop, R&B and Afrobeat; Dyna has been making a solid name for herself in the industry with her charismatic personality and melodic sound. The R&B singer/songwriter, also known as The #TreeWoman of our Day, takes an authentic approach to creating her music, allowing her fans to seamlessly feel emotionally connected to her brand. As a naturally gifted performer, her stage presence is an essence that makes you feel like it is simply her 2nd home - allowing her to truly establish a trusting connection with her viewers and fans. | | MS61754 | |
| Showcase | FernandoS | Stephen F's Bar | Stephen F's Bar | Singer-Songwriter | 21:00 | 21:40 | FernandoS is the musical collaboration of Fernando Siqueira and Fernando Grostein Andrade, combining music and visual storytelling. Their debut EP, FernandoS, released by Virgin Records in 2024, blends experimental pop with orchestral elements. After a sold-out tour in Brazil, they presented Necklace, an experimental musical film screened at festivals and accompanied by live performances at venues like Whisky a Go Go. They have collaborated with producer Fernando Garibay (Born This Way) and cellist Jaques Morelenbaum. They also composed and produced the soundtrack for This is a Test, a NASA-commissioned short film directed by the duo that was physically sent to Mars and then transmitted back to Earth via laser, setting a record for deep-space broadcast. FernandoS explores new forms of expression by merging music, film, and live performance. | | MS62109 | |
| Showcase | FILLY | Shangri-La | Shangri-La | Pop | 21:00 | 21:40 | Rising artist “Filly” is making waves in the music industry with her unique approach to hyperpop. Blending elements of pop, drum and bass, and electronic music to create a sound that is both bold and irresistible. With her debut single “Motorola” gaining widespread attention, Filly is quickly becoming one of the most talked-about artists of the moment. Her music is testament to the power of boundary-pushing creativity, as she fearlessly pushes the limits of what is possible in the world of pop.
Filly’s influences range from the innovative sounds of hyperpop trailblazers such as SOPHIE and Charli XCX to the old-school energy of classic pop. Her music is a celebration of individuality and self-expression, inspiring listeners to embrace their own unique style.
With her high-energy performances and electrifying stage presence, Filly is a force to be reckoned with. Her music is already capturing the attention of fans and industry tastemakers alike. | | MS61531 | |
| Showcase | Growchild. | Antone’s | Antone’s | Hip-Hop / Rap | 21:00 | 21:10 | Growchild, a 27-year-old rapper from Copperas Cove, Texas, has been honing his craft since he was 11 years old. In April 2024, he released his debut album, Garden a reflection on the personal growth and transformative journey of an artist. Raised in a musically rich environment, Growchild's passion for rap was nurtured through family gatherings and interactions with peers. His primary inspiration came from his older sister during his formative years. Drawing from his life experiences, Growchild crafts compelling narratives aimed at resonating with listeners facing similar challenges. He promotes the importance of personal growth while encouraging individuals to embrace their inner child. Through his music, Growchild aspires to uplift and inspire, fostering a sense of connection and hope within his audience. | | MS61550 | |
| Showcase | Hanorah | Swan Dive | Swan Dive | R & B | 21:00 | 21:40 | Searching. Playfulness. Rediscovery of the once known. These thoughts permeate through Hanorah’s creative impulse. The multidisciplinary Canadian artist, chiefly known for her powerful emotive voice, transforms the old into the new as she charts waters at once familiar and unknown. Weaving influences from RnB, rock, and shoegaze, she’s ready to redefine what soul music can be, exploring new sonic landscapes as she creates something both fresh and timeless. Her new EP entitled 'Closer than Hell' is out in spring 2025. Listeners can catch an early feel through the single 'Matty'. | | MS61740 | |
| Showcase | J.Tajor | The Creek and the Cave | The Creek and the Cave | R & B | 21:00 | 21:40 | J.Tajor is one of Australia’s fastest-growing R&B artists, making waves in the music industry with his unique sound and captivating performances. In 2024 alone, he has achieved phenomenal success, amassing over 500 million streams across various platforms and securing the largest viral success in Asia this year.
J.Tajor's rise to fame began with his breakout single, "Like I Do". The track became a viral sensation, garnering over 3 billion views on TikTok and receiving widespread acclaim. It captured the aPen9on of major K-Pop stars, including TWICE, Seventeen, Black Pink, and GOT7, who expressed their support for the rising star. The song’s impact extended globally, leading to re-releases by renowned artists such as Jay Park, William Singe, and Sunkis.
As the highest-streamed independent R&B artist from Australia, J.Tajor continues to expand his global fanbase, captivating audiences with his heartfelt lyrics and soulful melodies. With an ever- growing list of accolades and a bright future ahead, J.Tajor is set to leave an indelible mark on the music world. | | MS61117 | |
| Showcase | Joelton Mayfield | Continental Club | Continental Club | Alt Country | 21:00 | 21:40 | Raised in small-town central Texas and based in Nashville, Tennessee, Joelton Mayfield crafts hard-hitting alt-country that’s at home in any setting. Mayfield’s distinct take on the genre blends his experimental musicality with the dynamics and melodic edge of fourth-wave emo to create a sound all his own. This musical innovation underscores Mayfield’s deft lyricism, which draws a Southern Gothic literary sensibility and deals intimately with the tensions embedded in family, religion, masculinity, and love in the American South. | | MS62490 | |
| Showcase | John Francis Flynn | The Velveeta Room | The Velveeta Room | Folk | 21:00 | 21:40 | John Francis Flynn is a singer and multi-instrumentalist who creates contemporary music using traditional and folk material.
He masterfully unpicks traditional songs and rearranges them with an emotional force. They float in a surreal space between the past and the present, the analog and the digital, between love and tragedy..The unconventional use of instruments and jagged arrangements gives the work a magnetism by drawing you into its curious orbit of experimental folk.
His latest album, Look Over The Wall, See The Sky, was released on Rough Trade imprint, River Lea, and is a powerful re-imagining of traditional Irish music: immersive, hopeful and free. | | MS61125 | |
| Showcase | Jubilee Valley | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 21:00 | 21:10 | | | MS62671 | |
| Showcase | Kassidy | Marlow | Marlow | Pop | 21:00 | 21:40 | Teeming with the blood, sweat, and tears of an extraordinary journey, Kassidy’s music is the sound of scars healing. He confronts pain head-on with powerhouse vocals while cutting loose during soulful, funky moments of pure joy. His open-hearted pop reflects the loss, love, and resilience gained through life’s ups and downs.
Hailing from Gatineau, Québec, Kassidy found music as an early outlet, inspired by artists like Justin Bieber, Stevie Wonder, and Gavin DeGraw. Despite bullying that led him to leave school in the tenth grade, he pursued his passion relentlessly, taking vocal lessons, writing, and recording while juggling odd jobs, including a seven-year stint as a chef. A battle with drug addiction culminated in an overdose and a fresh start.
After sharing his music online, Kassidy caught the attention of GRAMMY®-nominated duo Banx & Ranx in 2023, leading to a pivotal music camp. Signed to Universal Music Canada and Ultra Music Publishing, he continues to rise. In October 2024, he released a 3-song EP, followed by “Along the Way” with Thierry Von der Warth (Nov 22), which garnered critical acclaim. With so much more to come, Kassidy’s story has only just begun. | | MS61422 | |
| Showcase | King Cruff | Mala Fama | Mala Fama | Hip-Hop / Rap | 21:00 | 21:25 | Jamaican-raised, Toronto-based MC King Cruff (Solomon Marley-Spence) was born with the talents of songwriting and performance in his blood. The Tuff Gong/Universal Music Canada-signed artist sees his songs as think pieces set to ‘punky’ rhythms. Drawing on his own audio engineering background, the versatile King Cruff fuses genres across the diaspora including hip-hop, Afrobeats, dancehall and reggae into his original ‘punky’ sound. An introspective storyteller, King Cruff explores the juxtapositions of human behaviour with energizing, innovative sounds that uplift and inspire for an ear-bending amalgam of Black musical styles. | | MS62366 | |
| Showcase | Kristen Foreman | Saxon Pub | Saxon Pub | Country | 21:00 | 21:40 | | | MS62462 | |
| Showcase | Lauren Lakis | Zilker Brewing | Zilker Brewing | Rock | 21:00 | 21:40 | | | MS61420 | |
| Showcase | Los Juanos | Lamberts | Lamberts | Latin | 21:00 | 21:40 | Los Juanos are carving an unprecedented path with their Indie/Alternative-Regional Mexicano. The San Antonio based group consists of members Baldemar Esquivel III, Miguel Jaime “Werito” Guzman, Eddie Longoria, Richard “Nebyula Dreamz / R!ch Boy” Ramírez, Frank Tovar, and Gilbert Salazar. Blending rhythms, styles and genres taking equally from old and new, from Mexican and American traditions, Los Juanos’ music is a representation of the people that make it, algo ni de aquí, ni de allá. Liberally interweaving Conjunto, Corrido, and Cumbia Norteña with elements of Dream Pop, Psychedelic, Punk and more, Los Juanos echo the pioneers of the Tejano movement, characterized by an unfiltered creativity and an even more daring disregard for the cultural barriers that cut through la frontera. While this sound may share roots with Latin Indie and Bedroom Pop acts or the modern Corrido and Sireño movements, Los Juanos’ home of San Antonio, Texas has given them a wholly distinct and culturally important identity, a sound primed to be heard on a broader scale. | | MS61636 | |
| Showcase | Loverman | Rivian Park | International Nights at Rivian Park | Singer-Songwriter | 21:00 | 21:40 | Loverman is the solo project of Anglo-Belgian artist James de Graef. On his debut record – simply titled “Lovesongs” – the deep-voiced songwriter reveals himself in a minimalist formula, where the guitar accompanies his twilight poetry. Following in the footsteps of Leonard Cohen and Nick Cave, Loverman evolves in a world of chiaroscuro, and delivers songs that are inhabited by an idea of timelessness. With its uncomplicated yet enveloping atmosphere, and the stirring emotions it unlocks as it travels between love’s joyous highs and its dark side, Lovesongs proves to be a true feast for the heart, mind and soul. What’s not to love? | | MS63102 | |
| Showcase | Maz | Valhalla | Valhalla | Pop | 21:00 | 21:40 | At times it seems like Maz has figured out some way to pierce the pop time continuum. The word “timeless” gets thrown around as a sign of quality, but Marley Guevara truly pulls inspiration from everywhere—from Blondie to Santigold to Daft Punk. On her debut EP, NPC (due April 4th via Winspear), the indie pop artist out of the small, out-of-the-way town of Logan, Utah, playfully picks apart growing up, relationships, and self-empowerment across six charming tracks.
Guevara first adopted the Maz moniker as a child, insisting it was meant to be her middle name. As she dug into indie rock as a teenager, it took on added meaning for its connection to Mazzy Star—with her earliest explorations aiming for their trademark ethereal dreaminess. Now the name has come to signify the development of her own sound and world, something indebted to and nostalgically honoring the past but building a new future. “I grew up on early 2000s alternative music, and NPC reaches for that raw, cool, nostalgic sound,” she says. “These songs turn my day-to-day into something badass—a mix of vulnerability and strength.” | | MS61713 | |
| Showcase | MELLT | Low Down Lounge | Low Down Lounge | Rock | 21:00 | 21:40 | Mellt are a four piece band originally from Aberystwyth, but now based in Cardiff. Their debut album 'Mae'n Hawdd Pan Ti'n Ifanc' (It's Easy When You're Young) won the coveted Welsh Language Album of the Year in 2018, and was nominated for the Welsh Music Prize the same year.
Their second album 'Dim Dwywaith' was released in October on Clwb Music and received incredible reviews from Clash, NME and a 8/10 review from Uncut Magazine. It has also been shortlisted for Welsh Language Album of the Year and the Welsh Music Prize.
With numerous live shows under their belt, this energetic four piece manages to captivate an audience wherever they go, firmly making their mark in Wales’ vast music landscape. With chant-like vocals, shrieking guitar and punching drumbeats, Mellt are crowd anarchists. Citing influences from The Clash, The Band and The Replacements, with their catchy guitar riffs and a perfect blend of slacker rock and post punk sounds — Mellt’s clever and intricate lyrics take them to the next level. | | MS62022 | |
| Showcase | Mountain Time | St David's Historic Sanctuary | St David's Historic Sanctuary | Folk | 21:00 | 21:40 | Since his early days in the mid 90’s dispensing wails and whimpers atop the quiet-loud emotive blasts of Texas legends Mineral, and the early 2000’s more synthesized (but no less bombastic) The Gloria Record, Chris Simpson has blazed an increasingly mysterious and self-determined trail with his Zookeeper and Mountain Time projects. Mountain Time’s latest LP, Dream Homes, finds Simpson’s storied past at once integrated and dissolved in an impossibly grand ocean of sound. The meticulous level of care and craft is compelling, and the invitation to communion feels warm and ecstatic. Resembling little more than himself at this point (though one may detect strains of something like the chaotic glory of Big Star’s Third) imbuing string-soaked 70s balladry and soaring ambient rock with an at times jazz-like freneticism, Dream Homes is a joyous romp through the kaleidoscopic vision of Simpson’s mind and pen, his unmistakable croon more confident and focused than ever, leading the listener through a vast menagerie of dream-time landscapes, dropping Easter eggs at every twist and turn for future and returning Seekers, and painting a vivid picture of a creative life in full bloom. | | MS62190 | |
| Showcase | Nive Nielsen | Stephen F's Bar | Stephen F's Bar | Singer-Songwriter | 21:00 | 21:40 | Unique outfit around Greenlandic musician/actress Nive Nielsen (AMC's The Terror, Smila's Sense Of Snow etc) return to SXSW after a break-to-act (and 2 gold albums) to share their new album. Wild drums, broken organs, sweet melodies, clanking guitars, a bunch of homemade devices and a healthy dose of playfulness? Check. Referencing dusty 78s, bleeps, impro, avant, 70s songwriters and the vast arctic? Also check. This is Inuit indie: totally unpredictable, ever captivating, and rather not to be missed. | | MS61069 | |
| Showcase | Ruuex | Cuatro Gato | Cuatro Gato | Reggaeton | 21:00 | 21:30 | Local Austin DJ playing a variety of genres from various parts of the world but blending them in a way that’ll take you on a journey | | MS61913 | |
| Showcase | SAMWOY | Chess Club | Chess Club | Punk | 21:00 | 21:40 | Montrealer SamWoy’s Even Sad Boys Like To Have Fun is a dizzying leap forward. At times, evocative of bands like IDLES and Fontaines D.C. in harnessing wild energy living on the bleeding edge of post-punk, the project’s Pacific Northwest roots also put it in constant conversation with grunge and skate punk, while gritty hip-hop tinged beats and throbbing bass flirt with classical strings and lush synths for an ambience that can shift in the blink of an eye. | | MS62908 | |
| Showcase | Shanik Hughes | Lefty’s Brick Bar | Lefty’s Brick Bar | Latin | 21:00 | 21:40 | Shanik Hughes is a dynamic Mexican American singer-songwriter, content creator, and actress whose passion for storytelling has transformed her into one of the most compelling voices in today’s music scene. Born and raised in the culturally rich city of Austin, Texas, Shanik’s early exposure to diverse musical traditions and artistic expressions ignited a lifelong dedication to creative exploration. With roots steeped in both tradition and modernity, she has crafted a signature sound that blends soulful melodies, evocative lyrics, and an energetic stage presence that resonates with audiences everywhere.
From intimate local venues to the expansive stages of South by Southwest, Shanik has proven time and again that authenticity and vulnerability can bridge the gap between artist and listener. Every performance is a journey—a candid narrative of love, loss, hope, and renewal that invites her fans to see themselves in her music. Her artistry transcends genre boundaries, merging elements of folk, pop, and indie influences into a harmonious dialogue that is both timeless and refreshingly innovative.
Beyond her musical achievements, Shanik is a passionate advocate for social justice and | | MS62003 | |
| Showcase | Sir Jude | Central Presbyterian Church | Central Presbyterian Church | Pop | 21:00 | 21:40 | Catholic witch meets Berlin basement.
London-based, Sir Jude is a singer-songwriter and artist from Melbourne, Australia, who embodies love, sexuality and underground culture. Sir Jude’s music is a modern time warp – a discovery of raw emotion through sensuality and imagination which is explored on her debut EP, ‘Dreamlands’ (2020), and debut album, ‘Revelations’ (2022).
Inspired by the theatrics of Lady Gaga and St Vincent, Sir Jude's upcoming EP, ‘Venus Hotel’, flirts with her Italian roots, dramatised electronica and celebrates female agency. | | MS62177 | |
| Showcase | Skateland | The Driskill | The Crystal Room @ The Driskill | Pop | 21:00 | 21:40 | Dorian Williams II, known professionally as Skateland, is an American singer, songwriter, producer and multi-instrumentalist based in Austin, TX. After moving from Las Vegas to pursue a degree at the University of Texas, Williams began writing songs and experimenting with various instruments in his bedroom and Skateland was born. Described as a "bedroom pop mastermind", Williams blends "dreamy indie pop, cathartic synth pop, and lush indie rock for a remarkable listen" (via Earmilk).
Fresh off of opening for Foster the People in October, Williams released his second EP "Joyce Howell, How are You?" The project is a "time capsule of Skateland's past year as an artist that grapples with insecurity, metamorphosis, and all-too-familiar brain rot," laden with "ear-catching melodies and vividly ethereal soundscapes strike a nerve that satisfy the indie-kid's sentimental cravings." (via Ones to Watch). With more music to come, Skateland is quickly cementing himself as an emerging name you need to know, as it's apparent that "garnering a wider audience is more of an inevitability than an uncertain future." (via Grimy Goods). | | MS62097 | |
| Showcase | Summer Pearl | Speakeasy | Speakeasy | Soul | 21:00 | 21:30 | Hailing from NW London, Summer Pearl is a singer songwriter who has been performing in the UK and around the world since the age of 16. Known for her care-free live performances and to the point lyrics, Summer transports the listener to a place of soul and truth through her meditative lyrics.
"My music is a reflection of my past and a meditation of our present. It is both a personal and sometimes political message exploring black and female liberation, love gained and love lost and anything I feel. I'm heavily influenced by Jazz, Soul, Hip Hop, R&B and Reggae. I channel the experiences of my ancestors, women and myself to conjure emotions to write and express"
In 2019 Summer released her debut EP, 'Only Child'. A four-track project which reflected Summer’s personality with an introduction to herself. All tracks differing in genre, but tied together with Summer’s signature sound. During the height of the pandemic, Summer wrote and released her second project 'Times Like These', two tracks written and recorded in pandemic hit Britain - tackling racial injustice and the frustration of being locked down. | | MS63006 | |
| Showcase | tamanaramen | Elysium | Elysium | Electronic | 21:00 | 21:40 | The sister unit "tamanaramen" consists of the older sister Hana, who is active as a visual artist and VJ, and the younger sister Pikam, who creates unique soundscapes as a singer and producer.
They are also active as a DJ unit "4ngelkidz" and have performed at a wide range of events from clubs nationwide to parties hosted by fashion brands and large-scale art exhibitions.
The human appeal of the girls is conveyed through communication that goes beyond their music and live performances.
Despite the seemingly bold unit name "tamanaramen," their delicate music and videos find light in the loneliness of people,and their introverted, sentimental side of everyday life and their extroverted side of nighttime dance floor traffic are inextricably linked.
The video is a flexible and expressive expression that is at once experimental and evocative of life | | MS61084 | |
| Showcase | Tami Hart | The 13th Floor | The 13th Floor | Americana | 21:00 | 21:40 | Tami Hart's music career began while still a high school student in South Carolina, when she was signed to Mr. Lady Records, and toured as a supporting act for Le Tigre and The Indigo Girls. At age 18, Hart's debut album, No Light in August, was described in the NY Times by Ann Powers as being one of the best albums of 2000.
Over 20 years later, Tami Hart has just recorded her opus, a self titled 13 song triumph of a record produced by Ted Leo. She can't wait to share it with you. | | MS61211 | |
| Showcase | VivaOla | Las Perlas | Las Perlas | R & B | 21:00 | 21:40 | VivaOla is the stories of lived lives in Tokyo city. Singing with the same coldness and vulnerability, his music invites but leaves everything at the door. Matching his inimitable tenor voice with modern R&B sensibilities, VivaOla’s music stands alone among his contemporaries.
His music reflects a deep knowledge of music and a multi-cultural identity. Born in Korea and raised in Tokyo, he began making music in high school before attending Berklee College of Music. Drawing from his experience there, he also works as a producer, crafting songs for artists like The Third J SOUL BROTHERS from EXILE TRIBE, a popular pop group in Japan and beyond.
VivaOla’s songs are critically-acclaimed, including collaborations with K-R&B talent Jimmy Brown, Grammy-nominated producer starRo or J-R&B star Crystal Kay. He has gained international recognition with performances at SXSW and Music Matters, and was selected in Rolling Stone’s “Future of Music” list.
VivaOla’s recent album, “APORIE VIVANT”, is a meditation on contradictions, struggles and regrets. The album heavily draws from Trap Soul influences, paired with tonally expansive vocals to paint a tableau of one such life in Tokyo. | | MS62180 | |
| Showcase | Vraell | Cooper's BBQ | Cooper's BBQ | Classical | 21:00 | 21:40 | Vraell (real name Alessio Scozzaro) makes music in the quietness of spring and summertime dusk. For that one hour of cerulean sky, the London-based musician’s ideas come to life, illuminated by the poignancy of evening as it turns to night.
Vraell discovered his passion for experimenting on the instrument through a period of busking with his nylon stringed guitar. That led him to begin writing his own works that infuse the sensibility of ‘10s indie folk, like Sufjan Stevens and Bon Iver’s “For Emma, Forever Ago”, into his picking style, while simultaneously drawing on the rich sound of composers like Olafur Arnolds, Max Richter and Portico Quartet and Szun Waves’ Jack Wyllie.
Scozzaro sees the guitar as an instrument that can hold the universe within it. In his music, he seeks to show this — its guts and glory, its gentleness and darkness, the way it takes the color blue and unravels all its insides. “Guitar has endless possibilities,” Scozzaro says. “I love figuring it out.” | | MS61247 | |
| Showcase | Xavier Omar | Parish | Parish | R & B | 21:00 | 21:40 | Xavier Omär is an R&B artist, singer and songwriter out of San Antonio, Texas. From his early work with producer Sango, to his hit song ‘Blind Man’, all the way to Barack Obama’s Favorite Music of 2022 playlist appearance with his song ‘Feelings 4 You’, Xavier Omär has captivated his supporters with vulnerable music that tugs at the heart. He describes his music and purpose in one sentence; “I make music about love & relationships with God’s influence.” With a mix of musical favorites such as James Blake, Pharrell, and The 1975, his diverse sound and songwriting redefine the limits of modern R&B. | | MS61339 | |
| Showcase | Cyrena Wages | Mohawk | Mohawk Outdoor | Alt Country | 21:05 | 21:50 | “The Wages’ were run out of North Carolina for stealing horses and other boorish behavior. We settled in North Mississippi and evolved into three groups: the preachers; the drunks and the outlaws; and then kind of a mid-range group. I came from the mid-range group.”
Cyrena Wages fell in love with music on the country backroads between Millington and Shelby Forest, two small towns just north of Memphis. Her debut 2024 album, Vanity Project, is both an exercise in rebellion against years of conditioning, as well as a way of processing her own struggles, healing, and growth. Cyrena tapped producer Matt Ross-Spang (Charley Crockett, St. Paul and the Broken Bones, Margo Price) to helm Vanity Project at Southern Grooves Studio in Memphis. “It had been a really long time coming. I was getting ready to make this record,” says Cyrena, “and I heard about a music biz guy saying—before ever hearing my songs—’Yeah, but she’s kind of a vanity project, right?’” Just like that, the album had roots and the title track was born.
The first single off Wages' Sophomore album is slated for releases late Spring 2025. | | MS62652 | |
| Showcase | RM47 | Speakeasy | Speakeasy Kabaret | Electronic | 21:10 | 21:25 | Los Angeles-based duo RM47—the magnetic fusion of MAAD and Raleigh—is reshaping the future of alternative R&B. Since emerging in 2020 with their hypnotic debut “Needed U,” they’ve carved out a world entirely their own, blending raw emotion with futuristic production. Their album, Stuck With You But I Like It, fuses soulful vocals, gritty synths, and pulse-pounding rhythms, earning love from i-D Magazine, BBC Radio, KCRW, Netflix, Hulu, and Timbaland’s ‘New Music Fridays’ TikTok show.
In 2024, they dropped "Gimme Dat," "Buss It," and "LE FIX," setting the stage for something bigger. Then, in 2025, they graced the cover of SoundCloud’s “Today’s Top Pop”—igniting a wildfire of new listeners. Now, with their explosive single "FYF" leading into a highly anticipated EP, they’re preparing for their boldest chapter yet: a debut performance at Coachella 2025.
With back-to-back bangers, cinematic visuals, exclusive drops, and immersive fan experiences on the horizon, RM47 isn’t just rising—they’re transcending. | | MS62875 | |
| Showcase | Serenity Arce | Speakeasy | Speakeasy Kabaret | R & B | 21:10 | 21:25 | Serenity Arce is an 18-year-old singer and dancer from Jupiter, Florida, who’s been honing her craft for over 10 years. Known for her unique blend of pop, soul, R&B, and ballads, she creates performances that are both emotional and unforgettable.
Having competed on NBC’s The Voice twice, Serenity reached the semi-finals and placed in the top nine in her second season, earning recognition for her powerful voice and stage presence. She also had the privilege of opening for Sam Fischer on his tour, performing in five cities and connecting with fans across the country.
Currently based in Jupiter, Serenity is in the studio working on new music, ready to continue sharing her journey and sound with the world. With her passion and determination, she’s excited for what’s to come in her music career. | | MS62197 | |
| Screening | 42nd Street | Violet Crown Cinema | Violet Crown Cinema 1 | Documentary Feature | 21:15 | 22:46 | A galvanizing sensory trip into the lives of zealous dancers and artists, with a restless appetite for fame, all drawn like moths to its flame. At a time when the police’s malicious tactics clashes head on with Demetal’s unorthodox views and Natasha’s and Maco’s nihilistic approach, a struggle about expression ensues. In a counter-culture fitted to shock and offend the establishment, “La 42” is an unrepentant window into a place and time in the Dominican urban landscape that makes you glad to be alive—all on a 600-meter 42nd street. | Jose Maria Cabral | FS18080 | |
| Screening | 42nd Street | Violet Crown Cinema | Violet Crown Cinema 3 | Documentary Feature | 21:15 | 22:46 | A galvanizing sensory trip into the lives of zealous dancers and artists, with a restless appetite for fame, all drawn like moths to its flame. At a time when the police’s malicious tactics clashes head on with Demetal’s unorthodox views and Natasha’s and Maco’s nihilistic approach, a struggle about expression ensues. In a counter-culture fitted to shock and offend the establishment, “La 42” is an unrepentant window into a place and time in the Dominican urban landscape that makes you glad to be alive—all on a 600-meter 42nd street. | Jose Maria Cabral | FS18081 | |
| Screening | The Ballad of Wallis Island | Alamo Lamar | Alamo Lamar 6 | Narrative Feature | 21:15 | 22:54 | The Ballad of Wallis Island follows Charles, an eccentric lottery winner who lives alone on a remote island and dreams of getting his favorite musicians, McGwyer Mortimer back together. His fantasy quickly turns into reality when the bandmates and former lovers accept his invitation to play a private show at his home on Wallis Island. Old tensions resurface as Charles tries desperately to salvage his dream gig. | James Griffiths | FS18513 | |
| Screening | The Ballad of Wallis Island | Alamo Lamar | Alamo Lamar 5 | Narrative Feature | 21:15 | 22:54 | The Ballad of Wallis Island follows Charles, an eccentric lottery winner who lives alone on a remote island and dreams of getting his favorite musicians, McGwyer Mortimer back together. His fantasy quickly turns into reality when the bandmates and former lovers accept his invitation to play a private show at his home on Wallis Island. Old tensions resurface as Charles tries desperately to salvage his dream gig. | James Griffiths | FS18122 | |
| Showcase | Burnstick | Swan Dive | Swan Dive Patio | Folk | 21:15 | 21:55 | Built on emotion-stirring storytelling and unmistakable vocal harmonies accompanied by a century-old instrument, Burnstick, a JUNO nominated husband and wife Folk duo, are intent on creating affecting music that inspires listeners to feel. The Manitoba based Indigenous duo features Nadia and Jason Burnstick, esteemed independent artists who united over a decade ago to create deeply moving, cinematic Folk music using their trademark vocal pairing, and Jason's mastery of the lap slide Weissenborn guitar. Five years after their nationally acclaimed debut album, "Kîyânaw," Burnstick unveils "Made of Sin", their remarkable and poignant sophomore album. Nadia and Jason perform deeply resonant music that strikes a chord with audiences. With thought-provoking lyrics and engaging stories, they often leave listeners reflecting on their own experiences, feelings, and memories. | | MS61383 | |
| Showcase | Denzel Davis | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 21:15 | 21:25 | Denzel Davis is a prolific hip-hop artist from the heart and soul of San Bernardino ca he was raise in the struggle and overcame many obstacles in life from being sick with a bone disease to beating tumor cancer five times back to back his music speaks on how he grow up in the struggle but also addresses real issues in today society that help influence and inspire ppl rather it is the older crowd or the younger generation in today's struggle millions can relate to him on a personal level and be inspire to chase after their dreams he emerged on the music scene in 2008 when he left San Bernardino to move to Phoenix Arizona where he dominated the game with his live performances he got his big break in year 2016 when he drop a mixtape call February that took the Arizona hip-hop scene by surprise and established him as a real lyricist and an activist in the community, | | MS62665 | |
| Showcase | GEOGRAPHER | Seven Grand | Seven Grand | Rock | 21:15 | 21:15 | Formed in San Francisco, Geographer is the moniker for the now Los Angeles-based Mike Deni. Part social scientist, part troubadour, if Geographer is an expert at anything, it’s precisely chronicling life’s imperfections. He has headlined many national tours, played Outside Lands, Just Like Heaven, Firefly, Treefort, and other festivals, released four critically acclaimed albums, including 2023’s A Mirror Brightly, and has performed with such musical luminaries as The Flaming Lips, Young The Giant, Tycho, K.Flay, Ratatat, Betty Who, and Tokyo Police Club.
Deni is celebrating the 15 year anniversary of his Seminal EP Animal Shapes with a tour and a special vinyl reissue. He’ll be performing the EP in its entirety, as well as songs from his new album and his ever growing catalog of thoughtful and heartfelt music.
About “A Mirror Brightly,” Deni says, “I focused on my experience moving through the world: feeling like an outcast, being denied love in its many forms, and struggling to find meaning in an existence that looked increasingly like a void the more I peered into the glass,” Deni says. Although A Mirror Brightly (out February 23, 2024, Nettwerk Records) is indeed deeply per | | MS63099 | |
| Showcase | Malikvm | Antone’s | Antone’s | Hip-Hop / Rap | 21:15 | 21:25 | Hailing from the vibrant streets of Harlem, NY, Malikvm is a rapper whose lyrical prowess and magnetic presence are a testament to his roots. Growing up immersed in the raw energy of battle rap, thanks to his brother's deep ties to the culture, Malikvm discovered his passion for writing early on. The art of crafting metaphors and delivering bars that command attention became his calling, with every verse designed to make listeners hit rewind.
Drawing inspiration from hip-hop legends like Notorious B.I.G., 50 Cent, and Big L, as well as the electrifying charisma of rock icon Axl Rose, Malikvm's style is a seamless blend of sharp lyricism, infectious energy, and emotional depth.
His music is more than just entertainment; it's a journey. Whether he's making you feel invincible, pulling you to the dance floor, sparking the flames of love, or inspiring you to chase your dreams, Malikvm's artistry is about connecting deeply with his audience.
With Harlem's legacy in his DNA and a vision to leave his own mark on the world, Malikvm is poised to be a voice for a generation hungry for authentic storytelling and unshakable confidence. | | MS61701 | |
| Showcase | The Rumble Ft. Chief Joseph Boudreaux Jr. | Stubb’s | Stubb’s | Funk | 21:15 | 21:45 | • 2025 Grammy Nominees for Best Regional Roots Album for the album “Stories From The Battlefield”
• 2024 Grammy Nominees for Best Regional Roots Album for the album “Live at the Maple Leaf”
On Mardi Gras morning, your eyes may feast on the intricate and elaborate beadwork of the Indians as they dance down the street, but the first thing you'll hear when they make their way toward you is the back line, known as "the rumble". Featuring seven GRAMMY-nominated musicians, The Rumble is more than just a band — it's an opportunity to be immersed in a wholly unique facet of New Orleans culture. Composed of Second Chief Joseph Boudreaux Jr. of the Golden Eagles, trumpeter Aurélien Barnes, trombonist José Maize Jr., bassist TJ Norris, guitarist Ari Teitel, keyboardist Andriu Yanovski, and drummer Trenton O’Neal, the group fuses iconic New Orleans funk in the vein of The Meters and The Neville Brothers — but updated, modern and vibrant befitting the next generation — with electrifying brass and the singular visual splendor of the Black Masking carnival tradition.
The Rumble's debut album, “Live at the Maple Leaf”, received a GRAMMY nomination for Best Regional Roots Album 2024. Their liv | | MS62070 | |
| Showcase | Boo Seeka | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Electronic | 21:20 | 22:00 | Boo Seeka is the soulful, genre-bending solo project of Australian singer-songwriter Ben “Boo” Gumbleton. Boo
Seeka is the soulful, genre-bending solo project of Australian singer-songwriter Ben “Boo” Gumbleton. Boo has built
an incredibly strong foundation in his home country; he has been nominated for Triple J’s Unearthed Artist of The
Year, has three tracks ARIA certified Gold, was featured on fellow Australian artist Hayden James’ 2022 album
LIFTED as well as hit the stage as his 2022 tour support, and has performed at multiple iconic Australian festivals
including Splendour In The Grass and Beyond the Valley. Now, he looks to spread his reach even further across the
globe.
In 2024, Boo Seeka released a two track EP with Boy & Bear which he then toured with them across the US & Canada. He also released his third studio album,
"Midnight Highlight", under Kygo's Palm Tree Records. He also launched his renowned food page, Food Seeka,
which has gained a strong following. Boo has been building his reputation globally with these accomplishments,
adding to his 145 million total streams, ARIA Gold certifications, and multiple sold-out Australian headline tours. | | MS61934 | |
| Showcase | Fly Deff | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 21:20 | 21:35 | Hometown: Far Rock, Queens, NY
Music Style: Old Meets New, NOSTALGIC; Vintage, but yet Innovative!
One thing’s for sure, When this New York artist speaks, you listen! With such an incredible, yet sometimes intimidating stage presence, the Big Dawg is FIERCE, and worth the watch. From rapping since only 9 years old, the flamboyant emcee has honed an unique style and crafty skillset that pushes the bar! Shining alongside some pillars in hip hop, such as General Steele (Smif-N-Wessun), Method Man (Wu-tang Clan), and Kool Keith, as well as some super talented artists in the game HeadKrack, Steph G, and Gorilla Nems, the Big Dawg is making her stamp and letting it be known that she is here to stay and assist in building the culture for hip hop. Fly Deff is exactly what her name defines her as...FLY! From her walk, her talk, approach on the Mic, that attack mode and spunky style she brings to the art of rap is definitely remarkable and a sight to see!
Fly Deff wants to elevate people of all walks of life with her Music. She plans on being the "Voice of Music" by representing Possibility and Being yourself by achieving all success that is destined for Herself, as well as others in life | | MS61779 | |
| Showcase | Jo Hill | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth Patio | Singer-Songwriter | 21:20 | 21:50 | British singer-songwriter Jo Hill recently released her debut album 'girlhood.,' (via UROK/Virgin). Spanning 14 tracks, it blends nostalgic storytelling with modern influences from Queen & Joni Mitchell to Kacey Musgraves. The singles ALL MY GIRLS ARE TOMBOYS, SUPERMARKET SUSHI, & BIG BOYS CRY TOO have already garnered acclaim from outlets like Clash, BBC Radio 1 & named BBC Introducing Ones To Watch 2025. Elton John praised Jo, saying, "She’s got a good future!"
'girlhood.' is a celebration of sisterhood, empowerment, and vulnerability. Jo explains, "It’s about wearing your vulnerability on your sleeve and being a badass while doing so." The album reflects Jo's resilience after battling Lyme disease. Her intimate jam night gatherings in the UK and beyond foster community. Following a sold-out MOTH Club show Nov'24, Jo embarked on an in-store tour across the UK, sharing her signature authenticity and storytelling brilliance. A champion of women's rights, period poverty, and mental health advocacy.
"Jo Hill is a bold, refreshing voice." – Clash
"An unapologetic ray of soaring, seductive, and spellbinding energy." – Atwood Magazine | | MS62115 | |
| Showcase | o'summer vacation | Hotel Vegas | Hotel Vegas at Volstead | Punk | 21:20 | 22:00 | Formed in Kyoto in 2010.
After a member change, the base was moved to Kobe. Current members are mikiiii(bass), Ami(vocal) and Date(drums).
Although a guitarless trio, the band's eccentric sound and unusual arrangements have been likened to the influences of lightning volt, This Heat and Melt Banana.
2021 Signed a contract with UK-based DAMNABLY RECORDS, to which Otoboke Beaver and Shonen Knife belong, and released their first album, Wicked Heart.
2023 Invited by Markus Acher (a.k.a THE NOTWIST, 13&God, etc.), the most important figure in German indie rock, to tour seven German cities.
In the same year, they performed at the ALIEN DISKO FES in Munich again.
They performed with Juana Molina and other artists from all over the world and received three encores in front of an audience of over 1000 people.
In 2024, the band will tour Europe, visiting three countries.
Their second album, mixed and produced by Shinji Masuko(a.k.a BOREDOMS,DMBQ),watchman (a.k.a. COALTAR OF THE DEEPERS, MELT BANANA), was released in October 2024 on the German label Alien Transistor in cooperation with the renowned electronica label morr music. It was released on Alien Transistor. | | MS62335 | |
| Showcase | Ivan Solis | Hotel Vegas | Hotel Vegas | Pop | 21:25 | 21:55 | Ivan Solis is an avant-garde pop artist whose music explores the intersection of experimental sounds and mainstream appeal. With his very own approach to songwriting and production, Ivan creates genre-defying tracks that blend pop melodies with innovative instrumentation. | | MS61903 | |
| Special Event | ¿Desayunaste? Breakfast Comes First | Moody Amphitheater @ Waterloo Park | Billboard Presents The Stage | Special Event | 21:30 | 23:30 | McDonald's celebrates mamá's age-old question, ¿Desayunaste? and reminds fans that Breakfast Comes First. Featuring breakfast classic menu items and merch giveaways, McDonald's will be present at the SXSW Registrant Lounge and Billboard 'The Stage' concert series from March 12 - March 15. | | OE46193 | |
| Showcase | Adezy | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 21:30 | 21:40 | | | MS62669 | |
| Screening | Baby Doe | Alamo Lamar | Alamo Lamar 8 | Documentary Feature | 21:30 | 23:10 | Check out the Conference Session True Crime 2.0 with director Jessica Earnshaw
30 years ago, Gail Ritchey, a young woman from a conservative Christian community in rural Ohio, gave birth alone and left her newborn in the woods. Now a mother of three, her quiet suburban life is shattered when DNA evidence links her to “Geauga’s Child,” and she is arrested for murder - despite saying the baby was stillborn. Facing a life sentence, Gail leans on her family for support as she confronts the weight of societal and religious pressures. Directed by Jessica Earnshaw (Jacinta), BABY DOE cuts through the headlines to uncover the human complexity of Gail’s case - examining the intersection of women’s health, justice, and the outside forces that continue to shape stories like hers. | Jessica Earnshaw | FS18368 | |
| Screening | Baby Doe | Alamo Lamar | Alamo Lamar 1 | Documentary Feature | 21:30 | 23:10 | Check out the Conference Session True Crime 2.0 with director Jessica Earnshaw
30 years ago, Gail Ritchey, a young woman from a conservative Christian community in rural Ohio, gave birth alone and left her newborn in the woods. Now a mother of three, her quiet suburban life is shattered when DNA evidence links her to “Geauga’s Child,” and she is arrested for murder - despite saying the baby was stillborn. Facing a life sentence, Gail leans on her family for support as she confronts the weight of societal and religious pressures. Directed by Jessica Earnshaw (Jacinta), BABY DOE cuts through the headlines to uncover the human complexity of Gail’s case - examining the intersection of women’s health, justice, and the outside forces that continue to shape stories like hers. | Jessica Earnshaw | FS18367 | |
| Showcase | Big Zeeks | Mala Fama | Mala Fama | Reggae | 21:30 | 22:00 | Hailing from the heart of Harlesden, North West London,
“The Fresh Prince of
Harlesden” aka “BIG ZEEKS” is an independent, universal dancehall lyrists, who
is an undisputed, talented artist, who consistently sets the bar high with
continuous growth and versatility.
Firmly cementing his place as a pivotal figure within UK dancehall music with
hits: #Happy, YO, It’s a lot of money, BIG ZEEKS has built much of his notoriety
by building a cult following, bridging the gap between UK Rap and Jamaican
Dancehall merged to create a sub-genre: UK Dancehall.
BIG ZEEKS has gained much of his notoriety by building a sound reputation
working with some of the most critically acclaimed artists such as Dexta Daps,
Chronic Law, Spice, Shensea, Kranium and WSTRN (to name a few).
His roaring talent has allowed him to sell out his own headline shows, toured
the world as a supporting act globally, and had the amazing opportunity of
performing at various international festivals including the reknowned
infamous Glastonbury, City Splash and SXSW in Texas. Not only is Big Zeeks
building an organic following, he has managed to accumulate over 3,000,000
streams on Spotify alone with the continuity of numbers | | MS62761 | |
| Showcase | Bobby PITSTOP | Antone’s | Antone’s | Hip-Hop / Rap | 21:30 | 21:40 | Bobby PITSTOP is a hip-hop artist and producer from Austin Texas, whose sound draws heavily from the raw, gritty energy of Southern hip-hop, inspired by legends like Three 6 Mafia and the experimental vibes of artists like Lucki, $uicideboy$, and Earl Sweatshirt. Growing up immersed in the Cloud Rap era, Bobby PITSTOP has crafted a unique style that blends haunting melodies, hard-hitting beats, and introspective lyricism. With a deep appreciation for the aesthetics of punk, dark fantasy, and the macabre, their music paints vivid, shadowy worlds that resonate with fans who crave both intensity and authenticity. Bridging genres and influences, he delivers a visceral, boundary-pushing sound that is as chilling as it is captivating. | | MS61662 | |
| Showcase | Bobby PITSTOP | Antone’s | Antone’s | Hip-Hop / Rap | 21:30 | 21:40 | Bobby PITSTOP is a hip-hop artist and producer from Austin Texas, whose sound draws heavily from the raw, gritty energy of Southern hip-hop, inspired by legends like Three 6 Mafia and the experimental vibes of artists like Lucki, $uicideboy$, and Earl Sweatshirt. Growing up immersed in the Cloud Rap era, Bobby PITSTOP has crafted a unique style that blends haunting melodies, hard-hitting beats, and introspective lyricism. With a deep appreciation for the aesthetics of punk, dark fantasy, and the macabre, their music paints vivid, shadowy worlds that resonate with fans who crave both intensity and authenticity. Bridging genres and influences, he delivers a visceral, boundary-pushing sound that is as chilling as it is captivating. | | MS63051 | |
| Screening | Creede U.S.A. | Violet Crown Cinema | Violet Crown Cinema 4 | Documentary Feature | 21:30 | 23:04 | Check out the Conference Session Creating New American Stories of Us with director Kahane Corn Cooperman
Creede is a tiny, remote, mining town where residents hold tightly to their heritage. When the townspeople brought in a theater company in 1966 to bolster the dwindling economy, they opened its doors to all manner of folk and progressive ideas. This is not quite what they had intended. Almost 60 years later, with these two worlds living side by side, Creede is a taut microcosm of current national divisions. Guns in classrooms? Pronouns, what now? Weaving intimate storylines of its nuanced residents, tense debates at town meetings and forays into its rich history, Creede U.S.A. offers a hopeful, humanistic and urgent glimpse at a community that must continually negotiate its common ground. | Kahane Corn Cooperman, Kahane Corn Cooperman | FS18253 | |
| Screening | Creede U.S.A. | Violet Crown Cinema | Violet Crown Cinema 2 | Documentary Feature | 21:30 | 23:04 | Check out the Conference Session Creating New American Stories of Us with director Kahane Corn Cooperman
Creede is a tiny, remote, mining town where residents hold tightly to their heritage. When the townspeople brought in a theater company in 1966 to bolster the dwindling economy, they opened its doors to all manner of folk and progressive ideas. This is not quite what they had intended. Almost 60 years later, with these two worlds living side by side, Creede is a taut microcosm of current national divisions. Guns in classrooms? Pronouns, what now? Weaving intimate storylines of its nuanced residents, tense debates at town meetings and forays into its rich history, Creede U.S.A. offers a hopeful, humanistic and urgent glimpse at a community that must continually negotiate its common ground. | Kahane Corn Cooperman, Kahane Corn Cooperman | FS18252 | |
| Showcase | Desire [DJ set] | Coconut Club | Coconut Club | DJ | 21:30 | 23:00 | Desire is an electronic band and DJ project known for crafting cinematic soundscapes and irresistible dance-floor anthems. Led by enigmatic frontwoman Megan Louise, the band has become synonymous with dark romance, hypnotic synths, and haunting melodies. Drawing inspiration from Italo disco, Giallo films, and vintage romance comics, Desire’s music blurs the line between fantasy and reality, creating dreamlike narratives of love and mystery.
Their breakout hit Under Your Spell, featured in Nicolas Winding Refn's Drive, catapulted them to international acclaim. Desire’s signature sound combines retro analog warmth with futuristic beats, a style perfectly suited for both live performances and DJ sets that take listeners on a journey through time and sound. As a DJ, Megan Louise channels Desire’s eclectic influences, mixing classic synthwave, disco noir, and cutting-edge electronic music into sets filled with intrigue and emotion. | | MS62517 | |
| Showcase | Geto Gala | Rozco's | Rozco's | Hip-Hop / Rap | 21:30 | 21:50 | After four years of passion, dedication, and collaboration, Geto Gala is proud to announce the release of their highly anticipated album Major League. Crafted alongside partners Jake Lloyd and Deezie Brown, this project reflects the journey of creativity and perseverance, blending diverse influences and experiences.
The album was born from countless late-night sessions, challenges, and breakthroughs. Over the course of four years, Jake Lloyd, Deezie Brown, and in-house producer DSII poured their hearts into every track, ensuring each one tells a story while pushing the boundaries of their sound.
Fans can expect a dynamic and sonically rich experience that reflects the evolution of Geto Gala over the years. | | MS62423 | |
| Showcase | Nae Aimèe | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 21:30 | 21:45 | | | MS62427 | |
| Screening | Together | ZACH Theatre | ZACH Theatre | Narrative Feature | 21:30 | 23:12 | Purchase Public Presale Tickets Here: "Together"
Years into their relationship, Tim and Millie (Dave Franco and Alison Brie) find themselves at a crossroads as they move to the country, abandoning all that is familiar in their lives except each other. With tensions already flaring, a nightmarish encounter with a mysterious, unnatural force threatens to corrupt their lives, their love, and their flesh. | Michael Shanks | FS18139 | |
| Showcase | Twin Shadow (DJ Set) | Coconut Club | Coconut Club Rooftop | DJ | 21:30 | 22:30 | | | MS62602 | |
| Showcase | Lizzie Berchie | Speakeasy | Speakeasy | R & B | 21:35 | 22:00 | Lizzie Berchie is a singer-songwriter and producer born and raised in East London. Fusing her influences of R&B, neo-soul, jazz, reggae and highlife, Lizzie creates her own unique and infectious soulful sound that explores a multitude of essential themes including the celebration of life, love, and self-empowerment. Her musical influences span from Ella Fitzgerald to Jill Scott and Cleo Sol.
Lizzie released her debut EP ‘Under the Sun’ in the summer of 2022, the 5 tracks featured standout singles ‘Pass Time’ ft. Kofi Stone and ‘Growth’. The EP received praise for its skillful and ambitious blend of sounds spanning R&B, neo-soul and jazz.
A year later Lizzie followed up with her sophomore EP ‘Am I An Adult Yet?’. A down to earth declaration on the whirlwind roller coasters that come with young Black British womanhood, the EP sees Lizzie boldly summon feelings of questioning, searching, longing and uncertainty.
Elsewhere Lizzie has made considerable strides building her pedigree as a live act. After releasing ‘Am I An Adult Yet?’, Lizzie headlined London’s Omeara. In 2024 Lizzie has stayed active, touring with Noname and playing festivals and showcases across the UK and Europe. | | MS61306 | |
| Showcase | NSQK | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Pop | 21:35 | 22:20 | Rodrigo Torres, aka Nsqk (pronounced “nesquik”), is an artist and producer from Monterrey, Mexico. He has established himself as one of the innovators of the alternative urban genre, leaving a significant impact on the national scene and beginning to break into the international Latin industry.
Nsqk has had a stellar 2024, achieving his first international tour and 12 sold-out shows, with over 40,000 tickets sold during the "ALTER EGO TOUR." This momentum is driven by his album released in August 2024, ATP (Aún Te Pienso), which marked a turning point in his career. In addition to debuting at #5 on Spotify's "Top Albums Debut Global" chart and #1 on Apple Music's "Top Albums Mexico All Genres," the album has surpassed 100 million streams, cementing Nsqk as one of the leading figures in contemporary music. | | MS61547 | |
| Showcase | Jame Minogue | The Driskill | The Driskill Bar & Grill | Pop | 21:40 | 22:10 | Billboard-featured Dominican-Irish artist jame minogue grew up in a small New Jersey town and later moved to Los Angeles after dropping out of Berklee to pursue music full-time. Blending alternative, indie, synth-pop, funk, and R&B with bilingual lyricism, he’s earned comparisons to Omar Apollo and Kali Uchis. He has worked with Gustavo and Andres Farias (Juan Gabriel) and performed at NPR’s Tiny Desk Contest On The Road tour in LA, opened for The Marías at Buena Onda Festival. and Billboard Latin Music Week’s La Tribu Latina showcase.
His breakthrough project Príncipe Azul—praised by Remezcla, NPR’s World Cafe and more —cemented his progressive, cross-cultural sound. His latest EP, TV Dinner, is a dystopian romance record, signaling a bold new era of experimental, alternative influences.
Jame’s music has been featured in Netflix’s Rebelde, aired on global radio, and highlighted on playlists like Spotify’s New Music Friday, Anti Pop, Latin Pop Rising, and Apple Music 1’s Travis Mills. With his raw and vulnerable storytelling, he hopes to help at least one person feel less alone. | | MS61691 | |
| Showcase | Kayanne Peppa | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 21:40 | 21:55 | Kayanne Peppa, a 23-year-old rap-rock artist & college student from Philadelphia, masterfully blends the raw intensity of rock with the rhythmic nuances of hip-hop. Her recent breakout single, “No Threat!” released on October 9, 2023, exemplifies her distinctive sound and commanding presence. From an early age, Kayanne immersed herself in various creative pursuits, including musical theater, arts, & cosplay. She currently plays violin and the piano. Reflecting on her diverse interests, she states, “The world is gigantic and we have too much opportunity to not learn something new. Since a kid, I remember never wanting to limit myself-You never really know how much time you have left in the world, so why not try it all?”
Peppa’s foray into songwriting was inspired by her older brother, who was passionate about producing and rap during their school years. Initially, she shared her music on SoundCloud in 2016 as a lighthearted endeavor. However, with encouragement from her peers, she transformed her hobby into a professional career in 2021. With a relentless drive to push creative boundaries, Kayanne Peppa stands as a formidable and innovative force in the music industry. | | MS61979 | |
| Showcase | Ace Park | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 21:45 | 21:55 | Ace Park is a native of the Southside of Houston. South Park, to be specific, where he gets the second part of his name from. He draws inspiration from Southern, Hip Hop greats such as Lil Wayne and Curren$y all the way to the likes of Kendrick Lamar coming out of the West Coast with a slight influence of traditional Hip Hop, boom-bap sound. Based off of the criteria of some of Ace’s favorite artist, the driving force for Ace to write and create music is making people feel good, promote positive messaging mixed with the reality of growing up in black communities. With that type of inspiration, Ace has built his image and musical style around being lyrically exceptional, while being one of the best dressed doing it. That same influence helped him build his brand and develop a line of merchandise that represents his ideology and where he comes from. | | MS62662 | |
| Showcase | Projectbabyjv | Antone’s | Antone’s | Hip-Hop / Rap | 21:45 | 21:55 | Projectbabyjv is an Artist From New Orleans, LA. After Hurricane Katrina occurred in 2005 it was then time to relocate, Projectbabyjv was then sent to live & grow up with his Father who resided in Florida. And after 2009, quickly decided to relocate once more and move to Houston, Tx where he now resides and grew up. The best way to describe the type of music Projectbabyjv makes would be to call it a form of “Melodic Rap” - a mixture between including vocals as well as rap. | | MS62359 | |
| Showcase | Herencia De Patrones | Mala Vida | Mala Vida | Latin | 21:50 | 22:20 | | | MS62642 | |
| Showcase | Maruja | Hotel Vegas | Hotel Vegas Patio | Rock | 21:50 | 22:25 | Artists in the truest sense of the word, Maruja’s ferocious combination of punk, harsh noise, and transcendent cosmic jazz is
fast marking them out as one of the most exciting new acts in the UK. The years spent relentlessly honing their craft are paying off in style, driven not just by passion but rather an all-consuming need to create and perform with a visceral intensity, they are both electrifying and terrifying. Their breathtaking live show has seen the band selling out Supersonic in Paris, The Temple in Athens, Camden’s Underworld and an entire UK tour. Maruja’s debut EP ‘Knocknarea’ ended last year as the No.1 rated EP on RateYourMusic, whilst Anthony Fantano included the release in his 2023 Top 3 EPs. Recent EP ‘Connla’s Well’ is a 5 track collection and the definition of a body of work. Lead single ‘Invisible Man’ garnered support from 6 music, with both a playlist and Maida Vale session. Now having released the huge 'Break The Tension', the band have embarked on a mammoth 45 date UK/European Tour. They will make their US debut in March 2025. | | MS62307 | |
| Showcase | Rich Nanni | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 21:50 | 22:05 | Atlanta-raised rapper and songwriter Zhanei Strozier, known professionally as Rich Nanni, emerges as a beacon of authenticity and innovation in the contemporary music landscape. With an infectious energy and a magnetic presence, Nanni's music transcends boundaries, seamlessly blending bold bars with irresistible melodies. From her formative years in Atlanta writing for other artists to her meteoric rise in the industry, Nanni's journey is marked by resilience, creativity, and an unwavering commitment to her craft.
Artistic Vision:
For Rich Nanni, music serves as more than just a form of self-expression; it's a platform for empowerment and liberation. Her lyrics, infused with honesty, vulnerability, and raw emotion.
The Future:
As she continues to carve out her own lane in the industry, Rich Nanni remains steadfast in her commitment to authenticity and creativity. With her latest project she explores a diverse range of emotions and themes, further solidifying her reputation as a versatile and dynamic artist. With unwavering focus and determination, Nanni is poised to leave an indelible mark on the world of music and beyond. | | MS62379 | |
| Showcase | Ximena Soto | Cuatro Gato | Cuatro Gato | R & B | 21:50 | 22:30 | Ximena Soto is a Mexican singer and songwriter who was born and raised in the city of Monterrey, Nuevo León, Mexico, where she discovered her love and passion for music from an early age. Throughout her life, Ximena has proven to be a multifaceted person, willing to explore and create different sounds in the music scene.
In 2020, Ximena made her big debut in the music industry, capturing the attention of listeners and critics alike. His musical style encompasses a variety of genres, including R&B, Hip-Hop, Pop and Alternative. His artistic approach is based on his emotional connection with music and his ability to reflect the experiences and situations he encounters in his daily life. | | MS61898 | |
| Showcase | Bomani Ray Barton | Rozco's | Rozco's | Hip-Hop / Rap | 21:55 | 22:10 | | | MS62406 | |
| Showcase | ¿Qiensave? | Lamberts | Lamberts | Latin | 22:00 | 22:40 | ¿Qiensave? is a powerhouse of rhythm and energy, redefining modern cumbia with their electrifying "Cumbia Urbana" sound. Blending traditional cumbia rhythms rooted in their Michoacán heritage with rock, reggae, and hip-hop, their vibrant fusion is impossible to resist. Known for high-octane performances, they turn every stage into a dance floor, captivating audiences across California, Arizona, Mexico, and Colombia. Their music brings generations together, combining nostalgic melodies with modern beats.
Currently, ¿Qiensave? is riding a wave of innovation and collaboration. Their remix album Reanimación, produced by nu-cumbia legend El Dusty, breathes new life into fan favorites with explosive urban vibes. Singles like “Quemayama Remix” featuring Deuce Eclipse and “High Class Remix” with Boogát showcase their evolving sound. In 2024, they collaborated with singer-songwriter Chuck Prophet on Wake the Dead, contributing to eight tracks intertwining cumbia with storytelling. As they tour with Chuck Prophet and prepare for their summer 2025 album Y Así Las Cosas, ¿Qiensave? continues to push boundaries and solidify their place as modern cumbia torchbearers. | | MS61628 | |
| Showcase | Alicia Clara | Swan Dive | Swan Dive | Pop | 22:00 | 22:40 | Alicia Clara is a Swiss-Canadian singer-songwriter based in Montreal. Launching her music career during the strange, suspended time of the pandemic, Clara released her first two EPs, Outsider/Unusual and Velveteen, in a world where connections were forged almost entirely online.
This unmoored beginning shaped her artistry, embedding in her work a sometimes unsettling duality: the longing for connection followed by a deep embrace of solitude. Her new single, Nothing Dazzled, out February 6, 2025, with distribution via Happy Life, stands out as Alicia Clara’s rockiest track to date. Layers of guitars drenched in effects and distortion—a signature of producer Chris Steward, one-half of Montreal music duo Bodywash—are balanced against her soft, velvety vocals.
With vocals often compared to the likes of Hope Sandoval and Jessica Pratt, Clara’s past two EPs have won acclaim from CBC, Exclaim!, Le Devoir, have charted !earshot and Bandcamp’s Bandcamp’s Best Selling Albums in Indie Pop, and led her to perform at festivals such as SXSW and the Montreux Jazz Festival in Switzerland, and see her support Thundercat at the Festival d’été de Québec (FEQ) in July 2025. | | MS61382 | |
| Showcase | Big Phony | Stephen F's Bar | Stephen F's Bar | Singer-Songwriter | 22:00 | 22:40 | 2023 Rolling Stone Magazine:
“Born and raised in New York City, Bobby Choy (Big Phony) found himself pursuing his passion for music after his family's relocation to Los Angeles when he was 14. Left behind in New York City to attend the renowned School of Performing Arts and Music and Art, Big Phony honed his craft while living independently in his city apartment.
In the late 90s, driven by strong religious beliefs, Big Phony ventured to Boston to study to become a pastor at a Christian college. However, he soon realized this wasn't his calling and redirected his focus back to his music. Following college, he embarked on his journey as a singer-songwriter, swiftly amassing a dedicated fan base through his compelling songs and performances.
In 2011, Big Phony made the bold move to South Korea, the country his parents originally hailed from. There, he found himself building an unexpected connection with the culture he came to cherish and identify with. He has graced the stages of over 50 live venues in Korea and has made appearances on Korean TV and radio. Notably, he also contributed his musical talents to artists like Andrea Bocelli and the Korean punk rock legends, No Brain." | | MS62110 | |
| Showcase | BLACK FONDU | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Hip-Hop / Rap | 22:00 | 22:30 | BLACK FONDU, a 21-year-old artist born in Accra, Ghana, and based in London, is known for crafting immersive soundscapes that “blend electronic elements with hip-hop and abstract grime”—a genre the artist coins. Making waves since early 2024 the at various south london venues, supporting the likes of Shame and Fat Dog, as well as Detroit glitch-rap masters, HiTech, and New Orleans punk band Special Interest further afield, BLACK FONDU has been amassing a motley crew of punk, hip hop and avant-garde fans. Letting the visceral intensity of his live performances do the talking, his lyrics are often buried deep within the music, sometimes indistinguishable from his esoteric sonic world, and we are kept, fascinated, at arm’s length. Similarly, the artist's visual world is very much his own creation- as seen in the self-made video for 6Music B-listed track Another Domestic. There is the sense of the alien there, something incomprehensible, abrasive, yet addictive, as he patchworks his array of influences from the simple to the extreme. There is no telling where BLACK FONDU will go next, he feels like an artist who lives minute to minute, and it’s up to us to make sure we can keep up. | | MS61553 | |
| Showcase | Black Polish | Parish | Parish | Singer-Songwriter | 22:00 | 22:40 | Jayden Nicole Binnix (they/them), known professionally as Black Polish, embarked on their musical journey at the age of 13. Drawing inspiration from a diverse array of artists including Twenty One Pilots, Fleetwood Mac, Nicki Minaj, Melanie Martinez, and Mitski, the Alternative/Indie artist, now 19 years old, released their debut album Forest (Monsters Live In The Trees) on January 26th, 2024. Identifying as a member of both the BIPOC and LGBTQIA+ communities, Black Polish brings a unique perspective to their interpretation of the world. Their presence in these spheres is marked by a powerful assertion of identity. They ardently champion mental health awareness while maintaining a heightened sensitivity towards other marginalized groups. This rich tapestry of life experiences continues to inform Black Polish's art and music. | | MS61341 | |
| Showcase | Blakchyl | Lefty’s Brick Bar | Lefty’s Brick Bar | Hip-Hop / Rap | 22:00 | 22:40 | Rapper Blakchyl's (formerly known as T-Fly) is a talented, community-minded wordsmith, having come up in the local hip hop community collaborating with music collectives, nonprofits and filmmakers. The queer artist has three European tours under her belt plus opening slots for Talib Kweli, Snow Tha Product, Jean Grae, Bizzy Bone and Scarface and her new album Better Than I Imagined (produced by The Mask), was accompanied by a short film and dropped in July. Although Blakchyl is an independent artist, she recently landed a deal with Brighton, UK-based Tru Thought Records. Blakchyl's accolades continue as she has been a featured artist on an Austin Chronicle cover, was nominated for Best Hip Hop Artist, released an EP (Call Me Sometimes) and played a Waterloo Records in-store. It all comes down to her "powerful and effervescent songs" (CultureMap) and her love for the craft and it's community. Newest E.P Process of Shinnin available Everywhere. | | MS62001 | |
| Showcase | Brennan Wedl | Continental Club | Continental Club | Alt Country | 22:00 | 22:40 | Brennan Wedl documents those dizzying years spent in the world of ‘twenty-something’. Her
radically unvarnished accounts detail an expansive universe that interweaves the everyday
with scenes that might include catholic church camps, queer awakenings, one-night stands, or
collapsed ‘forever’ relationships. The result? An eminently relatable catalog of moments when
profound realizations arrive unexpectedly.
While she has been steadily releasing poignant dispatches as a solo artist since 2016, in 2024
she takes a striking step forward with a new series of singles that will be released via Kill Rock
Stars. These recordings capture Wedl at her most unbounded and creatively impulsive;
delivering sweetly lilting country one minute, and crashing rock the next, ringing out with
jangling brightness at times and introspective in hushed acoustic guitar picking elsewhere.
This impulsiveness is something that Wedl wrestles with daily. Much of her material is
indirectly inspired by her quest to live cleanly after the realization that she couldn’t live the life
she wanted when drugs and alcohol were involved. However, in a move that is definitive of her
approach, she explodes this specific expe | | MS62917 | |
| Showcase | Brennan Wedl | Continental Club | Continental Club | Alt Country | 22:00 | 22:40 | Brennan Wedl documents those dizzying years spent in the world of ‘twenty-something’. Her
radically unvarnished accounts detail an expansive universe that interweaves the everyday
with scenes that might include catholic church camps, queer awakenings, one-night stands, or
collapsed ‘forever’ relationships. The result? An eminently relatable catalog of moments when
profound realizations arrive unexpectedly.
While she has been steadily releasing poignant dispatches as a solo artist since 2016, in 2024
she takes a striking step forward with a new series of singles that will be released via Kill Rock
Stars. These recordings capture Wedl at her most unbounded and creatively impulsive;
delivering sweetly lilting country one minute, and crashing rock the next, ringing out with
jangling brightness at times and introspective in hushed acoustic guitar picking elsewhere.
This impulsiveness is something that Wedl wrestles with daily. Much of her material is
indirectly inspired by her quest to live cleanly after the realization that she couldn’t live the life
she wanted when drugs and alcohol were involved. However, in a move that is definitive of her
approach, she explodes this specific expe | | MS61457 | |
| Showcase | Carson Jeffrey | Saxon Pub | Saxon Pub | Country | 22:00 | 22:40 | | | MS62689 | |
| Showcase | DEADMAN | Continental Club | Continental Club | Americana | 22:00 | 22:40 | Steven Collins (aka DEADMAN) has collaborated with renowned producers Mark Howard (Bob Dylan, REM, Tom Waits, Willie Nelson) and Malcolm Burn (Emmylou Harris, The Neville Brothers). Collins has shared the stage with Daniel Lanois and performed with his band at Willie Nelson's Fourth of July Picnic. DEADMAN’s record, Take Up Your Mat and Walk, spent 24 weeks at number one on the EuroAmericana charts, and the band served as the backing group for Garth Hudson of The Band during a tribute to Levon Helm at Sweden's Peace and Love Festival. Six Milagros marks DEADMAN’s return to the Texas and international music scenes, launching with a full set on the main stage at Texas Monthly's BBQ Fest 2024.
Steven has a unique approach in creating singular sonic identifiers that are easily identifiable in his work as a songwriter, recording artist and as a producer. His approach to studio installation in inspired spaces allows for him to capture rare and timeless performances. | | MS63042 | |
| Showcase | Delivery | Valhalla | Valhalla | Rock | 22:00 | 22:40 | ‘Really cool band from Australia’ - Henry Rollins
Top 10 Australian Albums 2022 - Rolling Stone
8/10 - Clash Magazine
4/5 stars - NME | | MS61614 | |
| Showcase | Holy Fuck | Rivian Park | International Nights at Rivian Park | Electronic | 22:00 | 22:50 | Canadian quartet Holy Fuck have always been happy to plow a distinctly lone furrow. Never ones to chase the limelight or hop on any genre-wagon that happens to be passing by, they’ve played by their own rules for the past part of 20 years and five albums. It’s for that reason that they’ve become one of the country’s finest, and most influential, exports, with their widescreen, technicolour, crescendo-heavy and highly danceable sound often finding itself imitated, but never bettered. Even after attracting mainstream attention thanks to appearing on the soundtracks to The Substance, Breaking Bad, Mr Robot & Invincible to name a few, the band has continued to go against the grain in a cultural landscape that that prioritises and lionises the safe and predictable over the marginal and single-minded. | | MS61826 | |
| Showcase | Honeyglaze | Central Presbyterian Church | Central Presbyterian Church | Rock | 22:00 | 22:40 | Honeyglaze’s second album, Real Deal, and first for Fat Possum, feels like their coming of age moment. The band have taken the foundations laid on their debut and focused it into a mammoth record filled with crashing riffs, devastating vocal performances, and nuanced breakdowns, resulting in a mature, complex record grappling with negative relationships, the mundanity of adult life, and identity. | | MS61896 | |
| Showcase | Jaxs | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 22:00 | 22:15 | Jaxs is a powerhouse rapper from Burgaw, NC, now based in Charlotte, blending hip-hop and rock with sharp lyricism, dry humor, and an unstoppable attitude. Inspired by Eminem and Missy Elliott, she delivers bold, high-energy performances that demand attention.
She began her rap career in the Black college circuit in Greensboro, NC, where she became known for her clever bars and strong performance presence, going viral multiple times with her freestyles over classic hip-hop beats. Since then, she’s toured with DaBaby, premiered on Netflix’s Rhythm & Flow finishing as a Top 5 Finalist i recently teamed up with DTLR and New Balance for a major brand collaboration.
Her latest single, "Tomato Tomato," is gaining momentum, and she went viral for her freestyle over Fatman Scoop’s "Be Faithful." In 2024, she’ll perform at Carolina Daze in Greensboro, adding another powerful performance to her growing resume.
Jaxs is also returning for her second festival appearance with Carefree Black Girl at SXSW, solidifying her presence in major music spaces. With raw talent and fearless energy, she’s ready to make a lasting impact. | | MS62530 | |
| Showcase | Jonathan Ferr | Flamingo Cantina | Flamingo Cantina | Jazz | 22:00 | 22:40 | Jonathan Ferr is the revelation of Brazilian jazz. One of the most celebrated names in the new generation of piano and new jazz in Brazil. Acclaimed by the Spanish newspaper El País as “Standard Bearer of Rio Jazz”.
With his innovative Urban Jazz he has been breaking public and critical perceptions of elitist and inaccessible jazz.
His music flirts with Hip Hop, Rock, Brazilian urban músic, neo soul, Electronic and other urban sounds.
His productions and lyrics are based on the philosophy of spirituality and universal love.
He has collaborated on stage with artists such as Kamasi Washington,, Criolo, Luedji Luna, Liniker, and opened a concert of Snarky Puppy in Brazil.
Jonathan was nominated for 3 consecutive years for the Multishow Award for best instrumentalist of the year; In 2025 his album was nominated for the Release of the Year category at the traditional Brazilian Music Award. | | MS61613 | |
| Showcase | Lucy Sugerman | The Creek and the Cave | The Creek and the Cave | Pop | 22:00 | 22:40 | Hailing from Canberra, Australia, Lucy Sugerman has a sixth-sense for storytelling. Coupled with a gift for crafting assured melodic hooks, it’s the perfect recipe for sweet folky alt-pop that still packs a punch. Possessing an impressive work ethic and dedication to staying true to herself, letting people into her world through tales of her struggles and triumphs in romance and growing up, Lucy’s quirky and genre-defying music is youthful yet poised.
The charming songwriter first graced airwaves with a collaboration with platinum-certified Australian and Brooklyn-based artist LANKS ‘I’d Do It All Again’. In the past year, the multi-instrumentalist has triumphantly played major festivals and tours in her home country, plus showcased at Australia’s premier music conference BIGSOUND - all while balancing her various side quests (including a bit of radio presenting, music academic research and music advocacy).Currently in the studio writing and creating her next chapter of songs with collaborators like Joe Faris (NZ) and Drew Pearson (US), 2025 promises to be a defining year for Lucy as she continues to capture the hearts of listeners far beyond her home country. | | MS61105 | |
| Showcase | Mall Girl | The Driskill | The Crystal Room @ The Driskill | Rock | 22:00 | 22:40 | Norwegian indie pop outfit Mall Girl bring boundless energy, edgy experimentation, and a powerful creative force to everything they do.
The outfit of local talents came together after a series of jam sessions led to something magical. From the rhymes of A$AP Rocky to the vocal ease of Rickie Lee Jones, the group finds inspiration in innovative art, regardless of genre. That varied palate helped them to create a sound all their own, fusing relatable, engulfing lyrics with elements plucked from classic pop and gritty midwestern emo.
«Pure Love», the second record represents an exciting new chapter for the buzzed-about band, released on Jansen Records in January 2024. The release follows a successful album release in 2022 with their debut «Superstar». The band has been seen at festivals like Øyafestivalen, Roskilde and other big Norwegians festivals, and the band is now ready to spread their music outside the Scandinavian borders. | | MS62850 | |
| Showcase | Mar Keith Anthony | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 22:00 | 22:10 | Driven by boundless ambition and a versatile skill set, I’m poised to make waves in the music and fashion industries. My mission? To rewrite history while forging a path of influence and innovation. Fueled by faith and determination, I aspire to lead by example, inspiring aspiring creatives to break into the realm of entertainment gaming and fashion with unwavering character and vision.
Thriving under pressure, I embrace new challenges daily and adapt swiftly to fast-paced environments. My name is Mar Keith Anthony, and I’m not just another MC — I’m a force to be reckoned with. Hailing from Southern California, I boast a diverse career as a entrepreneur, singer, rapper, songwriter, and producer, backed by multiple degrees in recording arts and entertainment business from the renowned LA Film School.
Leading brand collaborations with iconic brands such as Supreme, Puma, Champion and many others along with collaborating with Grammy Award-winning producers like Jairus Mozee and platinum producer De Knight, I’ve been able to solidify song placements on television networks such as Netflix, CW and Amazon. Setting the sky as the limit for creatives alike.
Driven by boundless ambition | | MS62712 | |
| Showcase | Monsoon | Low Down Lounge | Low Down Lounge | Rock | 22:00 | 22:40 | This is the part where I have to tell you about the band and pretend an outside source wrote something really flattering in the passage below. Unfortunately no one ever said anything nice about us, so here I go. "Monsoon is a really good two piece art rock band from Athens, Ga"
-Sienna Chandler
Don’t worry, it’s not the kind of indie rock where the reverb pedal stays on as I stare blankly at the fretboard of an unscathed guitar. If we've got anything, it's that Joey and I spent 5 years creating Ghost Party and wanted to make our live show as attractive as we think our album is. It’s not easy to do that, especially when it's 2 people running everything.
I book the shows and he builds everything from the ground up -the speakers and the light show. I write, he records. It's a perfect balance. He's also a libra.
In 2016 we were placed on a Toyota commercial that aired on the Superbowl. Pretty insane moment for a small local punk band. We didn’t get rich or famous like we wanted to, but I think it’s still something to be proud of. After that, Sienna wrote Ghost Party, reconnected with Joey, and now Monsoon tours all over the universe connecting with others through the power of music. | | MS62132 | |
| Screening | New Jack Fury | Alamo Lamar | Alamo Lamar 7 | Narrative Feature | 22:00 | 23:28 | It's the 80s. Dylan Gamble is a straight-edged, undercover police officer working to take down a powerful crime organization called the Styles Syndicate. However, Dylan is fired before doing so. A year passes, Gamble has a new life and a new girlfriend by the name of Tanisha. Unfortunately, she is kidnapped by the Syndicate and Gamble must save her.
He reluctantly gets the help of a small time crook named Hendrix Moon & Moon’s arch-rival, a mild-mannered moonwalker named Leslie Kindall. Will Dylan find his sweet thang, Tanisha? Will he be able to also take down the Syndicate? Can Moon & Leslie go the entire length of this film without killing one another? Find out more on New Jack Fury! | Lanfia Wal | FS18402 | |
| Screening | New Jack Fury | Alamo Lamar | Alamo Lamar 2 | Narrative Feature | 22:00 | 23:28 | It's the 80s. Dylan Gamble is a straight-edged, undercover police officer working to take down a powerful crime organization called the Styles Syndicate. However, Dylan is fired before doing so. A year passes, Gamble has a new life and a new girlfriend by the name of Tanisha. Unfortunately, she is kidnapped by the Syndicate and Gamble must save her.
He reluctantly gets the help of a small time crook named Hendrix Moon & Moon’s arch-rival, a mild-mannered moonwalker named Leslie Kindall. Will Dylan find his sweet thang, Tanisha? Will he be able to also take down the Syndicate? Can Moon & Leslie go the entire length of this film without killing one another? Find out more on New Jack Fury! | Lanfia Wal | FS18401 | |
| Showcase | Paisley Fields | The 13th Floor | The 13th Floor | Country | 22:00 | 22:40 | Paisley Fields writes country music. His songs are tender and authentic, but also pretty good with a joke. They’re mindful of tradition, but deeply informed by his singular background -- as a teenage Midwestern church pianist, a Manhattan piano bar survivor, and a former touring member of pioneering queer country outfit, Lavender Country. | | MS61167 | |
| Showcase | Shame Gang | Antone’s | Antone’s | Hip-Hop / Rap | 22:00 | 22:10 | From gracing the cover of Indy
Weekly to being named Raleigh
Tribune's Artist of the Month in June
2023, this artist's talent shines
brightly. Shame Gang was also
honored as the Best Male Artist at the
Carolina Music Awards and crowned
Shade 45's Best New Artist of 2023.
These accolades showcase their
remarkable journey and undeniable
impact on the music.
Shame Gang, a force to be reckoned with
in the hip-hop scene, has left an indelible
mark on the industry. His electrifying
performance on Shade 45 have captivated
audiences. He has shared stages with
legendary acts like Wu-Tang Clan, Bone
Thugs-n-Harmony, and KRS-One, to name
just a few. With a rap sheet featuring
collaborations with heavyweights like The
Game, Rapper Big Pooh, and Skyzoo, he
has solidified their status as a respected
crew. His music and accomplishments
have been recognized by prominent media
outlets, including Vibe Magazine, Revolt,
BET, XXL, and NPR Music, cementing
Shame Gang as a true trailblazer in the
world of hip-hop. | | MS62487 | |
| Showcase | Shobsy | Las Perlas | Las Perlas | Pop | 22:00 | 22:40 | Having recently signed a worldwide music publishing deal with Pangea International Publishing (partnered with Sony Music Publishing) Shobsy returns to Los Angeles on March 19th where he will be the Special Guest performer at the International Music Industry Awards.
Shobsy has performed numerous sold out shows at over the past year. He plays his biggest headline gig at Whelan’s, Dublin at the end of March.
In March 2024 he performed as Special Guest at The International Music Industry Person of the Year Award presentation to Jacqueline Saturn (President Virgin Music Group North America)
In July he was one of a handful of Irish acts (alongside Dermot Kennedy & Gavin James) invited to perform at a special Irish Music Industry showcase event hosted by the President of Ireland at the President’s residence in Dublin.
His Track 'Entertainment' was selected as 'Irish Track of the Year' by the Irish Daily Mirror in December 2024 alongside Fontaines D.C. who were selected as the Irish Album of the Year.
Stuart Clarke (HotPress) "It’s not being duly hyperbolic to say that Shobsy could soon be sitting at Pop’s top table with the likes of Harry Styles, Lewis Capaldi and Sam Smith" | | MS62050 | |
| Showcase | Soda Blonde | The Velveeta Room | The Velveeta Room | Pop | 22:00 | 22:40 | Soda Blonde are an alt-pop band from Dublin, Ireland, formed in 2019 by former members of the critically acclaimed Little Green Cars. Fronted by Faye O’Rourke (vocals, songwriting), alongside Adam O’Regan (guitar, production), Dylan Lynch (drums), and Donagh Seaver O’Leary (bass), the band is known for their atmospheric synths, glassy guitars, dynamic rhythms, and introspective lyrics that explore identity, relationships, and self-discovery.
Their debut album Small Talk (2021) earned a Choice Music Prize nomination, praised for its cinematic soundscapes and sharp social commentary. The follow-up, Dream Big (2023), continued their success with bold arrangements and fresh production.
In 2024, Soda Blonde released their latest single, “Bully”, which Nialler9 described as having “a bright Talking Heads / Cut Copy ’80s vibe in the best way.” The track has received strong radio support from BBC Radio 2 and 6 Music.
With a sold-out orchestral performance at Dublin’s National Concert Hall and new music on the way, Soda Blonde is set to bring their eclectic and captivating sound to SXSW 2025. | | MS61096 | |
| Showcase | Sofie Royer | Shangri-La | Shangri-La | Pop | 22:00 | 22:40 | Sofie Royer is an Austrian-Iranian musician and producer. She guested on Lewis OfMan’s latest record Cristal Medium Blue, on Toro Y Moi’s album MAHAL, and recently opened for Lana Del Rey, Air and LCD Soundsystem. Her shows are a vibrant mixture of hauntingly beautiful ballads combined with her unique sense of dance and pop.
Sofie's third album, Young-Girl Forever, was released in November 2024 on Stones Throw Records and has been praised by media outlets such as The Guardian, which wrote: "Royer is one of Europe’s most perplexingly overlooked pop stars”. | | MS61431 | |
| Showcase | SoundMass | Zilker Brewing | Zilker Brewing | Avant / Experimental | 22:00 | 22:50 | SoundMass is an ever-evolving collaboration between Austin's My Education and Utah's Theta Naught, renowned for their immersive, cinematic soundscapes and dynamic live performances. Since their inception, SoundMass has captivated audiences with their seamless fusion of post-rock, ambient, classical, and experimental elements, creating music that is as emotive as it is expansive.
Their latest album, SoundMass III: Ampersand (2024), marks a significant evolution in their sound. The album explores themes of connection and duality, pushing the boundaries of their collaborative creativity. Tracks from the album weave together moments of delicate introspection and thunderous crescendos, offering listeners a transformative auditory journey.
For fans of instrumental storytelling and boundary-pushing post-rock, SoundMass continues to stand as a testament to the power of collaboration and the art of sonic exploration. | | MS61303 | |
| Showcase | Steve Wynn | St David's Historic Sanctuary | St David's Historic Sanctuary | Rock | 22:00 | 22:40 | Steve Wynn is a founding member of The Dream Syndicate, whose debut album “The Days of Wine and Roses” is a key touchstone for the beginning of the indie rock movement. His latest album “Make It Right” (Fire Records) and his memoir “I Wouldn’t Say It If It Wasn’t True” (Jawbone Press) were both released September, 2024. | | MS61214 | |
| Showcase | Tokio Myers | Cooper's BBQ | Cooper's BBQ | Classical | 22:00 | 22:40 | As Classic BRITS ‘Breakthrough Artist of the Year’ in 2018, Tokio Myers is one of the most dynamic talents to emerge from the UK. The multi-instrumentalist fuses classical piano, electronica and percussive influences to shatter boundaries across musical genres.
Tokio captivated the nation through his appearances on Britain's Got Talent, showcasing his skills as a composer, producer and performance artist. After being crowned winner he was invited to perform on the Royal Variety Show broadcast to over 200 million people and signed a recording contract with Simon Cowell at Syco Entertainment. Tokio released his highly acclaimed debut album 'Our Generation’, reaching #4 in the official album charts, the first pianist to achieve this since the legendary Robert Miles. Tokio delivered sold out tours around the UK & Ireland, venues included Printworks, The Shepherds Bush Empire and the O2 Forum. Tokio released his debut classical album in 2023, playing a sold out UK classical tour finishing at the famous Union Chapel. His widely anticipated second production album titled 'Our Generation II' is due for release in 2025. This includes an array of cinematic, classical and electronic tracks. | | MS61570 | |
| Showcase | Tokyo den nou | Elysium | Elysium | Electronic | 22:00 | 22:40 | 「Tokyo Syncs the World」
──Connecting sounds from Tokyo to the world!
TOKYO DEN-NOU from DEN-ON-BU is a three-member DJ vocal unit from the DEN-ON-BU Project “NEO TOKYO”, comprised of members Neneruneru, Yanami Rain, and Kanou Hikari. The dance music original character project DEN-ON-BU is produced by Bandai Namco Entertainment.
Produced by 15STYLE, a company led by ICHIGO RINAHAMU, the unit fascinates listeners with dance music and unique visual impact, set in the futuristic city of Neo Tokyo.
The group’s distinctive performance style features a fusion of DJing and vocals.
Currently, the group is mainly active in Japan with a number of overseas performances expanding their global fanbase with Tokyo-based sounds.
Neneruneru (Voiced by ICHIGO RINAHAMU) ex.CY8ER
Kanou Hikari (Voiced by AiAi) ex.Shiritsu Ebisu Chugaku
Yanami Rain（Voiced by yAmmy）ex.CY8ER | | MS61721 | |
| Showcase | Truck Violence | Chess Club | Chess Club | Rock | 22:00 | 22:40 | Truck Violence (Montréal, QC) is a medley that wails its way through the bitters of modern Western Canadian hardcore and folk, an honesty and shamelessness in disappointment that is both a comfort and a stern regard. Starting in 2021 with a move from the prairies of Alberta to Montréal, guitarist-banjoist Paul Lecours and singer-poet Karsyn Henderson, from sticks to city, have had to adapt whilst maintaining roots and authenticity. Informed by punk, shoegaze and sludge, their unique sound is the product of a multiple-project span that saw an array of sonic changes.With the full-length release of Violence (July 5th, 2024 via Mothland), the route is set for Truck Violence’s crashing ode to their roots and violent betterment to continue at full speed. Aiming to embrace the catharsis of hardcore, while commemorating their roots in folk and country music, this debut long-player from the Montréal four-piece is concerned with the all-too-hushed addiction, abuse and dysfunction in isolated country families. Highly recommended for fans of earnest heavy music with an experimental edge à la Show Me The Body, Chat Pile or The Chariot. | | MS61418 | |
| Showcase | untitled (halo) | Mohawk | Mohawk Indoor | Rock | 22:00 | 22:40 | untitled (halo) is an LA based band. | | MS61856 | |
| Showcase | Zikai | Marlow | Marlow | R & B | 22:00 | 22:40 | Swedish/Ivory Coast artist Zikai has quickly established herself as one of the music scene’s most exciting up-and-coming talents with her unique sound, seamlessly blending R&B, soul, and pop, along with her personal lyrics. She won a Swedish Grammy for ‘Soul/R&B’ for her debut EP and was nominated again in 2024 for her sophomore EP. She has also been nominated as Rookie Artist of the Year at the Denniz Pop Awards, with a jury that includes Max Martin. BBC R1’s Mollie King called her “a name to look out for” after playing several of her latest singles, and global outlets like COLORS and Wonderland have praised her work for its emotional depth and vibrant sound.
Zikai is making a strong impact not just as an artist but also behind the scenes. Zikai has quickly gained recognition as a talented songwriter, working with some of the biggest names in the industry such as Coco Jones, JENNIE, Bebe Rhexa and more | | MS61195 | |
| Showcase | Big Freedia | Stubb’s | Stubb’s | Hip-Hop / Rap | 22:05 | 22:45 | Big Freedia, the vibrant ambassador of New Orleans Bounce music, is a force in the hip-hop world, leaving her mark on television, film, and music. From her feature on Beyoncé’s Grammy-winning single, "Break My Soul," to her collaborations on "Formation" and "Nice For What," Freedia brings her distinctive voice and infectious energy to every project. She has also released critically acclaimed EPs like "3rd Ward Bounce," "Louder," and "Big Diva Energy," and showcased her life journey in the reality series "Big Freedia Bounces Back."
Freedia's impact extends beyond music. She is a vocal advocate for racial and gender equality and LGBTQ+ rights, using her platform to promote inclusion. Her work has earned her recognition on Ebony's Power 100 list and appearances on major media outlets like Access Hollywood, Entertainment Tonight, and The Late Show with Stephen Colbert. Freedia's story was also captured in her 2015 memoir, "God Save the Queen Diva," solidifying her status as a cultural icon who embodies the spirit of New Orleans and beyond. | | MS61351 | |
| Showcase | Krisirie | Mala Fama | Mala Fama | Caribbean | 22:05 | 22:30 | Krisirie is a Barbadian singer-songwriter whose music blends R&B, reggae, jazz, Afrobeat, and hip-hop, drawing from a rich tapestry of influences including Beres Hammond, Sade, Ella Fitzgerald, and Norah Jones. Formally trained in music, Krisirie’s artistry is shaped by her Caribbean and Middle Eastern roots, along with diverse musical influences from around the world. Her energetic signature is felt in every performance, whether sharing the stage with legendary jazz trumpeter Marcus Belgrave, performing alongside reggae icon Willie Stewart of Third World, or touring with jazz pioneer Arturo Tappin. Krisirie has also opened for artists such as Jamaican singer Keznamdi and Cape Verde's June Freedom on tour. Known for her poetic lyrics and captivating stage presence, Krisirie’s music resonates deeply with themes of empowerment, love, and personal growth. At the heart of her artistry, Krisirie aims to inspire and uplift—seeking to create a lasting impact with every note. | | MS62020 | |
| Showcase | Kydd Jones | Rozco's | Rozco's | Hip-Hop / Rap | 22:10 | 22:25 | Kydd Jones is a singer-songwriter/producer who has performed at festivals like the Billboard Hot 100 Fest at Jones Beach in New York, Austin City Limits Music Festival and the Brooklyn Hip-Hop Festival. He was recently honored by City of Austin mayor Steve Adler declaring September 1st to be "Kydd Jones Day" in Kydd's hometown of Austin, Texas. Jones has worked with Texas mainstays like Gary Clark Jr and Kirko Bangz as well as singer-songwriters like Yelawolf and Max Frost and recently dropped a project entitled "Saints In Saint John." | | MS62123 | |
| Showcase | Barb | Seven Grand | Seven Grand | Pop | 22:15 | 22:55 | Music has always been a comforting force for Barb, but after putting her D-I athletic career and 3x NCAA top-finisher identity to rest, writing became her vessel for self-expression. Treating her ambitious music career like her athletic one, the former Texas Longhorn and Austin local spends all her free time writing, producing and playing guitar.
She balances her boldness with a sensitive and light-hearted perspective, exploring the complexities of friendship, love, and growing up in her subtly queer lens. Described most often as "feel-good indie rock" or "pop rock", her music effortlessly finds its place on playlists alongside artists like The Beaches, girl in red, Tash Sultana, Spacey Jane, and the 1975. And while she occasionally explores the weight of heartbreak, self-reflection, and mental health, her music most frequently serves as a sunny day at the pool or a road trip with your best friends. | | MS62179 | |
| Showcase | Karl Benjamin | Speakeasy | Speakeasy | R & B | 22:15 | 22:45 | Emerging from the vibrancy of West London, Karl Benjamin, whose journey encapsulates that of a rising star, is showing no signs of stopping. Karl’s ability to seamlessly blend soulful melodies and captivate audiences saw the releasing debut EP D.R.I.S.T in 2021 featuring the standout track Moon, garnering millions of streams championed by the likes of BBC 1Xtra’s Nadia Jae and DJ Ace and HCPod’s Chuckie Online. His rising star and success continued from this release as Summer 2022 saw Karl support multi-platinum-selling artist Tinashe across multiple dates of her European tour. His works resulted in Karl winning both Best R&B Act & Best Newcomer at the 19th Annual Urban Music Awards, 2023, in company with the likes of Raye, Cleo Soul, Chris Brown and Dave.
His latest EP, ‘There In 5’ , both documents and demonstrates his artistry and musical kaleidoscope through previously released tracks Signals and Celebrate. He sold out his headline show at Omeara last year and has a new single called “Sycamore” out now. | | MS61263 | |
| Showcase | Lucero | Mohawk | Mohawk Outdoor | Rock | 22:15 | 00:15 | It would be difficult to find a band that is more self-aware than longtime touring band Lucero. Since forming in Memphis in the late 90’s, Lucero’s base musical hallmarks have remained similar to the band’s initial sound established with their first record The Attic Tapes. In the history of their expansive discography, Lucero has evolved and embraced everything from southern rock to Stax-inspired Memphis soul, whilst simultaneously maintaining their distinctive sonic foundations. Years later, dedicated fans of the group still flock to hear the band’s punchy driving rhythms, punk-rooted guitar licks, and lyrics that evoke the whiskey drenched sentimentality of Americana singer-songwriters. | | MS62650 | |
| Showcase | Merv xx Gotti | Swan Dive | Swan Dive Patio | Singer-Songwriter | 22:15 | 22:55 | Merv xx Gotti is the award-winning Canadian multi-genre artist, best known for his solo singer-songwriter dream-pop project, “Guitar Songs”.
His debut solo release, “Guitar Songs EP”, was released in March 2024 and amassed over half a million streams on Spotify while charting on Earshot’s Top 30 campus radio charts for eight consecutive weeks.
The EP’s first single, “Jiujitsu,” was played on over 21 CBC stations, Canada’s national public radio and television broadcaster, as well as on over a dozen college radio stations across Canada and the US - the largest syndication pickup of a Saskatchewan song in the past five years.
At the end of 2024, “Jiujitsu” was one of the two Saskatchewan songs to place in CBC Music’s Top 100 Canadian Songs of 2024.
Within past year, Merv xx Gotti has toured across Canada and the US, sharing the stage with Canadian icons such as Chantal Kreviazuk, Great Lake Swimmers, and Big Sugar, and performing at premier international festivals such as SXSW, NXNE, BreakOut West, and M for Montreal.
Merv xx Gotti is currently preparing for his upcoming Silver Sun artist residency in New York, as well as his showcase performance at SXSW 2025 in Austin, Texas. | | MS61384 | |
| Screening | Midnight Short Program | Alamo Lamar | Alamo Lamar 9 | Shorts Program | 22:15 | 00:06 | Indulge your cravings for horror, gore, and dark comedy. | | FS18052 | |
| Showcase | Taxidermists | Hotel Vegas | Hotel Vegas | Rock | 22:15 | 22:45 | Since meeting in high school, Salvadore McNamara and Cooper B. Handy have slowly & steadily worn down their own distinct rut in the East Coast post-everything guitar based music underground. As Taxidermists, the duo have been flying on the cusp of above and below the radar since their 2011 debut LP Moonburn. With a handful of excellent releases and a constant stream of live shows, the Massachusetts based band has wholeheartedly embraced what the kids used to call DIY. No pretension, no gimmick, and nothing to prove to anyone but themselves, the duo has melded their playing into a distinctly unique sound – drums playing as much melody as they are keeping time, high IQ guitar playing, and lyrics that simultaneously remain fractured and hit straight to the point. Taxidermists songs and shows are often short and to the point. Leaving you both satisfied and wanting more. Recently, Cooper has found success with his solo project LUCY (Cooper B. Handy). GQ called him "your favorite artist's favorite artist". It is a similar ethos that Cooper brings to his solo endeavors that he, along with Sal, bring to Taxidermists. | | MS61215 | |
| Showcase | TNE Jaypee | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 22:15 | 22:25 | | | MS62736 | |
| Showcase | MX LONELY | Hotel Vegas | Hotel Vegas at Volstead | Rock | 22:20 | 23:00 | MX Lonely formed in 2022 out of the ashes of other projects. Rae Haas (lead vocals/synth) and Jake Harms (vocals/guitar) sought to create a heavier, more punk rock version of a dual-vocal, spidery songwriting style they had begun exploring. After a few lineup changes, the group solidified with Gabriel Garman (bass) and Andrew Rapp (drums), who together add a heavy, propulsive rhythm section to the band.
Since early 2024 MX Lonely has been touring nationally. The live show aspect of their sound has a huge hand in shaping the dynamics and feeling of their recorded music. They describe themselves as (“Loud As F*ck”), and tow multiple amps to every show.
MX Lonely works with Tour Peachy for all US Booking, and is represented by Matt Sandrin. | | MS61380 | |
| Showcase | QUANNA | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 22:20 | 22:35 | QUANNA is more than an artist; she’s a movement. Born in Savannah, GA, and making her name in NYC, she fuses Southern roots with metropolitan innovation. A leader of the new sound, her EP, Q, released in May 2024, blends hip-hop, R&B, and alternative influences, celebrating resilience, joy, and self-expression. The EP features standout tracks like "Like Me Remix," "Complex," and "Curvez." The single "Curvez," a reinterpretation of her 2016 breakout hit "Curve," showcases her evolution as an artist. A dynamic performer, she’s graced stages like Charlotte Pride, leaving an undeniable impact. Beyond music, she champions Black women’s empowerment through the CareFreeBlackGirl she spear heads with her friends. As an active member of the international ballroom scene, QUANNA continues to push culture forward, shaping the future of music and creative expression. | | MS61650 | |
| Showcase | Rowena Wise | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Singer-Songwriter | 22:20 | 23:00 | Described by CLASH as “carefully etched indie folk”, she delivers songs that have a newfound sense of honesty, holding space for all of life’s beauty and messiness. Her storytelling is like a close friend, offering heady ruminations on love, loss, and alienation while giving gentle echoes of courage and empowerment. Inspired by the strong storytelling sensibilities of 60s folk icons, Rowena’s been dubbed a “lyrical assassin” by the Australian triple j community, over a sound best filed as indie rock, garage pop, and alt-folk.
Growing up in the small surf town of Margaret River, Western Australia, Rowena was surrounded by music from an early age. Her father, a luthier, built her custom acoustic and electric guitars, while her mother, a folk musician from Chicago, instilled in her a love of music that would shape her career. Rowena travelled and performed from a young age as part of a family band, before moving to Melbourne at the age of 18 to pursue her own music. As a performer Rowena is center stage, delivering her songs with raw, understated power. Her depth and relatability quickly draw the listener in over breezy guitar work and conversational lyricism. | | MS60995 | |
| Showcase | Jimmy Humilde | Mala Vida | Mala Vida | Latin | 22:25 | 22:45 | THE MAIN PROMOTER OF SOME OF THE MOST POWERFUL MUSICAL GENRES OF THE 21ST CENTURY, SUCH AS CORRIDOS VERDES AND CORRIDOS TUMBADOS, IS A VISIONARY BUSINESSMAN AND PRODUCER EVERYONE
KNOWS SIMPLY AS “JIMMY. ” HE ACHIEVED HIS SUCCESS WITH SUCH HUMILITY THAT HE WAS LATER GIVEN THE LAST NAME “HUMILDE” (HUMBLE).
AFTER BECOMING THE DEFINITIVE WORLD LEADER OF THE REGIONAL MEXICAN-URBAN GENRE, JIMMY HUMILDE APPEARED IN
MAGAZINES SUCH AS FORBES, BILLBOARD AND OTHER IMPORTANT MEDIA. | | MS62640 | |
| Showcase | DreTL | Antone’s | Antone’s | Hip-Hop / Rap | 22:30 | 22:40 | DreTL, an Atlanta native through and through, grew up in the historic Summerhill neighborhood and rose from humble beginnings to become a prominent voice in the city’s rap scene. A music production graduate of Georgia State University, where he earned his degree in December 2024, he first built his reputation by captivating campus crowds with his raw lyrics and energetic performances. As the season two winner of Netflix's Rhythm and Flow, DreTL has solidified his status as a rising star. Known for blending Atlanta’s rich culture with his journey, he has performed at events like Poetry vs. Hip-Hop, Georgia State’s Spring Carnival, and various other venues around the city. With his authenticity and drive, DreTL continues to gain traction in the music industry. | | MS61920 | |
| Showcase | HIEN | Coconut Club | Coconut Club Rooftop | Electronic | 22:30 | 23:00 | Hien, a Budapest-born Vietnamese singer/producer/sound-designer based in Brooklyn, defies convention with her work.
Growing up, Hien learned Hungarian folk songs in school, and also listened to her grandparents—who were cải lương musicians—perform traditional Vietnamese music in Hà Nội. Later, she honed her craft at Berklee College of Music on a full-tuition scholarship, broadening her musical horizons.
Today, Hien's sound is a blend of soulful vocals and ethereal electronic beats, creating a distinct style of left-field pop. Her versatility has taken her to stages across Europe, Asia, and the United States, as well as starring roles in musicals like Miss Saigon and SIX. She's been named one of Glamour’s “Women of the Year,” and showcased at SXSW festival. Despite her diverse experiences, Hien seamlessly integrates these varied influences into her unique sonic world. Her latest EP, Bloom (2021), funded by the New York Foundation for the Arts, has garnered attention from Nowness Asia, Earmilk, Ones to Watch, and Billboard Indonesia. | | MS62720 | |
| Showcase | Mama Duke | Rozco's | Rozco's | Hip-Hop / Rap | 22:30 | 22:50 | Mama Duke, a two-time Austin Hip-Hop Award winner and two-time Austin Music Award nominee, is a trailblazer in the music industry. Having taken home both "Artist of the Year" and "Female Artist of the Year" early in her career, she effortlessly navigates a predominantly male landscape. With prestigious performances at renowned festivals like Austin City Limits and the Austin FC Amphitheater, she is undeniably leaving her mark on the Texas music scene.
As a proud member of the Recording Academy and a significant cultural force, Mama Duke is emerging as one of Texas’s foremost songwriters. Recently, she made history by gracing the front cover of The Austin Chronicle, becoming the first queer, biracial, masculine-presenting woman to achieve this honor. Her presence has been widely recognized, earning her multiple features in the media and numerous magazine covers as she relentlessly pursues her dream of curating the perfect tour.
Additionally, she is the visionary founder and host of ATX Social Club, a live-streamed hip-hop show that fosters connections within her community and among her peers. Her journey is just beginning, and she continues to break new ground in the music world. | | MS62371 | |
| Showcase | Onlyheaven | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 22:30 | 22:45 | Heaven is a rising star on the New Orleans bounce scene, known for her unapologetically raw energy and magnetic stage presence. She shot to viral fame with her breakout single "2 Shots" a track that dominated social media partially due to its unforgettable video featuring a Michael Jackson impersonator dancing in the background. The video quickly gained traction earning spots on major platforms such as The Shaderoom, Worldstar, SayCheese, and was even highlighted in a Complex article. With momentum of her viral success, Heaven was booked on a HBCU tour bringing her infectious sound and dynamic performances to campuses such as Morgan State, Bowie State, Delaware State, and Hampton State. Heaven is solidifying her place as a leading force in the bounce movement continuing to break barriers and connecting with audiences nationwide. | | MS62449 | |
| Showcase | Sedona | The Driskill | The Driskill Bar & Grill | Pop | 22:30 | 23:00 | Conjuring up female leads like Stevie Nicks and Madonna, Sedona aims to fuse past hurts with a contemporary feel. Her sound emerges from the nostalgic undertows of timeless pop antics. After setting herself center stage with hook-filled singles, playing shows with other female frontiers like TOPS, Hemlocke Springs, and Sir Chloe...at long last, Sedona is gearing up for her debut album, Getting into Heaven, out May 23rd. She is also the lead singer of Drugdealer. Come witness her rockage in the flesh. You won't want to miss. | | MS61690 | |
| Showcase | soularreal | Cuatro Gato | Cuatro Gato | DJ | 22:30 | 23:00 | Born and raised in Maracaibo, Venezuela, Soularreal has spent the last four years electrifying the vibrant nightlife of Austin, Texas, as a prominent DJ. With a passion for Latin music that runs deep in his veins, Solarreal has dedicated his career to creating a sense of home for the Latin community in the United States, especially in the diverse and dynamic city of Austin.
Soularreal's journey into the world of DJing began as a way to connect with his roots and share the rhythms of his homeland. Embracing genres such as salsa, reggaeton, cumbia, and merengue, he quickly became known for his unique ability to blend traditional Latin sounds with contemporary beats, ensuring that every set is a celebration of culture and community. His performances are a lively mix of nostalgia and innovation, drawing in audiences who crave authenticity and energy.
In Austin, a city known for its rich musical landscape, Soularreal has carved out a niche that resonates deeply with locals and visitors alike. His events are not just parties; they are gatherings that foster a sense of belonging. By carefully curating his playlists, he transports his audience back to the lively streets of Latin America, | | MS61961 | |
| Screening | Touch Me | Alamo Lamar | Alamo Lamar 3 | Narrative Feature | 22:30 | 00:10 | After a series of unfortunate events leaves their house uninhabitable and reeking of poo, two co-dependent friends, Joey and Craig, find themselves homeless and out of options. That’s when Joey’s mysterious ex resurfaces. He wants her back. Along with being hot, Brian also happens to be an alien whose touch makes anxiety and depression disappear. The two venture to his compound for the weekend with the hope of being healed from past traumas, but underneath Brian’s veneer of healing is a sinister plot filled with murder, mayhem, and blood. 'Touch Me' is a psychosexual horror-comedy about the nature of co-dependent friendships and how far we are willing to go for a slice of happiness. | Addison Heimann | FS18150 | |
| Screening | Touch Me | Alamo Lamar | Alamo Lamar 4 | Narrative Feature | 22:30 | 00:10 | After a series of unfortunate events leaves their house uninhabitable and reeking of poo, two co-dependent friends, Joey and Craig, find themselves homeless and out of options. That’s when Joey’s mysterious ex resurfaces. He wants her back. Along with being hot, Brian also happens to be an alien whose touch makes anxiety and depression disappear. The two venture to his compound for the weekend with the hope of being healed from past traumas, but underneath Brian’s veneer of healing is a sinister plot filled with murder, mayhem, and blood. 'Touch Me' is a psychosexual horror-comedy about the nature of co-dependent friendships and how far we are willing to go for a slice of happiness. | Addison Heimann | FS18151 | |
| Showcase | ZaeHD | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 22:30 | 22:40 | | | MS62348 | |
| Showcase | XAV | Mala Fama | Mala Fama | Caribbean | 22:35 | 23:00 | Xavier Edwardz, known as XAV, is a rising force in modern music, blending Neo-Soul, Kaiso, and Reggae to craft a sound that awakens consciousness. Hailing from a legendary Tobago music dynasty, he channels his heritage into music that resonates globally. Often compared to Bob Marley, J. Cole, and Chronixx, XAV fuses thought-provoking lyricism with infectious rhythms.
His accolades include the 2019 Tobago Youth Award, the National Youth Award for Music, and the 2020 Boom Award for Best Hip Hop Song. Tracing his roots to Benin, West Africa, he infuses African consciousness, love, and sound into his evolving artistry.
XAV has graced major stages like SXSW 2024 Island Wave, Tobago Jazz, Decibel Festival, Fro Fest, Discover Series, and TOMAC Festival, and opened for Burna Boy and Morgan Heritage. His work has been featured in Wordplay Magazine, Fame Magazine, & The Pit London, with playlist support from Colors Studios, Amplify, and Noctis.
2025 is a pivotal year as he prepares to release his debut album, Black Fragments, & perform at SXSW Austin in March, SXSW London in June. A visionary artist, storyteller, and cultural bridge, XAV’s journey is just beginning, & the world is listening. | | MS62074 | |
| Showcase | OneDa | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth Patio | Hip-Hop / Rap | 22:40 | 23:10 | Manchester (UK) rapper and poet OneDa is a rising force in UK hip-hop and drum ‘n’ bass. Winner of the AIM Awards ‘One To Watch’, she blends old-school and new-school vibes, fusing Manchester’s hip-hop and drum and bass scenes with afro-trap and afrobeats, reflecting her Nigerian heritage.
Her debut album, Formula OneDa (Heavenly Recordings), showcases her versatility across 12 tracks, featuring collaborations with Renee Stormz, PRIDO, Princethekid, AceClvrk, Superlative & JadeJaxon. Following major festival performances at Glastonbury, Boomtown, We Out Here, and BBC 6 Music Festival, she headlined alongside Angélique Kidjo at the launch of Aviva Studios in Manchester and toured with labelmates Kneecap.
Empowerment is central to OneDa’s mission. Overcoming personal struggles, she uses her music to promote self-love and authenticity. She also leads hip-hop therapy sessions for Manchester youth and supports initiatives like Herchester.
In 2025, she continues to push boundaries with exciting new collaborations (WetEnough!?, Jaguar, Sherelle, WhiteN3rd) and remixes from FormulaOneDa, proving she’s in the driver’s seat—this Boss Bitch is the Leader Yano. | | MS62354 | |
| Showcase | Tokyo Syoki Syodo | Hotel Vegas | Hotel Vegas Patio | Rock | 22:40 | 23:15 | TOKYO SYOKI SYODO is a Japanese girls band that combines punk elements with rock and pop.
Member : Vocal&Guitar, Sheena/Guitar, Mare/Bass, Asaka/Drums, Nao
"Ging Nang Boyz" enthusiasts gather around Sheena and form a band.
In 2019, they launched their own label “Cherry Virgin Record” and make their CD debut. Their sensational music and live performances attracted a lot of attention. They performed at SXSW 2024 for the first time, and left a lasting impression with their impressive live performance that involved the audience to the extent. Also they performed at “FUJI ROCK FESTIVAL '24” one of Japan's leading music festivals. They performed overwhelming to the audience from all over the world at the music festival where many overseas artists also performed. They perform at many music festivals and events, and admission may be restricted at some venues.
We would like to do many many live shows!! We're looking forward to offers. | | MS62991 | |
| Showcase | Yoshi Vintage | Vaquero Taquero | Vaquero Taquero | Hip-Hop / Rap | 22:40 | 22:55 | Angel Miller, known as Yoshi Vintage, is a rising Hip-Hop artist from Flint, Michigan. She’s been performing since age 8, impressing American Idol judge Randy Jackson, who called her a future “beast.” Inspired by her incarcerated brother’s rap dreams, Yoshi carries his legacy while representing Flint. After a close friend’s passing, she made the bold move to Los Angeles, arriving homeless but determined. A chance to rap for Post Malone sparked momentum, leading her to connect with industry figures like Tiz, Python P, and Northstar. In 2018, she signed with Pakk Music Group, earning co-signs from Ab-Soul, Rapsody, and Punch (TDE). Her project 48458 pays homage to her Michigan roots, and her single Alpha showcases her creative direction. With a raw, gritty sound reflecting her experiences with homelessness and gang violence, Yoshi continues to build her fanbase. She has performed nationwide, appeared on Revolt TV, and was recently featured on Netflix’s Rhythm and Flow (Season 2) | | MS63025 | |
| Showcase | Fatzo | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 22:45 | 22:55 | Introducing Fatzo, a Richmond native whose roots run deep in the city's vibrant hip-hop scene. From his early days, Fatzo helped shape the landscape of Richmond's urban music culture, infusing it with his unique style and passion. Hits like "Trap House Sexy" and "804" became anthems, embodying the pulse of the city's streets.
Growing up immersed in the Richmond hip-hop scene, Fatzo witnessed its evolution firsthand and played a pivotal role in its development. Recognized for his talent and influence, he soon established his own label, carving out a space for emerging artists to thrive.
Now, as he gears up for the future, Fatzo is set to make waves once again with "Twin," his electrifying new single destined to dominate the airwaves. With his finger on the pulse of the culture and an unwavering commitment to his craft, Fatzo continues to leave an indelible mark on the Richmond hip-hop scene with his consistent performances.
Fatzo independently has touched every major stage in his city and outside his city. Performing at the historical House Of Blues Venue in Myrtle Beach, South Carolina. Fatzo Continues to market and promote himself in other cities and states. He continues to dr | | MS62638 | |
| Showcase | She Real | Antone’s | Antone’s | Hip-Hop / Rap | 22:45 | 22:55 | She Real has consistently released original music while performing in hopes of inspiring others to transform their pain into power by being relentless in pursuing their dreams. On January 13, 2025, she released her 9th album, "I Don't Rap About My Pu$$y", via Even Biz, as she continues to leave her mark. defined by relentless work ethic and inspiring artistry. She Real has gained recognition through features on platforms as a winner of the United Masters' Hitboy Beatexchange competition, 300 Entertainment Unplugged, BET Jams: Versed, Episode 3 winner on Hot 97's Loaded Lux's Top Shelf Freestyle, and Sway in the Morning (four times). She’s opened for legendary artists including Wu-Tang’s GZA and The Phunky Nomads, Inspectah Deck, Joyner Lucas, Curren$y, Conway the Machine, Styles P of The LOX, Juelz Santana of Dipset, and Twista, while appearing in major publications like Billboard, AllHipHop, and HipHopSince1987. Follow her journey at SHEREALTALK.COM for updates on her music, shows, and more. | | MS61606 | |
| Showcase | Morgan Munroe | Speakeasy | Speakeasy | R & B | 22:50 | 23:20 | An award winning RnB artist whose musical prowess knows no bounds, characterised by an awe-inspiring range and an ever-evolving lyrical finesse.
Along with a blend of elements beautifully pulled from different genres, mixed with Morgan’s signature RnB vocals, her compositions delve deep, weaving honest and relatable narratives that effortlessly traverse the lines between fantasy and reality, masculinity and femininity.
Miss Munroe's musical brilliance extends beyond recordings; her live performances are an enthralling testament to her artistry. Witnessing her on stage is an experience in itself. The fusion of her captivating stage presence, remarkable vocal abilities, and engaging storytelling creates an electric atmosphere that leaves audiences entranced.
With 33K monthly Spotify listeners, Morgan's artistry stands as a testament to her ability to challenge norms and captivate audiences with narratives that resonate universally.
Her music isn't just a melody; it's a profound exploration, pushing boundaries and redefining what it means to express oneself through song. | | MS61191 | |
| Showcase | Oya Baby | Speakeasy | Speakeasy Kabaret | Latin | 22:50 | 23:05 | Oya Baby, born into this world as Oyaneicy Moya, is a 27yr old Hip-Hop artist from Miami Gardens, Florida. Raised by her Mother and Grandparents, Oya’s passion for music initially began with her love for dance. At the age of 5, Oya attended dance lessons, where she grew and perfected her skills. Although she has no children of her own— Oya is a strong advocate for single parents as well as Women’s and Immigrants’ Rights.
In high school, she joined the dance team, where she quickly rose to the Captain position. Oya would lead her team to multiple local and national competitions during her entire high school years while bringing home championships from various contests. Soon after, The talented Oya became one of the most elite dancers. Featured on commercial tv shows and touring with stars such as Pit Bull, Ozuna, and Bad Bunny. She also choreographed and creatively directed multiple major programs, such as the Latin Grammys, and music videos for artists like Lil Wayne. Through these opportunities and with her talent, she eventually crossed paths with International Superstar FloRida.
During this time, her passion for music started to realign into a different direction. While tou | | MS62250 | |
| Showcase | Ivan Cornejo | Austin City Limits Live at the Moody Theater | Austin City Limits Live at the Moody Theater | Latin | 22:55 | 00:00 | | | MS61980 | |
| Showcase | Young Deji | Rozco's | Rozco's | Hip-Hop / Rap | 22:55 | 23:15 | | | MS62746 | |
| Showcase | Ailbhe Reddy | The 13th Floor | The 13th Floor | Singer-Songwriter | 23:00 | 23:40 | Ailbhe Reddy has a talent for crafting intensely moving alt-folk tunes. On her debut RTÉ Choice Music Prize nominated album 'Personal History', the Irish artist blurs the boundaries between personal and universal experiences to strike emotional chords with her relatable lyricism and uniquely tender vocals.
Her sophomore album 'Endless Affair' was released on in 2023.
"Strikes a genuine emotional chord each time it’s listened to." - Line of Best Fit
"A songwriter of real emotional depth" - Uncut Magazine
“Personal History constantly confronts us with emotional honesty, pressing on bruises that feel all too familiar.” - Pitchfork
"More like a work of art than an album. It’s such a strong debut. Her vulnerability is awe-inspiring and relatable.” - Clash Magazine | | MS61298 | |
| Showcase | Beth McCarthy | Shangri-La | Shangri-La | Pop | 23:00 | 23:50 | York-born Beth McCarthy is a pop-rock artist is a leading voice in the LGBTQ+ community. Her journey kickstarted in 2021 when her song “She Gets The Flowers” exploded on the internet. Followed by her viral EP “IDK How To Talk To Girls”, which got over 80M views across platforms. The 5-track guitar driven EP accumulated tens of millions of streams, with a UK & Europe tour (over 7,000 tickets) that sold out in minutes.
Beth’s next single “Good Bi” caught the attention of millions, including Olly Alexander and G-Flip, and big BBC R1 support. She played mainstage at major UK & EU festivals, including the iconic BBC R1's Big Weekend. As well as Reeperbahn Festival, where Beth was nominated for The International Music Anchor Award 2024. Beth also supported Caity Baser, Anne Marie and MNEK earlier this year and sold out her first Australian tour!
Beth’s next project is out in the new year, with the first single “All My Friends Are Hot” releasing this December. After being nominated as "Newcomer of the Year" for Northern Music Awards 2025, the rest of 2025 is nothing but exciting, with Beth’s first US headline and a 20,000 ticket UK & EU tour, headlining at O2 Forum Kentish Town, London! | | MS61142 | |
| Showcase | Brodie Fresh | Antone’s | Antone’s | Hip-Hop / Rap | 23:00 | 23:15 | Brodie Fresh, Long Island’s lyrical underdog, has evolved into Hip-Hop’s "Popular Stranger," ready to dominate the industry. Born in Queens and raised in Elmont, Brodie's journey began in church before basketball dreams gave way to music. His powerful storytelling blends the streets, personal struggles, and success, earning co-signs from legends like Nipsey Hussle and Jim Jones. With viral hits, major collaborations, and new projects on the horizon, Brodie Fresh continues to make "life music" that resonates. | | MS61548 | |
| Showcase | Cardinals | The Velveeta Room | The Velveeta Room | Rock | 23:00 | 23:40 | Tracksuited, denim and leather clad and hidden behind wrap-around sunglasses, the Cork five-piece, Cardinals, look like they’ve just stepped out of Warhol's factory in Midtown Manhattan rather than the picturesque village of Kinsale, and yet to live in a Cardinals song is to be surrounded by a grainy, monochromatic landscape that holds both a gritty rock and roll nostalgia and the rolling hills of Ireland’s traditional musical past. Their pogues-leaning, shanty-esque verses swoon into room-filling chorus’, and often cloak dark and brooding tales of love in gentle first-person conversational narratives. Their critically acclaimed debut EP Cardinals, is an eclectic gothic amalgam of shoegaze, pop, Irish trad folk, and rock which incorporates 60s Wall of Sound and poetry inflected punk. | | MS61400 | |
| Showcase | Chace | Parish | Parish | Pop | 23:00 | 23:40 | Chace is a genre-defying artist who blends pop, electronic, and eighties-inspired sounds with heartfelt, universal themes. A multi-instrumentalist, vocalist, and producer, he rose from his roots in Yancheng, China, to now bring his music worldwide after signing to a to a U.S. label (BMG). With hundreds of millions of streams globally and accolades like being the first Chinese DJ to perform at Tomorrowland, Chace’s journey has been marked by relentless innovation. His 2025 debut LP, Anti-People Pleaser, showcases his evolution with tracks like “Tunnel Vision” and “Autosave,” combining modern production with nostalgic influences. Chace’s music captures raw emotion and his passion for connecting deeply with listeners, setting the stage for an exciting new chapter. | | MS61340 | |
| Showcase | DAP The Contract | Coconut Club | Coconut Club Rooftop | Hip-Hop / Rap | 23:00 | 23:30 | Hailing from Lagos, Nigeria, DAP is a producer/rapper/singer and classically trained pianist, who started playing the piano aged 4. He released his mixtape GoodBye For Never in October 2014, which The Source magazine labelled “the best mixtape of 2014”, and in September 2015 was invited to the renowned Abbey Road Studios in London for recording sessions with Grammy award winning "Uptown Funk" producer Mark Ronson after being selected for a competition produced by Converse. DAP has released 9 solo self-produced projects, including the album and accompanying short film “EVERYBODY FALLS IN THE SUMMER”, and collaborative EP "Old New Clothes" under the moniker Hi-Lo Jack with fellow collaborators Clyde Lawrence and Cody Fitzgerald, who both scored the Disney movie “Noelle” and included a verse from DAP. DAP has opened for Skepta, Burna Boy, Rema, Lawrence (the band), Show Dem Camp and The Cavemen, and performed at shows and festivals across continents, most notably in Lagos, London, and New York at venues in each such as Muri Okunola Park, The Saatchi Gallery, and SOB’s. DAP released his single Fàájì (ft. Suté Iwar) on October 25th, 2024. | | MS61683 | |
| Showcase | Dawn Richard | Stubb’s | Stubb’s | R & B | 23:00 | 23:30 | As a founding member of Danity Kane, Dawn Richard has explored the ins and outs of commercial pop
music. As a solo artist, over the span of six critically-acclaimed full-length albums, Richard treats
Louisiana Creole culture, New Orleans bounce, and Southern Swag as elemental, allowing her to
weave in and out of house, footwork, R&B, and more. As she proudly proclaimed on Second Line: “I am
the genre.” In addition to her solo musical output, Richard released Pigments, a neo-classical collaboration
with Spencer Zahn, which they performed at New York’s Winter Jazz Fest as well London Jazz Festival.
Their follow-up, Quiet in a World Full of Noise, is out now. She has also released collaborations
with Kaytranada, Trombone Shorty, Suzi Analogue, Flying Lotus, and more. Richard is a multi-hyphenate. Aside from being a musician and a producer, Richard has frequently directed and produced her own music videos; she’s a visual artist who has a longstanding collaboration with AdultSwim; she was an Artist-in-Residence at NYU’s Clive Davis Institute. She also has a longstanding history as a dancer and created a stage collaboration with the prestigious Alvin Ailey American
Dance Theater in 2025 | | MS62722 | |
| Showcase | Die Heiterkeit | Stephen F's Bar | Stephen F's Bar | Pop | 23:00 | 23:40 | Die Heiterkeit has been Germany's best-kept indie secret for 15 years now. What started out as a band in Hamburg in 2010 has become a central part of the indie music scene over the years as well as a favorite with the critics, with singer-songwriter Stella Sommer as the only constant member and bandleader. She has been hailed as one of the most talented songwriters of Germany and Die Heiterkeit's last album "Was Passiert Ist" (2019) proves just that. On March 21, Die Heiterkeit will release their fifth album "Schwarze Magie" ("Black Magic"). At SXSW, the new songs will be presented to a live audience for the first time. | | MS61071 | |
| Showcase | Freak Slug | Mohawk | Mohawk Indoor | Pop | 23:00 | 23:40 | The name Freak Slug encapsulates Xenya Genovese’s artistic world perversely and perfectly. Her releases under the name so far - debut 2020 EP Videos and its viral hit “Radio” (15 million streams and counting), and follow-up EPs I’m In Love (2022) and Viva La Vulva (2023) - might have introduced listeners to a “more summery, happy, LA sound”, but with the advent of debut album I Blow Out Big Candles, this Slug is burrowing down into evermore unlikely places. As she accurately points out: “The name is giving more grunge than joy”.
Hugely influenced by ‘90s cult heroes including Ride, Mazzy Star and Stephen Malkmus, Freak Slug is all about hitting a mood. Everything that fuels her creative output is raw, authentic, sometimes weird, but always totally true self-expression. I Blow Out Big Candles is a strong statement of all of this and more. Down there, picking through the curious mix of sounds and feelings, from nostalgic, 90s-influenced and dreamy as well as eccentric and experimental, lives Freak Slug. | | MS61286 | |
| Showcase | Gio Chamba | Lamberts | Lamberts | Latin | 23:00 | 23:40 | Gio Chamba is the Electro Cumbia project of Gio Alejandro. His infectious musical blend and raucous performances give him an edge that is hard to find in many acts. Fresh and exciting, yet there’s a celebratory sense of familiarity and warmness in his performances. In the 10 years of making music, he has shared the stage with acts such as: AB Quintanilla & Los Kumbia Allstarz, Ozomatli, Natalia LaFourcade, Caravan Palace, Las Cafeteras, Chicano Batman, Sonido Gallo Negro, Dengue Dengue Dengue, Baby Bash, and Los Lonely Boys to name a few. He has also performed in several festivals and notable stages such as: Free Press Summer Fest & SuperBowl Live in Houston Texas, Fortress Festival in Fort Worth Texas, Villapalooza and Mole de Mayo in Chicago, CMJ Showcase in New York City, MXLAN in McAllen Texas, & The Aztec Theatre in San Antonio Texas.
Gio Chamba’s sound emanates from the cultural melting-pot that is Houston. His music is dotted with vicious raps, tropical vocal melodies, and psychedelic guitar solos, but the driving force of his performances comes from the bass heavy, danceable, electronic beats rooted in the wide-spread genre, Cumbia. | | MS62515 | |
| Showcase | Gloin | Low Down Lounge | Low Down Lounge | Rock | 23:00 | 23:40 | Gloin “make driving, dark post-punk” (BrooklynVegan), adding noise rock and industrial elements to their music as they tackle themes of bewilderment, dread and anger. Using bombastic rhythmic constructs, savvy arrangements and fervid melodies, the Toronto outfit put forth solemn tracks about perseverance and self-determination that are cleverly subverted through sarcastic commentary, courtesy of their sense of humor. Gloin self-released their introductory EP Soft Monster on April 18th, 2019. For their first full-length, We Found This (October 21st, 2022 via Mothland), they elected to print alongside up-and-coming studio wizard Dylan Frankland of Tallies, later turning to music visionary Graham Walsh (Holy Fuck, METZ, Alvvays, etc.) for the mix. Over the years, Gloin embarked on a handful of North American tours, performing at SXSW, Freakout Fest, New Colossus, Sled Island, and Treefort Music Fest, while also sharing the stage with Snapped Ankles, Osees, Amyl & the Sniffers, and A Place to Bury Strangers. Along with the announcement of sophomore full-length, All of your anger is actually shame (and I bet that makes you angry), Gloin are to unveil lead single “controlfreak69” on Ja | | MS62023 | |
| Showcase | Holy Void | Chess Club | Chess Club | Rock | 23:00 | 23:40 | A psychedelic pentad, Holy Void emerges from the creative nidus of Winnipeg, pushing the boundaries of contemporary psychedelia by charting sonic dimensions with a fervour that captures the depth and complexity of the human psyche. Formed in 2014 as a four-piece, the band expanded to five in 2019 with the addition of electric violin, permanently transforming their sonic palette. Winnipeg’s gritty, cold environment and vibrant creative community fuel Holy Void’s experimental spirit, fully realized in their latest album, All Will Be Revealed in Time.
Described by Spill Magazine as “a fresh take on modern psychedelia,” the album blends thunderous rhythms, dissonant harmonies, and an unrelenting curiosity for texture and tone, featuring both electric violin and cello. Tracks like "Dead" and "The Restless" evoke eerie tension, drawing listeners into their hypnotic, unsettling world. Through their innovative use of classical instrumentation and fearless experimentation, Holy Void elevates psychedelic rock, creating music that is as heavy as it is haunting. | | MS61438 | |
| Showcase | Jason Scott & The High Heat | Continental Club | Continental Club | Alt Country | 23:00 | 23:40 | | | MS62514 | |
| Showcase | Jona Camacho | Marlow | Marlow | Latin | 23:00 | 23:40 | Born in Colombia Jona Camacho began developing his musical abilities at age 10 as a student at the Music Conservatory of Tolima, where he studied classical music and percussion.
Jona's first EP Sincopado, Vol. 1 was released in the summer of 2016 and in 2018, he signed a worldwide publishing deal with peermusic in the USA. That same year he released his follow up EP Sincopado, Vol 2, followed by his 3rd EP Plastico in 2019. In support of Plastico, Camacho made his first trip to the USA debuting at the KCRW monthly series chido/chevere/cool, followed by three showcases at the Latin Alternative Music Conference in NYC. In May 2020 ,mid pandemic , Jona released his highly anticipated LP Memento positioning him as a leader at the forefront of the R&B movement. This release garnered significant praise from the industry’s top outlets, including Remezcla, CNN en Español, KCRW, Revista Shock and Billboard, which named him one of “17 Male Latin Artists To Discover During Quarantine". He is not only a talented songwriter, musician, and performer, but he also boasts great versatility as a producer of both his own material and other artists like Manuel Turizo, Manuel Medrano, Bacilos, etc. | | MS61423 | |
| Showcase | Ki! | Valhalla | Valhalla | Soul | 23:00 | 23:40 | Ki! is a producer and multi-instrumentalist, whose love of music has led him to explore techniques and sounds from numerous genres and decades from so many different corners of the world. In the fall of 2024 Ki! released his third album (in just two years), called Yong-Gwanglo Part Two. Yong-Gwanglo means "Melting Pot" in Korean, telling of both Ki!'s music and his personal biography. As is reflected in his name, Christian Ki Dall was born in Korea (Ki) but raised in Denmark (Christian Dall) and his taste and knowledge of music, production and songwriting can definitely be described as global. Of genres he comes across, one could mention: retro-futuristic synth-pop, dreampop, hip hop, field recording, British invasion, Motown, Egyptian, Afro-Beat, heisty funk and groove. | | MS61599 | |
| Showcase | Laila! | Vaquero Taquero | Vaquero Taquero | R & B | 23:00 | 23:15 | LAILA!
Celebrated for making one of the “Best Albums of 2024” by Billboard, Pitchfork, and Vibe among many other music critics for her self-produced 2024 debut project “Gap Year!,” LAILA! (aka "Baby Genius) is an 18-year-old singer, songwriter, producer and musician from Brooklyn, NY.
Described by Complex as "one of the most buzzing artists under 20" and praised by People Magazine for having "unearthed a Gen-Z sound all her own," LAILA! self-produced and wrote her chart-topping and globally viral, summer smashes "Like That," which debuted at #1 on Billboard’s TikTok Top 50 chart and remained in the top five for six consecutive weeks and "Not My Problem" (listed by The New York Times as one of its “Top Songs of 2024”) which soared to #1 on multiple charts and surpassed 100 million streams across digital platforms. “Not My Problem’s” cultural impact extended to social media, where it garnered over 100 million plays via reels, shorts, and stories.
LAILA!’s successful debut album “Gap Year!” has received widespread praise from fans, fellow artists and critics alike such as Complex, Rolling Stone, Pitchfork, Teen Vogue, Hypebae, USA Today and The Fader among many others. Quickly be | | MS61781 | |
| Showcase | Luv | Elysium | Elysium | Soul | 23:00 | 23:40 | luv is the 5-piece Neo-soul/City pop band hailing from Osaka, Japan who draw their musical inspiration from soul, hip-hop, R&B, jazz and acid jazz.
All members of luv are born in 2003 and currently are university students – the band luv was formed in 2023 with Hiyn bringing in his childhood friends as well as the members of Jazz Study Club at Kansai University.
In less than 1 year since the formation, their fresh high-caliber live performances have rapidly gained popularity and attention, both on social media and at live shows. Their captivating live shows kept on drawing more audiences with the comments like “the must-see great live band” and lead the band to be said as “one of the toughest band to get the tickets for”.
Also with the ever growing City Pop trend, luv is seeing the growth of the listeners in Asia, mainly in Korea as well as in Taiwan where they scored #3 on Viral Chart with the single “Fuwa Fuwa” as well as just played the successful sold-out 1st show in Taipei this January, 2025.
With extraordinary musical talent and their very unique style of their own, luv pioneers new cultural trends for the young generation across the globe. | | MS61361 | |
| Showcase | Ras Kwame (Host) | Mala Fama | Mala Fama | Reggae | 23:00 | 23:30 | | | MS62075 | |
| Showcase | Rob Tz | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 23:00 | 23:10 | **Rob Tz** (born Robert Thomas II) is a rising force in the hip hop scene, hailing from Denver, CO. From an early age, Rob’s passion for music was undeniable. By the age of five, he was already showing musical talent, playing drums at his grandfather’s church. But it wasn’t long before his love for rhythm and sound evolved into something more: at just 9 years old, Rob was writing his own raps while also performing with a local Christian drill team.
Throughout middle school and high school, Rob honed his skills in drumming, writing, and music production. His ability to blend powerful beats with raw lyricism caught the attention of his peers and industry insiders. Over the years, Rob’s music has evolved into a unique blend of intricate production and compelling storytelling that resonates with a wide audience.
With an undeniable stage presence and the experience of performing at large music festivals, local events, and alongside established artists, Rob Tz has been building a reputation for electrifying live shows. Whether opening for major hip hop acts or commanding the stage with his own headlining sets, Rob’s performances leave audiences captivated. | | MS62808 | |
| Showcase | Sarah Klang | Central Presbyterian Church | Central Presbyterian Church | Pop | 23:00 | 23:45 | Sarah Klang is a two-time Swedish Grammis award-winning singer, known for her emotional and playful autobiographical pop ballads. With her captivating voice and deeply personal lyrics, Klang has become highly critically acclaimed and one of Scandinavia’s most celebrated artists.
Her forthcoming album, Beautiful Woman, is produced by Grammy-nominated singer-songwriter and composer Eric D. Johnson (Fruit Bats, Bonny Light Horseman). Beautiful Woman is an expansive exploration of womanhood—spanning childhood to motherhood, teenage years, relationships, and beyond. Sarah explains: ‘This is me looking at the complexities of childhood and how it stays with you—how it can be harder to shake than people realize. It’s also about me putting it behind me once and for all and trying to get on with my life.’ Beautiful Woman releases on February 7 via Nettwerk. | | MS61053 | |
| Showcase | Slade Coulter | Saxon Pub | Saxon Pub | Americana | 23:00 | 23:40 | From college bar stages to sold-out crowds, Slade Coulter has built his career the old-school way—one song, one show, and one mile at a time. A Texas native with a rock-and-roll heart and a storyteller’s soul, Coulter’s music fuses red dirt grit with the kind of songwriting that lingers long after the last note fades.
His 2020 debut EP, Here We Go Again, introduced fans to his sharp lyricism and rugged authenticity, setting the stage for his first full-length album, Best of Me (2022). Songs like Hey Mary and Take It Out on Me struck a chord with listeners, blending late-night regret with the kind of raw energy that makes a song feel like a memory.
With Something to Say (2024), Coulter raises the stakes, proving he’s more than just another name in Texas country—he’s an artist with a voice that demands to be heard. Singles like Six Shooter and Love Junkie channel the electric energy of a live show, while Dying to Know cuts deep, showcasing the emotional weight behind his lyrics. Whether he’s delivering a gut-punch ballad or a driving, full-throttle anthem, Coulter never loses sight of the honesty that got him here in the first place. | | MS62680 | |
| Showcase | Steam Down | Flamingo Cantina | Flamingo Cantina | Punk | 23:00 | 23:40 | STEAM DOWN is a British Afro-punk band, weekly event, and music community based in London, England. They've mastered the art of enriching human experience through music, creating finely tuned alchemy of sound, space, and energy.
Founded in 2017 by multi-instrumentalist Ahnansé, the initial event connected London musicians and producers. It's evolved into a weekly gathering where Steam Down artists and their extended musical family generate spontaneous sonic soundscapes reflecting their city life. Steam Down has quickly become a London music scene staple, winning two Jazz FM Awards and featuring in a Sky News documentary. They've sold out venues like Jazz Café and brought their eclectic energy and sound to audiences in the US, Australia, Europe and South America, and performed at prestigious festivals like Glastonbury and Montreux Jazz.
Their collaborative approach has led to work with artists like Sampa the Great, Nubya Garcia and more. Their debut single 'Free My Skin' has garnered over 2 million streams, and their follow-up 'Etcetera has been featured in FIFA21 and the Paramount+ romcom 'Flatshare'. Steam Down is currently gearing towards their debut album release in 2025. | | MS61681 | |
| Showcase | Surely Shirley | The Creek and the Cave | The Creek and the Cave | Pop | 23:00 | 23:40 | Hailing from the picturesque South Coast of New South Wales, Australia, Surely Shirley is a musical duo that is as refreshing as a cool ocean breeze. Comprising twin sisters Jenaya and Anisha, the duo is a harmonious blend of nostalgia and coastal vibes.
Surely Shirley's music is a delightful fusion of tropical doo-wop and 60s ballads, infused with pop and indie elements. Their sound is characterised by enchanting harmonies, feel-good rhythms, and a touch of nostalgia that transports listeners to a different era.
Surely Shirley made their debut in 2023 with their single "Honeymoon Island", a dreamy concoction that captures the essence of the honeymoon phase in a relationship. Since then, they have grown a dedicated fanbase and released their debut EP ‘Sailors and Clowns’ in August 2024. | | MS61116 | |
| Showcase | Teo Glacier | Las Perlas | Las Perlas | R & B | 23:00 | 23:40 | Introducing Teo Glacier, the rising R&B sensation from New Zealand, known for his smooth vocals and original songs that evoke the nostalgic vibe of 1990s R&B. On his 18th birthday, Teo took a major step in his career by signing with Auckland-based label Five AM, managed by Rory Noble and Cam Noble, marking the beginning of his exciting journey in the music industry.
Teo's partnership with Five AM has provided him with a global platform to showcase his talent, and his captivating presence on TikTok has further amplified his rise to fame. With over 200 million streams, his soulful covers and original compositions have garnered fans from around the world.
In 2024, Teo expanded his international presence, performing a headline show in Singapore and supporting US artist Thuy on her Wings tour. Looking ahead to 2025, Teo will embark on his first shows across Australia, solidifying his reputation as an artist to watch.
With his authentic lyrics, undeniable charisma, and dedication to his craft, Teo Glacier is poised to leave a lasting impression on the R&B scene, establishing himself as one of the genre’s most outstanding talents. | | MS62021 | |
| Showcase | Vines | Cooper's BBQ | Cooper's BBQ | Avant / Experimental | 23:00 | 23:40 | Vines is the solo project of composer/producer Cassie Wieland. Praised by The New York Times as “sweetly shimmering,” Vines masterfully experiments with intimate ambient and experimental pop sound worlds to achieve the massive and hand-made vibe she is often searching for. Across her practice, Vines’s music shines a light on knotty feelings that are hidden just under the surface; on her debut EP 'Birthday Party' she braids poignant, rich instrumentals with sparing lyrics to weave lush, contemplative tapestries, finding catharsis in fuzzed-out melodies (Vanessa Ague.)
Her music has been featured on Billboard's Tiktok Top 50, Stereogum, KEXP, New Sounds, NPR, The New York Times, Financial Times, I Care if You Listen, AnEarful, and The Road to Sound. | | MS63103 | |
| Showcase | The Wellermen | The Driskill | The Crystal Room @ The Driskill | Folk | 23:00 | 23:40 | Music is storytelling, and some of the best stories have been told through centuries-old
traditional folk songs. On their new album ‘Northern Sky’, The Wellermen have given this rich
traditional musical history a new sound.
The Wellermen’s history is well-known: originators of the sea shanty trend on TikTok, they’ve
since gone from strength to strength. Their versions of ‘Misty Mountains’, ‘Nancy Mulligan’, and
‘Hoist The Colours’ have racked up billions of views and led them to appearances on shows
like Ant and Dec, Last Week Tonight, The Colbert Show and more.
The group have now returned with their new album ‘Northern Sky’. Among much-loved
traditionals such as ‘Wild Mountain Thyme’, ‘Amazing Grace’, and ‘Red Is The Rose’, you will
find more modern songs such as a tribute to Johnny Cash on ‘Hurt’ and a lively version of ‘The
Nights’. The band also present originals ‘Northern Sky’ - inspired by maritime life in the
Hebrides in the 18th century, and the humorous ‘Tall Tales’ - a one-upmanship of the telling of
wild sea adventures. | | MS61434 | |
| Showcase | Yoshika Colwell | St David's Historic Sanctuary | St David's Historic Sanctuary | Singer-Songwriter | 23:00 | 23:40 | Hailing from the South East of England, Yoshika has been writing and gigging solo across the UK since she started making music in earnest in 2017. In early 2022, whilst living in a caravan in the Kent countryside, her home-made demos found their way to the Blue Flowers record label (home to Puma Blue, Rosie Lowe and Gotts Street Park) who began working with her. 2024’s ‘There’s a Time’ E.P.’ followed, the debut heralded the arrival of a captivating talent and vital new voice in the great canon of English singer-songwriters. Recorded live in the studio by producer Oli Bayston (Art School Girlfriend, Kelly Lee Owens) the E.P. garnered support from BBC 6Music, BBC Introducing , CLASH, The Line Of Best Fit and The New Cue.
Yoshika’s songs are often deeply personal and concerned with attempting to understand the self & others, time, nature and mortality. A life-long Joni Mitchell fan she also takes inspiration from a wide mix of artists inc. Gillian Welch to Linda Perhacs, John Prine to Talk Talk. | | MS62849 | |
| Showcase | fantasy of a broken heart | Hotel Vegas | Hotel Vegas | Rock | 23:05 | 23:50 | Al Nardo and Bailey Wollowitz collided in 2017 at the since-shuttered house venue Heck, in Bushwick. Immediately bonding over the The Flaming Lips and Fullmetal Alchemist: Brotherhood, the two have intermittently lived and worked together since, in Brooklyn and Los Angeles, but mostly on the road in-between, as shifting parts of pirate crews traversing the country and playing in bands Water From Your Eyes, This is Lorelei, among many more.
the fantasy of a broken heart began on these journeys, in moments stolen while wedged up between roommates and band members in overstuffed apartments and the cramped backseats of cars. The creative outlet of two working musicians, fantasy was first just Al and Bailey writing songs, using music to track the vicissitudes of their lives and relationships—with each other and the sprawling ecosystem of musicians of which they’re a part.
The resulting debut album, Feats of Engineering, is both sweeping epic and a candid record of everyday moments, an emotional scrapbook filled with things that happened and things that didn’t. | | MS61045 | |
| Showcase | Oscar Maydon | Mala Vida | Mala Vida | Latin | 23:05 | 23:35 | | | MS62639 | |
| Showcase | Stella Standingbear | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 23:10 | 23:25 | Stella Standingbear, the first Lakota artist to win two historic awards at the 2023 Indigenous Hip-Hop Awards, is making waves in the music industry. She won Best Female Hip-Hop Artist and Music Video of the Year for her debut single Home Runs, filmed in Oglala Lakota Nation and released during Native American Heritage Month to honor MMIW.
Born in Salt Lake City and now based on Pine Ridge, Stella blends melodic alt-rap, R&B, and pop. She’s been touring non-stop across the U.S. and Canada, reaching millions live and online. Her remix SKODEN has gone viral, expanding her reach across Facebook, Instagram, and TikTok.
She recently made history on On The Radar Radio, performing alongside traditional dancers, proudly representing her heritage. Featured in Teen Vogue, Hot97, and DAZED, she’s a rising force in both Indigenous and mainstream music.
Her debut single Home Runs became a TikTok sensation, reaching #1 on the NCI FM Indigenous Music Countdown (SiriusXM). With a growing catalog and an undeniable presence, Stella is cementing her place in the industry. | | MS62221 | |
| Showcase | Casey Lowery | Seven Grand | Seven Grand | Pop | 23:15 | 23:55 | Ever wondered what Springsteen would sound like if he had 6 million Gen-Z followers, surfed and lived in a Caravan in the UK? Look no further, after garnering the support (and follows) of Rihanna, Milky Chance and Lewis Capaldi the soft indie singer/songwriter is on the build up to his debut album that already has 30,000+ presaves on spotify and millions of views online.
The debut EP 'lekkerland' is out April 4th and has been funded completely by fans on kickstarter making Casey as independent as humanly possible and is currently in the running for a UK top 10 album + billboard charting album. | | MS62007 | |
| Showcase | DJ Rakimbeau | Vaquero Taquero | Vaquero Taquero | DJ | 23:15 | 00:00 | | | MS61755 | |
| Showcase | Kimmortal | Swan Dive | Swan Dive Patio | Hip-Hop / Rap | 23:15 | 23:55 | Kimmortal is renowned for their highly conceptual genre-bending musical explorations and lyrical intricacies. The queer, non-binary, filipinx artist flows between singing and rapping; their signature subversive gusto only complemented with a down-to-earth, human vulnerability. Their 3rd album “Shoebox” (2023) expresses the journey of healing intergenerational trauma and celebrating the 2SLGBTQ+ community. Their singles "This Dyke” appear on popular TV series The L Word: Generation Q and “On My Way” appear in Apex Legends Season 19. This past year Kim’s original music production was featured in the TV series Sort Of (out now on HBO, CBC) and they’re currently writing for another TV Series (TBA). Their music video “Blue and Orange” directed by Aya garcia and co-written by Kimmortal and Tin lorica received the Best Music Video Award at the 2024 Disorient Asian American film festival. They’ve shared stages with Thundercat, Saul Williams, Ruby Ibarra, Superknova, Saba, Shad K, and many more. | | MS61386 | |
| Showcase | Anastasia Hera | Rozco's | Rozco's | Hip-Hop / Rap | 23:20 | 23:50 | Anastasia Hera is a rap artist and songwriter known for her magnetic stage presence and unique blend of fierce storytelling and smooth lyricism, Anastasia channels her life experiences into powerful verses that resonate deeply with fans. Her music, marked by bold beats and thoughtful compositions, speaks to themes of resilience, identity, and empowerment. Anastasia's creative journey is inspired by the rich cultural landscapes that shaped her upbringing, and she is committed to representing her heritage and authenticity in every track. With a rapidly growing fanbase and a series of dynamic releases, Anastasia Hera is setting a new standard for what it means to be a modern, unapologetic voice in hip-hop. | | MS62525 | |
| Showcase | Derrick Nealy | Empire Control Room & Garage | Empire Control Room | R & B | 23:20 | 23:35 | Derrick Nealy, an Atlanta-born R&B artist, blends timeless soul with modern innovation. Influenced by legends like Usher, Beyoncé, and Pharrell, his artistry is rooted in a lifetime of music, performance, and creative exploration. From talent shows and dance teams to modeling campaigns and stage plays, Derrick’s early experiences shaped his dynamic presence. Guided by his father’s musical mentorship and his mother’s modeling expertise, he honed his craft, later working with Grammy-winning producer J. Reid and industry heavyweight Creezed. Now based in the Bay Area, Derrick has opened for Derek King, performed at Oakland’s Hiero Day Festival, and made waves in The Next Big Thing Showcase. With a unique blend of smooth vocals, compelling storytelling, and raw emotion, Derrick Nealy is carving his own lane in R&B—one unforgettable melody at a time. | | MS62670 | |
| Showcase | Fake Dad | The Driskill | The Driskill Bar & Grill | Rock | 23:20 | 00:00 | Andrea de Varona and Josh Ford aka Fake Dad are a Los Angeles-based, NYC-bred indie rock meets dream pop duo. Formed in 2020, the two met at a college party in the East Village and have been inseparable ever since. Melting their own unique artistic visions to build a shared sonic shorthand, Fake Dad create an intoxicating and colorful musical fusion complete with catchy pop-laden hooks, crunchy, 90s-inspired guitars, grooving bass lines, and buoyant synths. With a distinctive production sound and a signature vocal delivery, the two write and record expansive musical moments from their apartment. Although Andrea and Josh come from different musical backgrounds, they share a common goal: to create music that understands you. | | MS61031 | |
| Showcase | Glom | Hotel Vegas | Hotel Vegas at Volstead | Rock | 23:20 | 00:00 | Glom is an indie-rock band based in Brooklyn, NY by way of Washington, DC. Their sound combines the anthemic choruses of 90s alternative rock, the rich textures of shoegaze, and tight rhythms of late 80s post-punk to create a new yet nostalgic experience. | | MS62550 | |
| Showcase | Jae Skeese | Antone’s | Antone’s | Hip-Hop / Rap | 23:20 | 23:35 | Jae Skeese, a Buffalo native signed to Conway the Machine’s Drumwork Music Group imprint , carved his niche in the hip hop landscape by intertwining his gritty street narratives with introspective reflections, offering a vivid portrayal of his upbringing and the realities of urban life. Growing up in the challenging environment of Buffalo, NY, Skeese's music serves as a poignant commentary on the struggles, triumphs, and complexities of navigating the streets. Skeese's dynamic flow, coupled with his soulful storytelling prowess, sets him apart in the crowded hip hop scene. Infused with an authentic street sensibility, his verses effortlessly traverse the intricate beats of his production, creating a unique sonic experience. Known for his unfiltered honesty, Skeese connects with audiences on a personal level, building a reputation for music that resonates not just for its lyrical dexterity but also for its emotional depth. With a nod to his roots, Skeese's music pays homage to the rich hip hop traditions of New York while pushing the boundaries of the genre, making him a standout artist in the evolving landscape of contemporary rap. | | MS61611 | |
| Showcase | MAGNA | Cuatro Gato | Cuatro Gato | Latin | 23:20 | 00:00 | Born and raised in Medellín, Magna has blended R&B, afrobeat/reggaeton, and electronic music to create a unique and vibrant style that promises to transform Latin music. With deep lyrics and top-notch production, he has conquered Spotify playlists like Fresh New Finds Latin, Fresco, Mixto, and Fuego. He has also caught the attention of notable figures such as Buco, the collaborator and producer of Rels B in Spain.
His latest release, "Todo Puede Suceder," has surpassed 800,000 streams on Spotify. Additionally, his single "Palomino" made its debut on the Pop Airplay charts in Colombia. Set to perform at the Festival Estéreo Picnic 2025, one of the most important festivals in the region, Magna has made a significant mark on the new vision of music in Latin America. | | MS61182 | |
| Showcase | Sam Ryder | Palm Door on Sixth | British Music Embassy @ Palm Door on Sixth | Pop | 23:20 | 23:50 | Sam Ryder, born June 25, 1989, in Essex, England, is a British singer-songwriter and social media sensation known for his powerful vocals and uplifting personality. Initially gaining fame through TikTok during the 2020 lockdown, he became the UK's most-followed artist on the platform, leading to a record deal with Parlophone. In 2022, Ryder represented the UK at Eurovision with his hit "Space Man", achieving second place, the nation's best result in decades. His debut album, There’s Nothing but Space, Man!, released in late 2022, reached number one on the UK Albums Chart.
In December 2023, Sam scored a festive success with his single "You're Christmas to Me", which peaked at number 2 on the UK Christmas charts. Looking ahead, Sam has confirmed new material set to release in early 2025, continuing his rise as one of the UK's most beloved contemporary artists | | MS61232 | |
| Showcase | Sly Withers | The Creek and the Cave Backyard | The Creek and the Cave Backyard | Rock | 23:20 | 00:00 | Sly Withers are an emotive alt-rock band swinging for the fences. With over 20 million Spotify streams, 2 ARIA Top 10 albums, multiple triple j Hottest 100 entries, and a string of sell-out Australian tours, they’re a force to be reckoned with. Known for their heartfelt lyricism and huge live energy, they’ve supported acts like Amy Shark and Tones & I and headlined massive theatre shows of their own. With a new album on the horizon, Sly Withers are setting their sights on taking their big-swinging sound from Australia to the global stage. | | MS62090 | |
| Showcase | Essii | Speakeasy | Speakeasy | R & B | 23:25 | 23:55 | Since launching her career in 2020, British-Zambian artist, Essii has successfully cemented herself as an exciting new voice in the UK R&B scene, gaining recognition from the likes of Clash and Wonderland just in her first year. Essii has accrued a growing fanbase that has earned her over 1 million streams across streaming platforms and over 2 million views on YouTube particularly on her release, ‘Brown Eyes’, a summer collaboration with popstar Coi Leray.
She credits her lyrical artistry to her journey in relationships, using her music as reflection and healing which is seen in her recent EP, ‘Orbit’. | | MS61308 | |
| Showcase | Haile | Mala Fama | Mala Fama | Reggae | 23:30 | 23:50 | Born in vibrant and multi cultured West London, Haile grew up in a household surrounded by music, naturally developing his own passions submerged in all the different dynamic sounds he was exposed to.
His journey has shaped him into an artist capable of seamlessly navigating multiple genres, from Reggae and Dancehall to R&B, Afropop, and Hip Hop. This versatility is the cornerstone of Haile's artistry, allowing him to communicate powerfully through his music in today's diverse world.
A firm believer that music is the universal language, Haile strives to make a global impact whilst anchoring his authentic sound and staying true to his message inspiring people live their truth even through times when it feels easier to compromise.
Haile spreads Rasta principles, aiming to celebrate peace, upliftment, and good vibes.
Embodying the journey of a young man navigating and learning from an ever-changing world. Join Haile as he continues to grow and learn and connect with listeners worldwide through the true essence of his music. | | MS63034 | |
| Showcase | Jasmine Solano | Coconut Club | Coconut Club Rooftop | DJ | 23:30 | 01:00 | Jasmine Solano is known for bridging the gap between culture, corporate and community, and is consistently pinned by major brands and music artists as a premier music influencer. Over the past 10 years, Jasmine has gained an international reputation as a DJ, on-camera/radio host and curator to a range of clients in music, film, fashion and philanthropy.
In 2017, Jasmine founded Unity In Color, a global photography series and platform showcasing inclusive solidarity for Women's Equality. In 2020, Jasmine Co-Founded Club House Global, a social impact live stream platform that has since employed over 300 artists and amassed over 20 million channel views during the pandemic.
In addition to being featured for her uniquely well rounded perspective on the arts in The New York Times, Vogue, Coveteur, Billboard, Guest of a Guest and Forbes, to name a few - Forbes.com featured her in an article, citing that "her relentless dedication - to both honing her craft and expanding her professional capacity - pays off." | | MS62600 | |
| Showcase | Just Brittany | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 23:30 | 23:45 | Born Brittany Bullock on June 11, 1989, in Houston, Texas, Just Brittany is one of the most compelling female artists emerging from the South. Raised in Houston’s 5th Ward, she discovered early on that her passion for music would drive her to pursue a career as an artist. | | MS62543 | |
| Showcase | SWEET SPINE | Hotel Vegas | Hotel Vegas Patio | Rock | 23:30 | 00:05 | Sweet Spine has become the talk of their scene in the Carolinas. Adrift from the major metropolitan areas, cities like Asheville’s staunch DIY networks have given the band the launchpad they’ve needed to build their notorious live stage presence and begin harboring intimate fan connection. They never wanted to be known as a local band, going big time on their own terms was always the goal. Sweet Spine always had aimed to carve out their own scene. Initially the band members waited tables, worked in factories, and finished school to help fund the band. Throughout 2023, the band released four break out singles, garnering the likes of millions. The band recalls it as an intimidating time, as within months, hundreds of thousands of people were listening. This meteoric push instilled an unwavering devotion in the band. It gave them the hope to realize their dream could come to fruition.
Fast forward a year from then, as a result of incredible dedication to their brand and craft, their album “break//neck” arrives. It is an album that leads with intention, but embraces a broad range of ideas. It’s devoutly eclectic, it’s hung together by an emotional truth, and a profound sense of unity | | MS61987 | |
| Showcase | SunniThaRapper | Empire Control Room & Garage | Empire Control Room | Hip-Hop / Rap | 23:40 | 23:55 | SunniThaRapper is a seasoned entertainer with a rich background in the music industry, including four years as part of a girl group signed to Matthew Knowles. Now pursuing a solo career, she brings a dynamic stage presence that is one of her defining strengths, complemented by her versatility as an all-around artist. She is highly marketable and easy to brand, making her a valuable asset for promotion and collaboration. | | MS61706 | |
| Showcase | Nikki Natural | Speakeasy | Speakeasy Kabaret | Hip-Hop / Rap | 23:50 | 00:05 | Nikki Natural: The Boss in Every Lane
Neisha Alicia Cooper, aka Nikki Natural, is a powerhouse—rapper, actress, real estate mogul, and entrepreneur—who’s been hustling since day one. Raised in North Miami, she inherited her grind from her grandmother and started flipping products in fifth grade, proving early on that independence was key. Music runs in her blood, and after stepping into the game alongside her sister, hip-hop artist Jacki-O, she found her voice and never looked back. She made waves on Love & Hip Hop: Miami (Season 3), but that was just the beginning. As the CEO of Alliance Music Group, she’s dropping hits like her 2025 banger Bad Lil Bih, all while dominating multiple industries—real estate, massage therapy, and beyond. Known for her loyalty, resilience, and unshakable confidence, Nikki moves with purpose, always staying true to her vision. A mother, a boss, and an undeniable force in the industry, she’s proving that every setback is just a setup for a bigger comeback. And trust—this is just the beginning. | | MS62646 | |
| Showcase | Zee The DJ | Empire Control Room & Garage | Empire Control Room | DJ | 23:55 | 00:10 | | | MS62285 | |